Verizon Communications

Senior Director, Advertising and Data Monetization

Verizon Communications$202K — $352K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree (Master's preferred) or equivalent experience.
  • 10-12+ years of leadership experience in ad-tech or digital advertising sectors.
  • Experience building high-performing teams and leading cross-functional leaders.
  • In-depth knowledge of mobile advertising, programmatic architecture, and data clean rooms.
  • Strong executive presence and a proven track record of revenue growth.

Responsibilities

  • Direct and mentor a cross-functional team of 9 FTEs in the advertising division.
  • Define the business strategy for Verizon's advertising products.
  • Oversee Go-To-Market strategy and support media sales in securing advertisers.
  • Guide product and engineering teams in leveraging third-party vendor relationships.
  • Manage commercial performance by optimizing yield and pricing strategies.
  • Act as the liaison between advertising division and Verizon's leadership.

Benefits

  • Comprehensive health and wellness options including medical, dental, and vision.
  • 401(k) savings plan with company matching.
  • Paid holidays and personal days.
  • Paid parental leave and adoption assistance.
  • Tuition assistance and other incentives.
Full Job Description
Verizon is building a next-generation advertising and data monetization business. We are seeking a visionary and strategic Senior Director to oversee and scale this newly formed division. As the Senior Director, you will act as the overarching leader for our media ecosystem, directing a cross-functional teams across three key pillars: Product & Ad-Tech, Go-To-Market (Sales), and Commercial Performance & Execution. You will be responsible for defining the overarching strategy, driving revenue growth, overseeing technical integrations, and ensuring operational excellence across all advertising initiatives. What you'll be doing: • Cross-Functional Leadership: Direct and mentor a team of 9 FTEs, including the Head of Ad Product & Partnerships, Head of Media Sales, Director of Ad Operations & Yield, and their respective teams (Integration Engineers, Client Partners, and Campaign Managers). • Strategic Vision: Own the overarching business strategy for Verizon's ad products, including premium lock-screen inventory, digital OOH, and owned properties. • Go-To-Market & Revenue Growth: Oversee the development of the GTM strategy and support the Head of Media Sales in securing foundational alpha/beta advertisers with major advertising holding companies and tier-1 brands. • Product & Technical Oversight: Guide the Product and Engineering teams in managing critical third-party vendor relationships (e.g., Glance) and building privacy-first ad solutions like clean room integrations. • Commercial Performance: Ensure the team effectively manages yield, pricing strategies, and inventory flow to maximize revenue without cannibalizing premium core placements. • Executive Alignment: Act as the primary liaison between the advertising division and broader Verizon leadership, collaborating heavily with Data Strategy, Legal/Privacy (CPNI), and core telecommunications business units. Required Qualifications: • Bachelor's Degree or equivalent years of experience, Master's Degree highly preferred. • Minimum of 10-12+ years of progressive leadership experience in ad-tech, media sales, digital advertising, or retail media networks. • Proven experience managing cross-functional leaders and building high-performing teams from the ground up (zero-to-one experience). • Deep understanding of the mobile advertising ecosystem, programmatic architecture, data clean rooms, and digital yield management. • Strong executive presence with a track record of driving multi-million dollar revenue growth and managing enterprise-level vendor relationships. • Ability to navigate and lead within a complex, highly matrixed corporate environment. Where you'll be working In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies. Scheduled Weekly Hours 40 Benefits and Compensation Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, up to 8 company paid holidays per year and up to 6 personal days per year, paid parental leave, adoption assistance and tuition assistance, plus other incentives, we've got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours. The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $202,000.00 - $352,000.00. The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $202,000.00 - $352,000.00.

About Verizon Communications

MCIS delivers wireless links, turn-key systems, broadband leases, and system maintenance.

Verizon Communications Careers

Join the vibrant team at Verizon Communications, a global leader in technology and communications, where innovation meets purpose. Our diverse and inclusive culture champions forward-thinking and offers a plethora of job opportunities that cater to enhancing your professional growth and career trajectory. Work You’ll Do At Verizon Communications, you will be part of a dynamic team that is at the forefront of driving digital transformation in the telecommunications industry. Our commitment to diversity and innovation is not just about staying competitive but fostering an environment where all employees can thrive. Lead with Innovation Embrace the opportunity to work on groundbreaking projects that redefine how people connect. Verizon is not just a company; it's a community of leaders and innovators. With over tens of thousands of employees worldwide, our leadership is committed to providing a platform where skills and ideas converge to create impactful solutions. Join Our Inclusive Team Verizon’s commitment to diversity and inclusion is integral to our company’s ethos. We believe in empowering our team members by providing them with the tools, resources, and support they need to succeed. This includes comprehensive benefits, diversity training, and opportunities for professional development. Explore Career Opportunities Whether you’re looking for a full-time position, an internship, or a leadership role, Verizon offers a range of employment options to match your career ambitions. Our team is hiring creative and solution-driven professionals who are eager to learn and grow. Networking and Professional Growth Advance your career with Verizon’s unmatched opportunities for professional growth. Engage in networking events, leadership programs, and training sessions designed to hone your skills and expand your industry knowledge. Internship Programs Kickstart your career with a Verizon internship. Gain hands-on experience, work with seasoned professionals, and understand the inner workings of one of the world’s leading tech companies. Our internships offer a unique insight into our company culture and operations, setting a solid foundation for your career. Benefits and Culture At Verizon, we prioritize the well-being of our team members. Enjoy a comprehensive package of benefits that supports both your professional and personal life. Our culture promotes work-life balance, employee wellness, and continuous learning. Stay Connected Join Our Team Explore the various job opportunities at Verizon Communications and find the position that best suits your skills and interests. We are looking for passionate, curious, and innovative team players. Keep Up to Date Stay informed with the latest career tips, insider perspectives, and industry-leading insights—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await at Verizon Communications. Join Verizon Communications today and be part of a team that values leadership, innovation, and diversity. Shape your future in an environment where your work makes a real impact.
Learn more about Verizon Communications
Size
118,400 employees
Market Cap
$164.4 billion
Industry
Net Income
$17.8 billion
Founded
1983
5 Year Trend
+1.2%
Revenue
$128.2 billion
NASDAQ

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