Senior Director, Sales

Venn Software Inc

$120K — $180K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in B2B sales, including 2+ years in leadership roles managing BDRs or AEs
  • Proven track record of meeting sales quotas in fast-paced startup environments
  • Strong ability to define and execute GTM strategies across various segments
  • Well-versed in sales operating rhythms: forecasting, deal reviews, and pipeline management
  • Effective coaching skills to enhance team performance and skills
  • Experience utilizing AI to boost sales productivity and improve customer engagement
  • Knowledge of integrating AI tools in sales workflows and prospecting strategies

Responsibilities

  • Lead and scale the sales team, setting performance goals and coaching
  • Oversee the complete sales enablement process including training and tool implementation
  • Conduct regular deal reviews and ensure robust pipeline management
  • Develop strategies for BDR workflows, including targeting and sequencing
  • Collaborate on GTM strategy and key performance metrics with stakeholders
  • Engage cross-functionally with Marketing, Product, and Ops for strategic feedback

Benefits

  • Healthy equity ownership contributing to personal and company growth
  • Comprehensive medical, dental, and vision insurance coverage
  • Role in shaping the future of business banking in Canada and beyond
Full Job Description
About the Role

This is a high-impact leadership role stepping in to lead our sales organization - you'll continue to build the sales engine, sharpen the fundamentals, and set the team up to compound. You'll report directly to the co-founders and own the day-to-day of how Venn sells.

What You'll Be Doing
  • Lead, manage and scale a team of Account Executives and BDRs-setting goals, running 1:1s, coaching to quota, and holding the bar on performance.
  • Own sales enablement end-to-end: onboarding, ramping, ongoing training, playbooks, and the tooling that makes the team faster.
  • Run weekly deal review and forecast calls; pressure-test pipeline, unblock late-stage deals, and make sure nothing slips through the cracks.
  • Build the GTM engine for BDRs-sequencing, cadences, territory design, ICP targeting, and the feedback loops between outbound activity and pipeline quality.
  • Partner with the team on overall GTM strategy, pricing experiments, and the metrics that matter (pipeline coverage, conversion rates, ramp time, win rate, ACV).
  • Work cross-functionally with Marketing, Product, and Ops to make sure sales feedback shapes the roadmap and the demand engine.


What You'll Need
  • 7+ years in B2B sales, with 2+ years leading and managing BDRs and/or AEs in a high-growth environment.
  • A track record of hitting (and helping a team hit) quota in a fast-paced startup or scale up.
  • Proven ability to define and execute GTM strategy while building scalable, repeatable motions across segments.
  • Strong sales operating rhythm: forecasting discipline, deal review, pipeline hygiene, and a clear point of view on what great looks like.
  • Coaching instinct. You can listen to a call, watch a demo, or read a deal note and tell someone exactly what to do differently tomorrow.
  • Demonstrated ability to leverage AI to improve sales productivity, pipeline generation, and customer engagement.
  • Experience incorporating AI tools and workflows into prospecting, research, personalization, and deal strategy.


Bonus Points
  • Experience at an early-stage or fast-growing startup
  • Experience selling B2B fintech, SMB financial services, or horizontal SaaS
  • Built or scaled an outbound BDR function from


Perks & Benefits
  • Healthy equity ownership, among the most generous in the market, aligning your success with the company's growth.
  • Comprehensive coverage of medical, dental, and vision insurance.
  • Opportunity to shape the future of business banking in Canada and beyond.

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