Senior Director of Advancement Communications, Marketing and Digital Strategy

North Carolina Agricultural and Technical State University

$100K — $120K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Degree in Advertising, Marketing, Communication Science or equivalent.
  • Five+ years of progressive experience in public relations, marketing, or a related field.
  • Collegial communication skills with superior news judgment and persuasive ability.
  • Proficient in desktop publishing and graphic design using Adobe Creative Suite.
  • Excellent research, analytical, editing, copyediting, and proofreading skills.
  • Ability to maintain confidentiality with sensitivity and discretion.
  • Strong leadership and negotiation skills; collaborative and team-oriented.

Responsibilities

  • Articulate and promote the College and University Advancement's vision, mission, and goals.
  • Develop and execute comprehensive communications and marketing strategies.
  • Enhance visibility and strengthen relationships with donors and alumni.
  • Ensure consistent and strategic messaging across all platforms.
  • Collaborate with Advancement and campus leadership on initiatives.
  • Oversee digital engagement strategies to support fundraising priorities.

Benefits

  • Accrued vacation and sick leave for eligible employees.
  • Community service leave.
  • Health benefits through Aetna - State Health Benefits of North Carolina.
  • Vision, dental, and life insurance through NCFlex.
  • 12 paid holidays annually.
  • Retirement benefits through the Teachers and State Employees Retirement System (TSERS).
  • Discounts at the campus recreation center and university bookstore.
Full Job Description
Posting Details

Classification Information

Classification Type
EHRA

Position Overview

Primary Purpose of Position

The Senior Director of Advancement Communications, Marketing and Digital Strategy is responsible for articulating and promoting the vision, mission, and goals of the College and University Advancement to both internal and external stakeholders. This senior leadership role oversees the development and execution of comprehensive communications, marketing, and digital engagement strategies that enhance visibility, strengthen donor and alumni relations, and support fundraising priorities. The Senior Director serves as the lead content expert, ensuring consistent and strategic messaging across all platforms while collaborating with Advancement and campus leadership. This position requires a high level of professionalism, creativity, and confidentiality to support and advance the institution's philanthropic goals and overall success.

Minimum Requirements
  • Degree in Advertising, Marketing, Communication Science or equivalent.
  • Firm grasp of emerging digital tools.
  • Five+ years of related and progressively more responsibility or expansive work experience public relations, marketing or related field.
  • Superior news judgment and persuasive communication skills.
  • Excellent oral and written communication skills, intellectual curiosity and highly developed interpersonal interaction skills.
  • Excellent research and analytical skills; and skills in editing, copyediting, proofreading and incorporating feedback from different perspectives.
  • Strong negotiating and marketing skills and leadership ability required.
  • Competencies in desktop publishing skills and graphic production and design (Experience with Adobe Creative Suite programs including Premiere Pro, Photoshop, Illustrator and InDesign).
  • Ability to use good judgment and ethics in handling confidential materials with sensitivity and discretion.
  • Collaborative team-oriented style. Ability to work with a variety of personality types.
  • Excellent interpersonal skills.
  • Valid driver's license.


Preferred Years Experience, Skills, Training, Education
  • Master's degree preferred.
  • Experience with gathering and editing video.
  • Experience in a higher education environment, having participated in a comprehensive campaign.
  • Experience with fundraising and financial software.
  • Experience with marketing automation tools.


Required License or Certification

Is this position eligible for a remote or hybrid work arrangement, consistent with university and state policies.
On-site (Employees are primarily in the office and/or have a critical job requirement that requires dedicated office space on-site)

Position Information

Working Title
Senior Director of Advancement Communications, Marketing and Digital Strategy

Position Number
007411

Recruitment Salary Range
commensurate with education and experience

FLSA
Exempt

Appointment Type
Permanent - Full-time

Tenure Track
No

FTE

If Time Limited, Appointment Length

Organizational Division
Office of the VC for Advancement

Organizational Location
VC for University Advancement

Organizational Unit
Office of the VC for Advancement

Posting Detail Information

Posting Number
EPA3094

Open Date
08/04/2026

Close Date - for postings that do not use Open Until Filled

Open Until Filled
Yes

Open Until Filled Minimum Application Period Postings: Positions remaining posted after this date are continuing to accept applications, but may close at any time. Applications received by this date will receive full consideration, applications received after this date may receive consideration depending upon the status of the search

Date Position Available
07/01/26

Special Instructions to Applicant

You must complete and submit an electronic application for employment to be considered. Resumes will not be accepted in lieu of completing an electronic application.

Employee Benefits available to NC A & T permanent employees include the following and more;

  • Accrued Vacation and Sick Leave for Eligible Employees
  • Community Service Leave
  • Aetna - State Health Benefits of North Carolina
  • NCFlex - Vision, Dental, Flexible Spending Account, Life Insurance and more
  • 12 Paid Holidays
  • Teachers and State Employees Retirement System (TSERS)
  • Optional Supplemental Plans - 401k, 403b, 457b and 457
  • Employee Assistance Program (EAP)
  • Campus Recreation Center Discount
  • University Bookstore Discount
  • and more

This position may be eligible for a remote or hybrid work arrangement, consistent with university and state policies. N.C. A&T employees are generally required to reside in North Carolina, within a 2-hour commuting distance of their assigned duty station.

Quick Link
https://jobs.ncat.edu/postings/40514

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