Senior Manager, Global Sponsorship

The National Football League

• $115K — $135K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree
  • 8-10 years of experience in sports or agency
  • Preferred background in sports sponsorship
  • Experience with League or Club
  • Client management experience
  • Sales/revenue generation skills
  • Additional language proficiency preferred

Responsibilities

  • Manage relationships with 7-9 NFL partners, ensuring strategic planning and daily activations
  • Lead weekly status calls with partners and agency teams, tracking deliverables
  • Collaborate with departments (Marketing, Events, PR, etc.) for aligned partner programs
  • Identify upsell opportunities for assets and sales pitches
  • Manage a team of account coordinators
  • Support Sponsorship Director in renewals and business planning
  • Act as on-site activation lead at NFL events, overseeing experiential elements
  • Coordinate international game territory activations with global teams
  • Oversee dedicated hospitality programs for partner territories

Benefits

  • Comprehensive health benefits
  • Wellness programs
  • Retirement plan and contributions
  • Paid time off and holidays
  • Employee discounts
  • Professional development opportunities
  • Unique industry engagement opportunities at major NFL events
Full Job Description
The Senior Manager, Global Sponsorship is part of the Global Partnerships team that manages and executes League sponsorship deals and relationships. Key duties include managing day-to-day relationships with League partners, including activations, strategy, planning, creative, and work across the League to support partner initiatives. This role serves as the project leader across key NFL events and tentpoles. The Senior Manager will also lead international territory activations at international games, working closely with global offices. The position also requires sales skills and asset creation/development with execution.

Responsibilities
  • Manage the relationship with 7-9 NFL domestic and global partners; responsible for strategic planning of season-long activation programs, day-to-day partner activations, and contractual deliverables
  • Lead weekly status calls with partner and agency teams, while also organizing and tracking internal account team tasks for partner deliverables
  • Collaborate with key internal stakeholders (including Marketing, Events, Community Relations, Media, PR, Brand, Legal etc.) to align partner programs and League initiatives
  • Responsible for partner upsell opportunities, including asset development, sales pitch, and program execution
  • Manage account Coordinators
  • Support the Sponsorship Director on renewals, contractual deliverables, and overall business planning
  • Act as the on-site activation lead at NFL events, including oversight of experiential activations and partner experiences
  • Lead international game territory and closely collaborate with global General Managers and activation teams
  • Lead international hospitality program for dedicated territory and ensure partner activations for territory are delivered
  • Serve as cross-departmental project manager lead on specific projects to secure and execute partner deliverables (Flag Championships, Draft, Kickoff, etc)
  • Lead weekly Manager meetings to discuss priorities, partner needs, and project management
  • Build and develop relationships with partner contacts, including client hosting at NFL events
  • All responsibilities include supporting Global business of the NFL

Required Qualifications
  • Bachelor's degree
  • 8-10 years of experience in sports or with agency

Preferred Qualifications:
  • Sports Sponsorship background
  • League or Club experience
  • Client management experience
  • Sales/Revenue generation
  • Additional language proficiency preferred

Other Key Attributes / Characteristics
  • Self-starter with strong work ethic
  • Team player
  • Strong communication skills
  • Problem solver
  • Creative thinker
  • Good with time management
  • Organized

Terms / Expected Hours of Work
  • Work will exceed 40 hours per week
  • Planning and execution of events
  • Some weekend/global travel work for hosting clients
  • Travel around planning and executing events...25% of time


Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Salary

$115,000-$135,000 USD

Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS


At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

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