OverviewQualifications & Responsibilities
The Analytic Consulting Group partners with internal and external clients and data providers, leveraging predictive analytics and advanced statistical techniques to drive strategic thought and effective decision making. The Sr. Data Analyst helps support all aspects of analytic initiatives from conception to completion.
ResponsibilitiesResponsibilities:
• Produce dashboards with Excel, Tableau, or other tools to provide routine reporting to clients and internal stakeholders. These dashboards will cover both program performance/business impact and activity monitoring to detect execution errors.
• Analyze the delivery and performance of digital marketing channels.
• Use Databricks, SQL, Python, Pyspark Excel, and other tools to conduct analysis of a client's relationship marketing programs
• In collaboration with other team members, design and execute ad hoc analyses to answer questions about program performance
• Collaborate with internal and external stakeholders to manage data logistics - including data transfers, understanding data structures, business rules, etc. - to enable project execution
• Contribute to client-facing deliverables presenting and explaining the results of analyses, and providing appropriate strategic and tactical recommendations
• Appropriately account for the timeliness and quality of all assignments
• QA/QC data and report outputs to ensure accuracy
• Manage multiple projects concurrently
QualificationsMinimum Qualifications: - Minimum 2 years of experience in marketing analytics field.
- Minimum 2 years of hands-on experience using Databricks, SQL, Python, and PySpark in an analytics environment.
- Proficient in Tableau or a similar data visualization tool
- Solid planning, priority setting, and project management skills with experience managing multiple projects concurrently
- Excellent verbal and written communication skills
- Successful in developing relationships within and across functional teams (including statistical, technical, and marketing resources)
- Highly motivated and collaborative
- Strong technical skills
- Acute attention to detail (QA/QC)
- Effective organization and time management skills
Desirable Qualifications: - Preferred - Advanced degree (Master's) in Statistics, Economics or other quantitative discipline
- Ability to use additional data/statistical tools: Python, R, etc.
- Support implementation of business intelligence and marketing automation solutions
- Strong understanding of data hygiene, merge/purge, and transformations processes
- Translate campaign requirements and implement SAS Code that interfaces with proprietary data orchestration tools for client data processing
- Proven analytical and problem-solving abilities. Ability to quickly discern the most relevant facts and recommend the quickest, most practical, and safest approach to resolving an issue with a program
- Attention to detail and strong logical/analytical skills with a keen ability to anticipate and avoid problems
- Ability to effectively manage, prioritize, and execute several tasks at once within project deadlines
- Produce dashboards with Excel, Tableau, or other tools to provide routine reporting to clients and internal stakeholders. These dashboards will cover both program performance/business impact and activity monitoring to detect execution errors.
- Analyze the delivery and performance of digital marketing channels, including targeted display, search, and landing pages
- Use SAS, Python, SQL, Excel, and other tools to conduct analysis of a client's relationship marketing programs
- In collaboration with other team members, design and execute ad hoc analyses to answer questions about program performance
- Collaborate with internal and external stakeholders to manage data logistics - including data transfers, understanding data structures, business rules, etc. - to enable project execution
- Appropriately account for the timeliness and quality of all assignments
- QA/QC data and report outputs to ensure accuracy
- Manage multiple projects concurrently
- Able to decompose and solve problems at the appropriate level within the system, keeping in mind the higher-level structures and their requirements and dependencies with adjoining subsystems.
Additional informationThe Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
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Compensation Range: USD $73,150.00 - USD $96,200.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/3/2026.