We're building the next generation of marketing personalization - working with a platform designed to ensure the right content reaches the right customer at the right moment. This role sits at the center of that vision. We're looking for a curious, analytical, and entrepreneurial thinker who is excited about combining business analytics, experimentation, and data science to unlock customer value. This is an opportunity to play a pivotal role in scaling a personalization platform that directly influences how we engage with millions of customers. You will work at the intersection of marketing strategy, experimentation, and advanced analytics, helping shape how the platform learns, optimizes, and drives measurable business impact. If you enjoy turning data into strategy and influencing how products and teams evolve, this role will offer both visibility and ownership. Responsibilities Design high-impact experimentation strategies - Own outcome design for programs onboarded onto the platform - Ensure experiments are structured to maximize learning and business impact - Defineoptimalaudience strategies aligned with campaign and business objectives - Partner withclient'smarketing teams to develop differentiated creative strategies that drive engagement Build best-in-class measurement frameworks - Develop and own performance measurement frameworks for programs running on the platform - Deliver clear reporting, deep insights, and actionable learning from experimentation results - Translate complex data into clear performance narratives for stakeholders Tell the value story of personalization - Continuously craft and deliver the narrative around the platform's value and impact - Communicate insights that influence marketing strategy and investment decisions - Help evangelize the role of data-driven personalization across teams Collaborate with Data Science to drive optimization - Partner closely with the Data Science team to co-develop and refine optimization models - Help translate businessobjectivesinto modeling and experimentation opportunities - Contribute to the evolution of the platform's learning and decisioning capabilities Turn customer insights into action - Analyzecustomer behavior and engagement signals generated by the platform - Identifypatterns and opportunities that inform marketing strategies - Drive actionable recommendations that improve customer experience and performance Desired Skills & Expertise - Aself-starterwho thrives in ambiguity and enjoys building new capabilities from the ground up - Someone who is energized by working at the intersection ofdata, experimentation, and marketing strategy - A strong storyteller who can translate analytics into compelling business narratives - A collaborative partner who enjoys working closely withmarketing, product, and data science teams - Someone excited aboutshaping how personalization evolves at scale If you're passionate about using data to drive smarter marketing and better customer experiences, this is an opportunity to make a significant impact. Competitive benefits, including a range of Financial, Health and Lifestyle benefits to choose from Flexible working options, including home working, flexiblehoursand part time options, depending on the role requirements - please ask! - Unlimited PTO policy, floating holidays, volunteering days and a day off for your birthday - Learning and development tools toassistwith your career development - Work with industry leading Subject Matter Experts and specialist products - Regular social events and networking opportunities - Collaborative, supportive culture, including an active DE&I program - Employee Assistance Program whichprovidesexpert third-party advice on wellbeing, relationships, legal and financial matters, as well as access to counselling services Applying: We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't meet all the requirements. If you're excited about working for us and have relevant skills or experience, please go ahead and apply. You could be just what we need! If you need any adjustments to support your application, such as information in alternative formats, special requirements to access our buildings or adjusted interview formats please contact us at [redacted] and we'll do everything we can to help.