Crunchyroll

Senior Manager, Content Strategy

Crunchyroll$142K — $177K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in strategy and business development in anime, media, or entertainment.
  • Experience in global streaming content decision-making.
  • Strong storytelling and partner engagement skills in media or entertainment.
  • Proficient in creating executive-level presentations and communications.
  • Skilled in data analysis and synthesizing insights into content strategies.
  • Familiar with anime committee models and financing structures.
  • Experience collaborating with global teams.
  • MBA preferred.

Responsibilities

  • Leverage data to understand fan needs and guide content investments.
  • Create executive-facing materials and partner communications.
  • Synthesize industry trends to inform content strategy.
  • Develop frameworks for communicating research insights to partners.
  • Coordinate cross-functional engagement around key partner interactions.

Benefits

  • Flexible time off policies for work-life balance.
  • Comprehensive medical, dental, vision, and life insurance coverage.
  • Health Savings Account (HSA) program.
  • 401(k) plan with employer match.
  • Paid commuter benefit.
  • Support program for new parents.
  • Pet insurance and select pet-friendly office locations.
Full Job Description
About the role

As the Senior Manager, Content Strategy, you will define how Crunchyroll shows up to the outside world - crafting narratives, strategic positions, and content for our licensor and partners ecosystem. You'll help shape how we position Crunchyroll's best-in-class capabilities and guide external communications around new developments and title performance. You'll also help steer key engagement moments throughout the year and monitor partner and competitive developments within the anime space. You will collaborate with several departments, including Content, Brand Marketing, Theatrical, Finance, and more, to present actionable recommendations to the Content leadership and senior management team.

In the role of Senior Manager of Content Strategy, you will report to the Director of Content Strategy.

We are considering applicants for the location of Los Angeles, CA.
Core Responsibilities
  • Leverage proprietary, internal, and external data to develop a deeper understanding of fan needs and behaviors, informing strategic investments in content and emerging media.
  • Assist in the creation of executive-facing materials, positioning documents, and partner communications.
  • Synthesize industry trends and competitive developments to inform content strategy and planning.
  • Develop frameworks that guide how Crunchyroll communicates research and insights to creative partners.
  • Drive cross-functional coordination around key partner engagement touchpoints and strategic programs.
About You

We get excited about candidates, like you, because you have...
  • 8+ years of experience in strategy and planning and/or business development within anime, media, or entertainment.
  • Experience in strategizing content decisions in the global streaming industry.
  • Expertise in storytelling and partner engagement in anime, media, or entertainment.
  • Experience building compelling and actionable presentations directed at an executive-level audience for internal and external usage.
  • Experience in analyzing, synthesizing, and translating data and reporting into clear content-strategy recommendations.
  • Understanding of anime committee models and financing structures.
  • Experience working with globally distributed teams.
  • MBA preferred
About the Team

The Content Strategy & Development team defines what content is needed to fuel Crunchyroll's global growth - and how to unlock the creative and strategic pathways that bring the content to our platform. As a member of our team, you will answer our most consequential and sophisticated content questions - collaborating with internal stakeholders and external partners to deliver on the wants and needs of the overarching anime fandom.
Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:
  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll's Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Los Angeles, CA

$142,100-$177,600 USD

About Crunchyroll

Crunchyroll is a streaming service that specializes in anime, manga, and Asian dramas. The company was founded in 2006 and is headquartered in San Francisco, California. Crunchyroll offers a wide selection of anime and manga titles, as well as simulcasts of popular shows from Japan. The company also produces its own original content, including anime series and live-action dramas. Crunchyroll has over 3 million paid subscribers and is available in over 200 countries.
Learn more about Crunchyroll
Size
250 employees
Industry
Founded
2008

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