Airtable

Senior Manager, Marketing AI Operations

Airtable$166K — $234K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in marketing operations or similar roles.
  • Proven track record of building and shipping AI agents or automated workflows.
  • Strong familiarity with demand generation, lifecycle, and campaign operations.
  • Technical proficiency in SQL, APIs, and light scripting for system development.
  • Experience leading MOPs or RevOps in a B2B SaaS environment with strategic impact.
  • Ability to present complex data and narratives effectively to executives.
  • Expertise in managing technical individual contributors and driving their direction.

Responsibilities

  • Own and drive the Marketing's Agent Center of Excellence strategy end-to-end.
  • Co-design and deploy AI agents to automate repetitive marketing tasks.
  • Maintain and treat existing AI agents as production systems with defined ownership.
  • Lead complex AI builds and establish frameworks for responsible governance.
  • Raise AI fluency across the marketing team and clarify investment strategies.
  • Manage ICs in MarTech and Marketing Ops, promoting their development and hands-on engagement.
  • Transform MarketingOps to leverage AI agents for efficient pipeline and lead management.
  • Enhance Airtable MarketingCentral into an intelligent operations layer and source of truth.
  • Define and govern the martech stack, focusing on consolidation and AI-native tools.
  • Lead high-priority cross-functional initiatives involving marketing strategy and data.

Benefits

  • Opportunity for remote work arrangements.
  • Access to a comprehensive benefits package.
  • Restricted stock units as part of the compensation.
  • Incentive compensation opportunities based on performance.
Full Job Description
We're hiring a Senior Manager to use marketing operations as a lever to change what's possible, combining agent-native systems, rigorous pipeline intelligence, and disciplined execution to make an agile marketing org run like it's twice the size. You'll stand up and drive Marketing's Agent Center of Excellence, manage the ICs who run our MarTech, Marketing Ops, and Airtable campaign-management systems, and own the highest-stakes work that doesn't fit neatly inside any one function. You'll do it as a player-coach: building and shipping agents yourself, guiding the people who do, and operating with broad visibility across the org and a direct line to the VP of Marketing.
What you'll do
  • Own Marketing's Agent Center of Excellence. Drive the marketing team's agent and agentic-workflow strategy end-to-end, from tool evaluation and use-case prioritization to agent development, maintenance, and adoption.
  • Co-design and ship AI agents (on Airtable, Hyperagent, Claude, and others) with business owners to automate high-volume, repeatable marketing work.
  • Maintain the agent fleet as living infrastructure. Treat the agents and skills the marketing team already relies on as production systems: named owners, versioning, and measurable output.
  • Lead the most complex builds yourself and create the framework for how the team evaluates, adopts, and governs AI responsibly.
  • Raise the AI-fluency floor across all of marketing. Separate what's genuinely useful from hype and give the team a clear point of view on where to invest attention.
  • Manage the ICs who own MarTech, Marketing Ops, and Airtable campaign management. Set direction, grow their agent-engineering capability, and stay hands-on-keyboard yourself.
  • Evolve MOPs into a system that uses AI agents and automation to support predictable pipeline and clean lead management.
  • Drive Airtable MarketingCentral's evolution into an intelligent ops layer and source of truth for how campaigns are briefed, scoped, prioritized, and handed off.
  • Define and govern the martech stack: what you use, why, and how it connects, with a bias toward consolidation and AI-native tooling.
  • Own the highest-priority cross-functional initiatives - the ones that need someone with full context on marketing strategy, operations, and data to drive to a clean outcome.
Who you are
  • You've personally built and shipped AI agents or automated workflows, not just evaluated tools. You've used LLMs to change how you work.
  • You come from marketing and know the engine: demand gen, lifecycle, campaign and lead ops, and the martech that runs them (Marketo, Salesforce, or equivalent).
  • You're technical and data-savvy: comfortable in SQL and data models, reasoning about APIs and integrations, and light scripting - enough to build, debug, and architect systems, not just spec them.
  • You've led MOPs or RevOps at a B2B SaaS company as a strategic function and pushed it past campaign support.
  • You've made data legible to executives by building the narrative, not just reporting the numbers.
  • You've managed technical ICs and know how to create direction for people whose work is hard to scope.
  • You see AI adoption as a systems problem. You build the infrastructure and workflows that make AI useful across a team, not just training decks that explain it.
  • You thrive in ambiguous, fast-moving environments where the scope expands with what you can build.

#LI-Remote

Compensation awarded to successful candidates will vary based on their work location, relevant skills, and experience.

Our total compensation package also includes the opportunity to receive benefits, restricted stock units, and may include incentive compensation. To learn more about our comprehensive benefit offerings, please check out Life at Airtable.

For work locations in the San Francisco Bay Area, Seattle, New York City, and Los Angeles, the base salary range for this role is:

$184,000-$260,600 USD

For all other work locations (including remote), the base salary range for this role is:

$166,000-$234,800 USD

About Airtable

Airtable is a software company that provides a cloud-based platform for creating and managing databases. The company was founded in 2012 and is headquartered in San Francisco, California. Airtable's platform is designed to be user-friendly and flexible, allowing users to create custom databases for a variety of purposes. The company has a strong focus on collaboration and provides tools for teams to work together on projects. Airtable has a diverse customer base, including small businesses, non-profits, and Fortune 500 companies. The company has raised over $170 million in funding and is rapidly growing.
Learn more about Airtable
Size
500 employees
Industry
Founded
2012

Similar Jobs

More Jobs at Airtable

More Enterprise Technology Jobs

Find similar Senior Manager, Marketing AI Operations jobs: