NIKE, Inc

Senior FW Product Manager - Basketball

NIKE, Inc$110K — $130K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in footwear product management, merchandising or related fields.
  • Bachelor's degree in Business, Marketing, Merchandising, Product Management or a related field.
  • Demonstrated expertise in footwear creation process including line planning, development, and commercialization.
  • Deep understanding of footwear construction, fit, testing, and creation processes.
  • Proven ability to leverage athlete insights and marketplace trends for product strategy.
  • Exceptional organizational leadership skills with experience managing complex product portfolios.

Responsibilities

  • Lead end-to-end product strategy and creation for Nike basketball footwear.
  • Translate athlete experience and feedback into actionable product strategies.
  • Drive operational excellence across creation gates and business reviews.
  • Collaborate with cross-functional teams to enhance alignment and accelerate decisions.
  • Elevate product quality and storytelling through footwear expertise and focus on athletes.
  • Foster a collaborative culture centered on product excellence and innovation.

Benefits

  • Empowerment to grow within Nike and shape future products.
  • Collaborative and innovative work environment.
  • Access to industry-leading athlete insights.
  • Opportunity to influence product strategy across a global brand.
Full Job Description
As a member of NIKE's Footwear Product Management team, you'll drive all stages of the product creation process, from uncovering sharp consumer and marketplace insights to presenting finalized footwear concepts. You'll be responsible for creating product briefs, analyzing business metrics, researching consumer and marketplace trends, building the line plan, and collaborating with Design, Development & Merchandising teammates to create industry leading sneakers.

WHO YOU'LL WORK WITH

This Senior Product Line Manager sits within Global Product Management for Nike Basketball Footwear. You will work closely with the product management cross-functional teammates and Global Merchandising, Design, Footwear Development, Sourcing, and Marketing teams to manage the product creation and advise our go-to-market processes for Nike Basketball Footwear. You will also partner with the Consumer Insights teams as needed to ensure alignment across insight gathering and implementing it into the creation process.

WHO WE ARE LOOKING FOR

Nike Basketball is looking for a proven footwear Senior Product Line Manager who knows how to translate athlete insight into footwear that moves the game forward. This individual brings expertise across the full footwear creation process-from line planning and development through commercialization, manufacturing, and marketplace execution-and consistently turns strategy into exceptional product.

An ideal Senior Product Line Manager is a collaborative teammate with a history of excellence, strong problem-solving skills, and phenomenal attention to detail. You will need strong organizational skills, a drive for crafting outstanding products and the ability to learn, adapt, and lead quickly. A passion for serving our athletes is a requirement! We are looking for someone who will partner effectively with diverse teams around the globe and across the Nike value chains.

They bring a strong balance of strategic thinking and operational excellence, leading with clarity in dynamic environments, simplifying complexity, and building trust across diverse cross-functional teams. They understand how to make decisive choices, influence without authority, and keep the athlete at the center of every decision.
  • 5+ years of experience in footwear product management, product creation, merchandising, or related fields.
  • Bachelor's degree in Business, Marketing, Merchandising, Product Management, or a related field. Will accept any suitable combination of education, experience and training.
  • Demonstrated expertise across the footwear creation process, including line planning, development, commercialization, manufacturing, and go-to-market execution.
  • Deep understanding of footwear construction, product engineering, materialization, fit, testing, and creation processes.
  • Proven ability to leverage athlete insights, consumer understanding, and marketplace trends to shape product strategy, innovation, and storytelling.
  • Exceptional organizational and operational leadership skills, with experience managing complex product portfolios and key calendar milestones.


WHAT YOU'LL WORK ON

The ideal candidate raises the standard for product quality, construction, fit, testing, storytelling, and consumer impact through deep product knowledge and an uncompromising commitment to craft.
  • Lead end-to-end product strategy and creation for Nike basketball footwear, from line planning through final product approval.
  • Champion athlete-led creation by translating athlete experience, feedback, and performance insights into clear product direction and actionable strategies.
  • Drive operational excellence across creation gates, calendar milestones, business reviews, and cross-functional deliverables to ensure speed and executional rigor.
  • Partner with Design, Development, Engineering, Sourcing, Merchandising, Sports Marketing, Brand, Marketplace, Geo, and Consumer Insights to create alignment, accelerate decision-making, and deliver world-class product.
  • Elevate product quality, craftsmanship, construction, storytelling, and consumer impact through deep footwear creation expertise and a relentless focus on the athlete.
  • Foster a culture rooted in collaboration, athlete proximity, product excellence, innovation, and winning together.


#MYNEXT: Be Empowered to Grow within Nike and Create the Future

About NIKE, Inc

Nike is a sporting goods company that designs, develops, and markets footwear, apparel, equipment, and accessory products. The company offers various categories of shoes including running, training, basketball, soccer, sport-inspired urban shoes, and kids' shoes. It also provides shoes for aquatic activities, baseball, football, cheerleading, golf, lacrosse, outdoor activities, skateboarding, tennis, volleyball, walking, wrestling, and various athletic and recreational uses. In addition, the company offers sports-inspired lifestyle apparel, athletic bags, and accessory items. Further, it provides a line of performance equipment including bags, socks, sports balls, eyewear, timepieces, electronic devices, bats, gloves, protective equipment, golf clubs, and various equipment designed for sports activities under the NIKE brand name, as well as markets apparel with licensed college and professional team and league logos. Additionally, it offers licenses to produce and sell NIKE brand swimwear, children's apparel, training equipment, eyewear, electronic devices, and golf accessories. The company also markets its products under the brand names of Converse, Chuck Taylor, All Star, One Star, Umbro, Jack Purcell, Cole Haan, Bragano, and Hurley. It sells its products to retail accounts through stores, independent distributors, and licensees, as well as through its Website, nikestore.com. As of May 31, 2009, Nike, Inc. operated 338 retail stores in the United States and 336 retail stores internationally. The company was founded in 1964 and is headquartered in Beaverton, Oregon.

Nike Careers

Join the dynamic world of Nike, Inc., a global leader in sports apparel and innovation, where your career can flourish in an environment that fosters diversity, leadership, and growth. At Nike, we believe in bringing out the best in our team members through continuous professional development and a culture that celebrates creativity and innovation. Work You’ll Do Become a part of Nike’s mission to inspire and innovate towards a better world. Engage in work that intersects with cutting-edge technology, market-leading strategies, and sustainable practices that define the future of the sports industry. Lead with us at the forefront of the global marketplace, where your skills in leadership, teamwork, and innovation can shine. Nike offers a unique position in the industry, combining deep industry expertise with a relentless pursuit of excellence. Collaborate with a diverse team of professionals who are pioneers in their fields. Nike, Inc. employs over 75,000 passionate and talented individuals worldwide, all dedicated to moving the world of sports forward. Introducing Nike’s Professional Growth and Development Opportunities We are committed to fostering an inclusive environment where every team member can succeed. Nike offers a variety of job opportunities, from in-store retail positions to corporate roles in design, marketing, and technology. Do Innovative Work Join us and contribute to our mission of bringing inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.) Deliver targeted solutions and drive innovation through your unique perspective and skills. At Nike, Inc., your work directly contributes to our global impact. Be Part of a Great Team Engage in meaningful work that connects with consumers and impacts millions worldwide. Our team benefits from unparalleled capabilities, a commitment to diversity training, and a culture that encourages professional growth and networking. Future-Proof Your Career Advance your career with Nike’s comprehensive benefits and support systems. We provide extensive training, development programs, and leadership courses to help you reach your full potential. Explore Discover how Nike is leading in sustainable innovation and pushing the boundaries of what’s possible in the sports industry. The Nike Employment Experience Our combined efforts in innovation, culture, and leadership make Nike, Inc. not just a place to work, but a place to grow a rewarding career. Clients and employees alike look to Nike for new strategies and impactful solutions in a rapidly evolving industry. Stay Connected Join Our Team Search for open positions that match your skills and interests. We are always on the lookout for curious, driven, creative, and solution-oriented team players. SEARCH NIKE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding opportunities that await at Nike, Inc.
Learn more about NIKE, Inc
Size
73,300 employees
Market Cap
$184.6 billion
Industry
Net Income
$2.8 billion
Founded
1964
5 Year Trend
+6.3%
Revenue
$38.2 billion
NASDAQ

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