IHG

Senior Manager, Strategy

IHG$120K — $135K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent in Brand Management, Marketing, Hospitality Management, Business Studies, or related field; MBA preferred.
  • 4 to 8 years of experience in consumer marketing, brand strategy, insights, or analytics.
  • Experience working across geographies.
  • Familiarity with luxury industry and consumer preferences.
  • Strong project management and collaboration skills.
  • Comfort with brand management principles and strategic communications.
  • Basic understanding of market research processes.

Responsibilities

  • Manage cross-functional innovation projects related to branding.
  • Define and adapt brand operating models and governance processes.
  • Align brand and functional teams for cohesive strategy execution.
  • Develop roadmaps, KPIs, and initiative tracking for brand initiatives.
  • Support strategy development for select brand initiatives.
  • Act as flexible support for Luxury and Lifestyle brand projects.
  • Oversee brand performance tracking and identify global and regional opportunities.

Benefits

  • Comprehensive package of paid time off.
  • Medical, dental, and vision insurance.
  • 401K retirement plan options.
  • Eligibility for bonus pay.
  • Flexible hybrid work structure with in-office expectations.
Full Job Description
Job Description

Drive strategic brand initiatives, manage category innovation projects, support brand management, and serve as key operational support to the Global VP of Kimpton and Hotel Indigo and the Head of Luxury and Lifestyle Brand Delivery, Americas.

Your day to day
  • Manages cross-functional innovation projects (e.g., planning, brand enhancements, etc.).
  • Defines and adapts brand operating models and governance process.
  • Aligns brand and functional teams.
  • Develops roadmaps, KPIs, and initiative tracking.
  • Supports select brand initiatives and strategy development.
  • Acts as flexible support for Luxury and Lifestyle brand initiatives.
  • Oversees brand performance tracking and identification of opportunities, globally and regionally.
  • Delivers brand project dashboards and strategic updates.
  • Coordinates and supports leadership initiatives for VP, Luxury Brands.
  • Prepares briefings, meeting decks, and key communications across luxury and lifestyle teams.
  • Drives alignment and follow-through on initiatives.

What we need from you
  • Bachelor's degree or equivalent in Brand Management, Marketing, Hospitality Management, Business Studies, or a related field. MBA is desirable
  • 4 to 8 years experience in consumer marketing, brand strategy, insights, or analytics
  • Exposure to working across geographies.
  • Experience in the luxury industry and understanding luxury consumer preferences.
  • Experience collaborating with cross-functional teams.
  • Involvement in brand management and brand experience programs.
  • Experience in strategic communications, both internal and external.
  • Experience in operations (preferred but not required).
  • Comfortable with brand management principles.
  • Understanding of luxury products, trends, and aesthetics.
  • Solid project management skills.
  • Ability to build relationships and work well with internal and external stakeholders.
  • Basic understanding of market research processes.

Location - Our hybrid work structure is an expectation of three (3) days a week in the Atlanta office. This expectation may be adjusted to evolve with the changing needs of the business.

The salary range for this role is $120,000.00 to $135,000.00. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.

About IHG

InterContinental Hotels Group (IHG) is a British multinational hospitality company that operates a portfolio of hotel brands, including InterContinental, Crowne Plaza, Holiday Inn, and Kimpton Hotels & Restaurants. The company was founded in 2003 as a result of the merger between British hotel company Six Continents and the hotel and restaurant business of the American conglomerate Bass. IHG is headquartered in Denham, England, and has operations in more than 100 countries. The company's brands cater to a range of travelers, from budget-conscious to luxury-seeking.
Learn more about IHG
Size
40,000 employees
Industry

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