Kimberly-Clark Corporation

Senior Brand Manager, Brand Growth & Innovation - Huggies® Wipes

Kimberly-Clark Corporation$173K — $214K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in business/marketing; MBA preferred.
  • 10+ years of marketing experience in brand management for B2B-CPG companies.
  • Strong P&L management experience and brand marketing execution.
  • Expertise in brand foundational tools, consumer insights, and segmentation.
  • Proficient in brand positioning and strategy development.
  • Skills in concept writing for product innovations and renovations.
  • Demonstrated success leading in a matrix organization.

Responsibilities

  • Drive consumer-driven innovation pipeline for the Huggies Baby Wipes brand.
  • Co-lead the Strategic Business Plan with a 3-year horizon.
  • Develop an innovation roadmap aligned with consumer expectations and corporate commitments.
  • Create foundational brand tools like Brand Architecture and Segmentation.
  • Coordinate brand strategies across Huggies and adjacent categories.
  • Collaborate with Global teams for consistent innovation development.
  • Inform long-term capability needs to expand share leadership in the category.

Benefits

  • Medical, dental, and vision coverage with no waiting periods or restrictions.
  • Access to on-site fitness center and occupational health support.
  • Flexible savings and spending accounts for health care costs.
  • Diverse income protection insurance options for unexpected events.
  • Support for continuing education, adoption assistance, and temporary childcare.
Full Job Description
Senior Brand Manager, Brand Growth & Innovation - Huggies4 Wipes

Job Description

The Senior Brand Manager, Brand Growth & Innovation will lead innovation and brand building initiatives across North America for the Huggies4 Baby Wipes portfolio. This role will lead development of the 3-5 year strategic innovation plan. In this role you will manage the work of Brand Growth & Innovation Brand Manager while also leading and influencing cross-functional partners in a matrix organization.

In this role, you will:

  • Drive the delivery of a validated, consumer-driven innovation pipeline to the brand team to bring to market

  • Co-lead development of the Strategic Business Plan, guiding brand priorities over the three-year horizon

  • Development of the innovation roadmap for Baby Wipes to deliver against consumer expectations, long-term corporate commitments, and evolving regulatory environment

  • Creation and refinement of foundational brand tools, including Brand Architecture, Brand Segmentation and Demand Spaces

  • Coordination of Huggies North America Baby Wipes brand strategies and priorities with adjacent categories

  • Collaboration with Global to drive scale and consistency of front end innovation development

  • Inform the long-term capabilities needed to continue to expand share leadership on the category, grounded in consumer needs

  • Delivery of business objectives for a brand including net sales, operating profit, gross margin, and market share including knowledge of full P&L levers

  • Understanding of distribution, pricing, shelving and merchandising (DPSM) to deliver best in class execution and growth with a focus on specific channel and customer dynamics

  • Business model innovation including (but not limited to) import/export of winning innovation from total enterprise, agile concept and prototyping approaches and resources, and digital test market leadership through established ecommerce channels

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.


You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we9re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you9ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you9ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

  • Bachelors Degree in business/marketing. Masters/ MBA with concentration in Marketing degree preferred.

  • At least 10 yrs. experience in marketing with brand management (B2B - CPG companies) and experience in the following areas:

    • P&L management; development and execution of brand marketing; cross- functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development and product supply.

    • Strong understanding of brand foundational tools, consumer insight identification, segmentation and target development.

    • Experience with brand positioning and brand strategy development.

    • Concept & Brief writing of both product innovation and renovation and commercial news.

    • Proven capability to lead in a matrix organization driving collaboration across businesses and functions.

    • Demonstrated capability in leading agency partners in long-term projects.

  • Travel 10-20% of the work time.

Total Benefits

Here are just a few of the benefits you9d enjoy working in this role for Kimberly-Clark. For a complete overview, see .

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the .

Salary Range: 173,400 6 214,200 USDAt Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.

Primary LocationChicago Commercial Center

Additional Locations

Worker TypeEmployee

Worker Sub-TypeRegular

Time TypeFull time

About Kimberly-Clark Corporation

Kimberly-Clark is leading the world in essentials for a better life. Headquartered in Dallas, Texas, with nearly 58,000 employees worldwide and manufacturing operations in 37 countries, Kimberly-Clark posted sales of $21.1 billion in 2012. Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 175 countries. Every day, almost a quarter of the world's population trust K-C's brand and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex®, Scott®, Viva® Towels, Cottonelle®, Huggies®, Pull-Ups®, Goodnites®, U by Kotex®, Kotex®, Poise®, and Depend®, Kimberly-Clark holds the No. 1 or 2 share position in more than 80 countries.

Kimberly-Clark Corporation Careers

Join the Kimberly-Clark Corporation, a global leader in personal care products, and become part of a team that values innovation, leadership, and diversity. At Kimberly-Clark, we offer unparalleled job opportunities that empower you to explore your potential and develop your professional skills.

Work You’ll Do

At Kimberly-Clark Corporation, you will collaborate with some of the most talented professionals in the industry. Our team is dedicated to excellence and innovation in everything from consumer goods to essential products that enhance health and hygiene around the world. With a culture that fosters growth and leadership, you will be at the forefront of industry developments, driving change and making an impact.

Innovate and Lead

Join our team and lead projects that transform how people experience our products. With over 40,000 employees worldwide, Kimberly-Clark offers a unique position in the marketplace that combines industry expertise, leadership in innovation, and a commitment to sustainability.

Career Development

Kimberly-Clark is committed to the professional growth of our employees. Whether through leadership training, diversity initiatives, or career advancement opportunities, we support your journey to becoming a leader in your field. Our robust internship programs provide a foundation for success, offering hands-on experience and networking opportunities that build the skills necessary for a thriving career.

Be Part of Our Team

Working at Kimberly-Clark means being part of a global community that values diversity, teamwork, and mutual respect. Our employees enjoy competitive benefits, a dynamic work environment, and the chance to make a real difference in people’s lives. From research and development to marketing and sales, every position plays a critical role in our success.

Explore Job Opportunities

Whether you’re looking to start your career or take it to the next level, Kimberly-Clark offers a range of positions across various functions. Enhance your resume through challenging and meaningful work that contributes to the well-being of millions worldwide.

Stay Connected

Join the Kimberly-Clark team and stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here.

Search Kimberly-Clark Jobs

Explore open positions that match your skills and interests. We are always looking for passionate, curious, creative, and solution-driven team players. Start your journey with us and discover where your career can take you!

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Interview and Resume Tips

Prepare for your future with Kimberly-Clark by accessing resources that help you ace your interview and polish your resume. Our hiring process is designed to identify and attract professionals who are ready to make a difference. Join Kimberly-Clark Corporation today and be part of a company that is as committed to your career as it is to improving the lives of millions.
Learn more about Kimberly-Clark Corporation
Size
45,000 employees
Market Cap
$46.8 billion
Industry
Net Income
$2.3 billion
Founded
1872
5 Year Trend
+1.2%
Revenue
$19.1 billion
NASDAQ

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