WHAT YOU'LL DOLead Paid Social StrategyOwn paid social strategy across high-spend, complex client accounts. Drive performance across Meta as the primary platform, with expansion into additional channels. Identify opportunities for growth, optimization, and scaling across the funnel.
Own Platform RelationshipsAct as a key point of contact with platform partners (Meta, TikTok, Reddit, Snap). Stay ahead of platform trends, betas, and new opportunities. Translate platform insights into actionable strategies for clients.
Drive Testing and InnovationLead testing roadmaps across creative, audience, and channel expansion. Explore and pilot new platforms and tools (e.g. emerging ad channels, influencer integrations). Operate comfortably in ambiguity, bringing structure to new opportunities.
Be Client-Facing and StrategicPresent performance, insights, and recommendations to clients. Build trust with senior stakeholders through clear, confident communication. Contribute to client growth by identifying new opportunities and strategic direction.
Support New Business and PitchesParticipate in pitch work, including account audits and strategic recommendations. Help translate performance insights into compelling narratives for prospective clients. Collaborate with leadership to win and grow new business.
Collaborate Cross-FunctionallyPartner with analytics, creative, and other media teams to deliver integrated strategies. Contribute to a strong team culture focused on high-quality work and continuous improvement
WHAT YOU BRING- 5-8+ years of paid social experience, with deep expertise in Meta (required)
- Hands-on experience with at least one additional platform (TikTok, Reddit, Snap, or similar)
- Proven ability to lead strategy on complex or high-spend accounts
- Strong analytical skills, with comfort working in Excel or Google Sheets
- Experience presenting performance and recommendations to clients or senior stakeholders
- Ability to balance strategic thinking with hands-on execution when needed
- Curiosity and willingness to test new channels, tools, and approaches
- Comfort operating in ambiguity and building structure where it doesn't exist
- Strong communication skills and a collaborative working style
- Location requirement: This is a hybrid role based in Seattle or Brooklyn (NYC), with ~2 days/week in-office.
Nice to Have- Experience working on app-based growth or large-scale ecomm accounts
- Agency experience, or brand-side experience with exposure to multiple channels and strategies
- Experience contributing to pitches or new business efforts
PERKS & BENEFITS- Hybrid work environment with flexible hours
- Unlimited PTO + company holidays
- Comprehensive medical, dental, vision, and disability coverage
- Life & AD&D insurance
- 401(k) with company match
- Paid parental leave & family support
- Pet care perks & insurance
- Commuter & transit benefits
- Exclusive employee discounts
Salary Range: $105,000-120,000 USD annual
The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate's qualifications and experience uniquely.
New Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn't limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are.
We currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin
