Salesforce

Senior AI Design Lead, Storytelling & Concepting

Salesforce$143K — $216K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • BA/BFA in Design, Art, or related field (or equivalent experience)
  • 12+ years of creative experience in-house or agency, preferably in a design-forward, brand-driven environment
  • Strong portfolio showing conceptual design, storytelling, and execution across various mediums
  • Proficiency in creative AI tools and emerging design technologies like Google Ultra, Adobe Firefly, and Runway.ai
  • Exceptional ability to translate creative vision into effective visual/motion outputs, especially for executives
  • Outstanding presentation and communication skills
  • Strong background in animation principles and cinematic storytelling techniques

Responsibilities

  • Partner with creative and executive leaders to create compelling visual narratives from abstract concepts
  • Rapidly prototype and animate ideas for executive presentations and high-profile campaigns
  • Transform static concepts into motion graphics, 3D environments, and interactive formats
  • Simplify complex ideas through effective animation and cinematic language
  • Identify opportunities to leverage AI for enhancing creative production and workflow efficiency
  • Design and implement AI workflows to boost creative quality and speed
  • Experiment with advanced creative tools and develop best practices for AI-generated content

Benefits

  • Supportive creative environment that encourages experimentation and innovation
  • Opportunities to work at the intersection of creativity and technology
  • A dynamic and fast-paced culture that values adaptability and initiative
  • Engagement in exciting high-profile projects that push brand boundaries
Full Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Our Team
The Global Creative team within Marketing owns our brand and marketing creative — from brand awareness campaigns to experiences like Dreamforce. We're a collection of thinkers, makers, and doers whose sole purpose is bringing the brand to life across an incredible portfolio of work. As partners to cross-functional teams company-wide, we tie our goals to the most important initiatives — driving shared KPIs, strategies, and processes that unify and push the brand and business forward.

About This Role
Imagine if… creatives didn't have to say "Imagine if" when selling their work. Too often, ideas live flat in a keynote or Figma file, leaving stakeholders to envision the final impact themselves. We believe in turning "Imagine if" into "Watch this" — because seeing is believing. This role helps us do just that.

Sitting at the intersection of creativity, storytelling, and emerging technology, you'll partner closely with global creative leaders to transform conceptual ideas into inspiring, tangible experiences. Alongside AI and Creative Technology leads, you'll bring vision to life through motion, 3D environments, prototypes, and other immersive formats — reimagining event experiences, jumpstarting advertising concepts, and unlocking bold new ways to pitch ideas to executives. If they can dream it, you can help make it real.

Beyond individual ideas, you'll help reimagine how creative work gets made — spotting opportunities to use AI to accelerate production, cut repetitive work, and expand the volume and variety of brand-right creative we deliver. Working with creatives, creative technologists, and operations partners, you'll turn promising experiments into practical, repeatable workflows teams can use at scale.

As a meticulous craftsperson, you bring an exceptional eye for animation, pacing, and narrative rhythm, and understand storytelling principles, cinematic language, and motion design systems — translating brand principles into stories and AI-enabled outputs that move people emotionally and visually.

As a self-starter, you thrive in fast-paced, high-pressure environments, adapt to shifting priorities, and excel in ambiguity — a proactive storyteller and problem-solver who delivers exceptional work with limited direction.

What You Will Do

Executive Storytelling & Creative Concepting
  • Partner with creative and executive leaders to translate abstract ideas, strategic narratives, and early-stage concepts into compelling visual stories and experiences
  • Rapidly prototype, animate, and visualize concepts for executive presentations, pitches, videos, campaigns, and high-profile internal moments
  • Transform static ideas from Keynote, Figma, and concept art into motion, 3D environments, animatics, interactive prototypes, and other immersive formats
  • Apply animation, cinematic language, pacing, sound, and narrative structure to simplify complex ideas and inspire executive audiences
  • Partner with executives and Creative Leads to ensure visual storytelling strengthens the original concept, strategic message, and intended audience response


AI-Enabled Creative & Brand Production Efficiencies
  • Identify high-value opportunities to use AI to accelerate creative development, streamline production, reduce repetitive work, and expand the range of concepts teams can explore
  • Design, prototype, and implement AI-enabled workflows that improve speed and scale while preserving creative quality, human judgment, and brand integrity
  • Partner with creatives and creative technologists to build, test, and evolve the brand toolset — including character/mascot generation, iconography, photography, and motion
  • Develop repeatable approaches for generating brand-right variations and production assets across formats, channels, audiences, and markets
  • Partner with AI Leaders to experiment with tools like Runway, Gemini, Veo, Adobe Firefly, Midjourney, and ElevenLabs to evaluate their potential for creative concepting and production
  • Partner with brand and creative leaders to establish guardrails ensuring AI-generated work meets visual identity, accessibility, quality, legal, and responsible-use standards
  • Evaluate the effectiveness of AI-enabled workflows through measures like time saved, production capacity, creative variation, consistency, and output quality
  • Stay current on emerging creative technologies and translate new capabilities into practical recommendations for the team


What Experience You Have
  • BA/BFA in Design, Art, or a related field (or equivalent experience)
  • 12+ years of creative experience in-house or agency, ideally within a design-forward, brand-driven environment
  • Strong portfolio demonstrating conceptual design, storytelling, and execution across mediums (digital, motion, 3D, experiential)
  • Proficiency in creative AI tools and emerging design technologies, including Google Ultra (Gemini, NotebookLM, Veo3, Whisk, etc.), Adobe Firefly, Runway.ai, ElevenLabs, and Canva/Leonardo.ai (Figma AI plug-ins a plus); familiarity with Writer.ai, Midjourney, and other generative AI tools also a plus
  • Exceptional ability to translate creative vision into visual/motion outputs that resonate with both creatives and executives
  • Proven track record of rapid prototyping and creative problem-solving under tight timelines
  • Ability to work in fast-paced, high-pressure environments with shifting priorities
  • Thrives in ambiguous situations, working with little direction while maintaining high quality
  • Outstanding presentation and communication skills
  • Strong background in animation principles and cinematic storytelling techniques
  • Experience developing storyboards, scripts, and motion treatments to sell ideas before final execution
  • Knowledge of sound design and music integration to enhance narrative impact
  • Ability to adapt visual storytelling for different platforms and marketing initiatives


Why You'll Be Excited About This Role
  • You thrive at the intersection of creativity and technology
  • You love turning abstract ideas into visually stunning, tangible experiences
  • You work well under pressure and adapt quickly to changing priorities
  • You take initiative and lean forward, even in moments of uncertainty


Why We're Excited About You
  • You're an inspired, positive creative force who always brings fresh ideas to the table
  • You have "Yes, and…" energy — pushing ideas forward rather than shutting them down
  • You're a fast learner who shifts seamlessly between design, motion, and technical problem-solving
  • You see constraints as creative opportunities

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

Explore Job Opportunities

Ready to take the next step in your career? Explore the wide range of employment opportunities at Salesforce. From technical roles to customer engagement positions, we are continuously hiring talented individuals who are passionate about making a difference.

Stay Connected

Keep up to date with the latest at Salesforce by following our careers blog. Gain insights from the people who work here and learn how you can bring your career to the next level with Salesforce.

Apply Now

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Learn more about Salesforce
Size
73,541 employees
Market Cap
$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
5 Year Trend
+25.7%
Revenue
$21.2 billion
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