Microsoft

Senior Campaign Portfolio Manager

Microsoft • $106K — $203K *
Redmond, WA 98052In-Person
Business Services
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's Degree in related field with 3+ years of integrated marketing experience or equivalent.
  • 8+ years of experience in portfolio and business management, strategy, or related fields.
  • Experience in leading cross-functional planning and governance processes.
  • Strong analytical, financial, operational, and strategic problem-solving skills.
  • Background in management consulting or corporate strategy.

Responsibilities

  • Own and drive the campaign portfolio strategy across Creative & Production.
  • Develop a comprehensive view of major business priorities and investments.
  • Partner with leaders to establish strategic priorities and investment frameworks.
  • Lead the portfolio planning processes on annual, quarterly, and monthly schedules.
  • Create roadmaps that offer visibility into key investments and business outcomes.
  • Design and manage the investment framework and prioritization models for the organization.
  • Continuously evaluate portfolio performance and make strategic recommendations.

Benefits

  • Eligible for benefits and other compensation opportunities.
Full Job Description
Overview

The Senior Campaign Portfolio Manager is responsible for driving the campaign portfolio strategy, investment governance, prioritization, and campaign planning rhythms across the Creative & Production organization. This role serves as the integration layer connecting campaign strategy, creative development, production, operations, agency management, budgeting, measurement, and leadership decision-making.

The Senior Campaign Portfolio Manager helps transform the organization from managing individual projects and requests to managing a portfolio of strategic campaign investments. By creating visibility across initiatives, establishing governance frameworks, optimizing resource allocation, and driving portfolio prioritization, this role ensures the organization is investing in the highest-impact opportunities aligned to business objectives. This directly supports the broader vision of evolving from a function-led organization to a portfolio-led operating model focused on business outcomes, investment stewardship, and organizational effectiveness.

Responsibilities

Campaign Portfolio Strategy & Investment Planning
  • Own the end-to-end campaign portfolio strategy across Creative & Production campaign investments, programs, and initiatives.
  • Develop and maintain a comprehensive campaign portfolio view spanning all major business priorities, investments, and workstreams.
  • Partner with organizational leadership to define strategic priorities, investment decisions, and planning frameworks.
  • Lead annual, quarterly, and monthly portfolio planning processes.
  • Create campaign portfolio roadmaps that provide visibility into priorities, dependencies, investments, risks, and expected business outcomes.
  • Ensure investments remain aligned to organizational goals, business impact objectives, and available resources.

Portfolio Prioritization & Investment Management
  • Design and own the organization's portfolio investment framework, including investment categories, prioritization models, funding approaches, and governance processes.
  • Establish clear investment categories across growth, customer advocacy, brand, events, product launches, strategic partnerships, innovation, and operational excellence.
  • Create and manage prioritization frameworks that evaluate initiatives based on strategic alignment, business impact, customer value, organizational capacity, risk, and return on investment.
  • Lead leadership discussions and tradeoff decisions when demand exceeds available resources.
  • Recommend investment allocation strategies and portfolio funding distributions across business priorities.
  • Continuously assess portfolio performance and recommend acceleration, expansion, optimization, consolidation, or retirement of investments.
  • Drive a disciplined investment approach that concentrates resources against the organization's highest-value opportunities.
  • Shift prioritization from stakeholder demand and project volume toward measurable business impact and strategic value.


Qualifications
Required/minimum qualifications:

  • Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.

Additional or preferred qualifications:
  • 8+ years of experience in portfolio management, business management, strategy, consulting, operations, program management, or related disciplines.
  • Demonstrated experience leading cross-functional planning, prioritization, and governance processes.
  • Analytical, financial, operational, and strategic problem-solving skills.
  • Experience developing executive business reviews, planning frameworks, and decision-support materials.
  • Background in management consulting, business operations, corporate strategy, PMO leadership, or portfolio management.
  • Expertise in resource planning, capacity modeling, financial management, organizational design, and business transformation.
  • Experience creating investment scorecards, prioritization frameworks, and executive dashboard reporting.


Integrated Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

About Microsoft

Microsoft is an American multinational corporation that develops, manufactures, licenses, supports, and sells a range of software products and services. Microsoft’s devices and consumer (D&C) licensing segment licenses the Windows operating system and related software, Microsoft Office for consumers, and the Windows Phone operating system. The company’s computing and gaming hardware segment provides Xbox gaming and entertainment consoles and accessories, second-party and third-party video games, and Xbox Live subscriptions; surface devices and accessories; and Microsoft PC accessories. Its phone hardware segment offers Lumia smartphones and other non-Lumia phones. Its D&C segment provides Windows Store, Xbox Live transactions, and Windows phone store; search advertising; display advertising; Office 365 Home and Office 365 Personal; first-party video games; and other consumer products and services as well as operating retail stores. Microsoft’s commercial licensing segments license server products, including Windows Server, Microsoft SQL Server, Visual Studio, System Center, and related Client Access Licenses (CALs); Windows Embedded; Windows operating system; Microsoft Office for business, including Office, Exchange, SharePoint, Lync, and related CALs; Microsoft Dynamics business solutions; and Skype. Its commercial segment offers enterprise services, including premier support services and Microsoft consulting services; commercial cloud comprising Office 365 Commercial, other Microsoft Office online offerings, Dynamics CRM Online, and Microsoft Azure; and other commercial products and online services. The company markets and distributes its products through original equipment manufacturers, distributors, and resellers, as well as online.

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Join Microsoft today and be part of a company that values innovation, leadership, and diversity in its workforce. As a global leader in technology and digital transformation, Microsoft offers unparalleled job opportunities that propel your career to new heights.

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Learn more about Microsoft
Size
181,000 employees
Market Cap
$1,762.4 billion
Industry
Enterprise Technology
Net Income
$51.3 billion
Founded
1975
5 Year Trend
+15.5%
Revenue
$153.2 billion
NASDAQ
MSFT
* Ladders Estimates

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