American Express

Senior Analyst - Commercial Internal Acquisition

American Express$80K — $110K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Strong focus on innovation and project ownership from conception to evaluation.
  • Proven ability to challenge existing processes and improve campaigns.
  • Excellent multi-tasking, project management, and attention to detail in fast-paced settings.
  • Strong relationship-building and collaboration skills across diverse teams.
  • Highly proficient in data analysis with a capability to derive strategic insights.
  • 3+ years of experience in Marketing or Product Management.
  • University degree in Business or Marketing or equivalent experience.

Responsibilities

  • Lead marketing execution of acquisition strategies and campaigns.
  • Develop marketing collateral in collaboration with creative agencies.
  • Drive strategic decision-making for investment optimization of marketing funds.
  • Measure and analyze campaign performance to inform future marketing actions.
  • Leverage data insights to assess KPIs and support marketing planning.
  • Identify and optimize gaps in user journeys and customer experiences.
  • Collaborate with internal teams to manage deployment of marketing initiatives.

Benefits

  • Competitive base salaries.
  • Bonus incentives.
  • Support for financial well-being and retirement.
  • Comprehensive insurance benefits (medical, dental, vision, life, and disability).
  • Flexible working arrangements (hybrid, onsite, or virtual).
  • Generous paid parental leave policies.
  • Free access to wellness centers with medical staff (depending on location).
  • Confidential counseling support through the Healthy Minds program.
  • Career development and training opportunities.
Full Job Description
Job Description

As a member of our Internal Acquisition team, you will be responsible for driving increased customer spend & engagement through targeted acquisition initiatives promoting companion cards, supplementary cards and upgrades. You will achieve this by developing various strategies and executing your marketing plans through both digital and offline channels. You will continually develop and hone your analytical skills by analyzing the performance of your marketing activities, deriving insights and making analytical based decisions and recommendations.

Responsibilities

  • Lead the end-to-end marketing execution of strategies and campaigns, including:
    • Working with creative agencies to develop marketing collateral.
    • Supporting the Investment Optimization cycle, driving strategic decision making on how we deploy our marketing funds.
    • Working with internal systems, internal & external teams, vendors, and partners to deploy marketing initiatives.
    • Measuring campaign performance to inform future actions.
  • Leverage reporting on marketing campaigns, channels, and customer journeys to derive insights and make analytical based decisions to inform our strategies, including:
    • Assess performance against KPIs and support annual strategic marketing planning.
    • Supporting the development and execution of portfolio strategy including new capabilities, customer experiences & treatments.
    • Identification of user journey gaps & optimization opportunities.
  • Understand customer and competitive trends with competitive and qualitative assessments and making strategic recommendations.
  • Manage the deployment of marketing, projects & capabilities, including:
    • Working effectively across broader Amex teams (Servicing, Legal, Compliance, Technologies, International Center of Excellence, etc.), including obtaining stakeholder approvals.
    • Partnering with internal marketing teams on developing & deploying marketing communications.
  • Developing, testing, and launching new customer experiences and capabilities.


Qualifications

  • Strong focus on innovation and initiative to own a project from conception through implementation and evaluation.
  • Proven ability to challenge the status quo to improve existing processes, campaigns, and assets.
    Demonstrated multi-tasking, project management, attention to detail and prioritization skills in a fast-paced environment.
  • Excellent relationship-building, collaboration, influencing, and communication skills across a diverse group of partners.
  • Highly proficient in data analysis with a proven ability to derive strategic recommendations from large sets of data.
  • 3+ years work experience in a Marketing or Product Management function.
  • University degree in Business or Marketing or equivalent work experience.

The stated salary range represents the expected compensation for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

Employment eligibility to work with American Express is required as the company will not pursue visa sponsorship for these positions

The job posting is for an existing vacancy.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities


About American Express

Amex provides industrial services to the coatings and linings sector, providing support for commercial, industrial, and maritime projects such as petrochemical, power, and water treatment industries. They offer painting services for steel structures, storage tank linings and coatings, pipelines, floors, and marine vessels such as ships, tugboats, and barges.

American Express Careers

Join the vibrant team at American Express, a global leader in financial services, and be part of a company that values innovation, leadership, and diversity. At American Express, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that is committed to excellence and inclusive growth. Work You’ll Do At American Express, we are dedicated to helping our employees reach their full potential. With a variety of career paths available in areas such as technology, marketing, finance, and customer service, American Express is the perfect place to advance your career. Our team is composed of highly skilled professionals who thrive on innovation and collaboration. Join our team and contribute to a company known for its prestigious history of leadership in the credit card industry. Engage in meaningful work that makes a real impact on our global scale business operations. American Express Leadership and Development Programs We believe in nurturing the leadership skills of our employees with extensive training programs and leadership development opportunities. Our commitment to professional growth is evident in our comprehensive benefits package that supports both personal and professional development. Internship Opportunities Start your career with an internship at American Express and gain valuable industry experience. Our internships offer a chance to develop skills, work on challenging projects, and learn from leaders in the industry. Interns at American Express are considered integral members of the team and are given responsibilities that provide a real insight into their future career paths. Diversity and Inclusion At American Express, diversity and inclusion are at the core of our company culture. We are committed to building a diverse workforce and inclusive environment where every employee feels valued and inspired. We offer diversity training programs that empower our employees to thrive and lead in a global marketplace. Networking and Innovation Our employees enjoy unparalleled opportunities for networking and personal growth through our global connections and innovative projects. American Express encourages a culture of innovation that helps propel our company and your career forward. Career Benefits and Growth American Express is dedicated to the growth of its employees. We offer competitive benefits, including health, retirement plans, and family leave, ensuring that our team members have the support they need to succeed both at work and in their personal lives. Join Our Team Explore the job opportunities and open positions at American Express. We are continuously hiring talented individuals who are passionate about their careers and interested in working for a company that offers a dynamic and supportive environment. Stay Connected Keep up to date with the latest from American Express Careers by following our career blog and signing up for job alert emails. Tailor your subscription to receive updates that match your skills and interests. Discover the exciting and rewarding career opportunities that await at American Express. SEARCH AMERICAN EXPRESS JOBS Whether you are looking for a full-time position, an internship, or a leadership opportunity, American Express offers a path to a rewarding career. Join us and make a difference with your passion, creativity, and drive.
Learn more about American Express
Size
64,000 employees
Market Cap
$108.1 billion
Industry
Net Income
$3.1 billion
Founded
1850
5 Year Trend
+3.5%
Revenue
$37 billion
NASDAQ

Similar Jobs

More Jobs at American Express

More Business Services Jobs

Find similar Senior Analyst - Commercial Internal Acquisition jobs: