SALARY: $198,400-$235,600, bonus and long-term incentive eligible
ROLE SUMMARY: Reporting to the Vice President, Communications - the Senior Director, Corporate Communications will operate as a strategist and team leader, serving as a cross-functional campaign director, connecting internal teams, and ensuring alignment toward achieving Anheuser-Busch's reputation objectives. This person will manage several direct reports who oversee proactive and reactive external communications, including public affairs/government relations, crisis/issues, community impact, executive positioning, and corporate reputation campaigns. This position is based in New York City.
As a hands-on leader, s/he will oversee the successful execution of work in close collaboration with senior leaders at the company across State & Federal Government Affairs, Community Impact, Labor Relations, Brewing, Procurement, Sales, Marketing, and more.
JOB RESPONSIBILITIES:- In partnership with the Vice President, Communications, lead the development and execution of one- and three-year communications plans, aligned with the company's goals and growth objectives while delivering measurable outcomes. This includes:
- identifying and leveraging opportunities to enhance reputation and drive business success;
- creating awareness and appreciation for the company, its leaders, and its products;
- managing integrated earned, owned, and paid media strategies, with a premium placed on a sophisticated digital marketing;
- driving stakeholder engagement across all relevant internal and external audiences.
- Serve as an effective liaison for cross-functional teams, with a strong understanding of company priorities.
- Build and maintain working relationships with external stakeholders, including communications/public affairs agencies, government officials, non-profit organizations, corporate partners, and national media, with the ability to leverage these relationships at important junctures.
- Develop and test campaign key messages to effectively communicate to target audiences.
- Manage budget forecasting and tracking.
- Ensure that activities undertaken, and decisions made within the area of responsibility are consistent with and are informed by available research and measurement information, creating an evidence-based approach to communications.
JOB QUALIFICATIONS:- Minimum of 15 years of corporate communications experience, with an emphasis on public affairs and corporate reputation management, either in-house or at an agency is required.
- Some experience on political campaigns preferred.
- Ability to interact with and present to the senior executive team.
- Strong planning capabilities to identify and prioritize communication strategies and activities as well as to meet the deadlines required to support business needs.
- Outstanding writing skills in different formats, including announcements, statements, articles, broadcast messages, letters, and more.
- Some digital media and targeted advertising experience preferred.
- Advanced knowledge of corporate brand, reputation management, issue-based communications, crisis management, and influencing via digital media.
- The inclination to seek and analyze data from a variety of sources to support decisions and to align others with the organization's overall strategy.
- An entrepreneurial and creative approach to developing new, innovative ideas that will stretch the organization and push the boundaries within the industry.
- Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations.
- A leader who is viewed by others as having a high degree of integrity and forethought in their approach to making decisions; the ability to act transparently and consistently while always considering what is best for the organization.
BENEFITS: - Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
- Life Insurance and Disability Income Protection
- Generous Parental Leave and FMLA policies
- 401(k) Retirement Savings options with a company matching contribution
- Chance to work in a fast-paced environment among a company of owners
- Free Beer!
