Leaf Home

Seattle - Regional Event Marketing Manager

Leaf Home • $80K — $95K *
Auburn, WA 98092In-Person
Business Services
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's Degree preferred or equivalent experience
  • 5+ years in multi-unit management within direct-to-consumer industries
  • Strong skills in recruiting and training
  • Experience with large-scale budgeting and multi-unit planning
  • Excellent written and verbal communication skills
  • Proficient in Microsoft Office Suite
  • Ability to thrive in a fast-paced, team-oriented environment

Responsibilities

  • Develop event-based marketing initiatives to generate sales leads
  • Schedule and plan event calendar for marketing team
  • Manage budgeting and staffing for local events
  • Attend and manage events to generate new sales leads
  • Oversee setup and teardown of event marketing materials
  • Collaborate with leadership to enhance local brand presence
  • Recruit, train, and manage Event Marketing Managers and Marketers
  • Track and report event performance metrics

Benefits

  • Extensive travel within assigned territory
  • Opportunities for professional development through training
  • Dynamic work environment with potential for leadership growth
  • Collaboration with senior leadership team
  • Engagement in community events and public-facing initiatives
Full Job Description
Position Summary:

The Regional Event Marketing Manager is responsible for managing a team of Event Marketing Managers and Event Marketers within their designated region. This individual is accountable for their direct report's performance, ability to exceed revenue targets, maintain budgets, and the successful execution and operations of the Event Marketing Department.

Essential Duties and Responsibilities:

  • Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow up
  • Identify, schedule, and plan event calendar for team of Event Marketers and Managers in assigned region.
  • Responsibility for budgeting and staffing for identified local events
  • Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads
  • Manage event marketing material and equipment set up and tear down
  • Collaborate with Leadership Team to grow brand presence within the local assigned region
  • Recruit, hire, train and develop District Event Marketing Managers and Event Marketers to create accountability through established Event Marketing goals and KPIs
  • Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization
  • Track and report event metrics to evaluate performance and ROI of events
  • Responsible for exceeding sales lead quotas based upon established KPIs
  • Performs other duties as assigned by Directors.

Experience and Minimum Qualifications:

  • Bachelor's Degree preferred, or equivalent combination of education, training, and experience.
  • 5 + years of experience of successful multi-unit management positions in direct-to-consumer industries
  • Strong recruiting and training skills
  • Experience with large scale budgeting and planning with proven track record of managing on a multi-unit or regional level-sales management experience a plus.
  • Excellent written and verbal communication skills
  • Self-starter with ability to manage and develop others
  • Ability to handle multiple priorities at one time
  • Strong planning and organizational skills, including attention to detail
  • Knowledge of current best practices and new strategies for event marketing
  • Travel within the assigned territory as needed
  • Ability to work evenings and/or weekends and pre-scheduled events
  • Valid driver's license with reliable transportation to/from assigned events
  • Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
  • Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without "dropping the ball".
  • Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a "roll up your sleeves" and "today not tomorrow" mentality.
  • Apply active listening skills through the ability to comprehend information presented and respond thoughtfully.
  • Detail-oriented and can focus on the task at hand, no matter how minute, by finding the most efficient and effective pathway to completion.
  • Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities or Certifications:

  • Experience in lead generation and/or experiential marketing
  • Previous management position(s) in Direct-to-Consumer marketing
  • Experience in multi-unit management
  • Previous experience in home improvement event marketing

Travel Requirements:

  • 50% travel required.
  • Occasional overnight travel required.

About Leaf Home

Leaf Home is a trusted partner in providing homeowners and their families safety, enjoyment, convenience, and peace of mind through innovative, professionally installed solutions that protect the condition and grow the value of their homes.

Leaf Home Careers

There has never been a better time to explore the job opportunities at Leaf Home, a leader in home enhancement solutions. Leaf Home is actively seeking professionals eager to drive innovation and lead in an industry ripe for transformation.

Work You’ll Do

Join Leaf Home's top-tier team to assist homeowners across the nation in upgrading their living spaces. At the intersection of technology, customer service, and home safety, Leaf Home stands as a beacon of growth and leadership in the home solutions sector. Transform the home improvement industry with the brightest minds at Leaf Home, where the focus is on delivering superior products and unmatched service. Leaf Home offers a unique position in the marketplace, combining industry expertise with digital innovation to lead the way in home safety solutions. Engage with a diverse team of business and technology advisors who help navigate the journey of home enhancement, ensuring every homeowner finds the perfect solution for their needs. Collaborate with over 1,000 dedicated professionals who are committed to making home maintenance easier, safer, and more intuitive.

Introducing the Leaf Home Professional Growth and Development Program

This program is designed to foster the professional growth of its team members, helping them master their skills in digital transformation and customer engagement through targeted training and leadership development.

Do Innovative Work

Be part of the largest network of home improvement experts—professionals dedicated to redefining the homeowner experience through innovation, expertise, and a commitment to excellence.

Drive Innovation and Leadership

Deliver targeted solutions that enhance the safety and functionality of homes across the country. Leaf Home prides itself on a depth and breadth of knowledge and innovation that is unparalleled in the industry.

Be Part of a Great Team

Work on a wide range of projects utilizing cutting-edge technology and benefit from the unparalleled capabilities, scale, and solution development that only Leaf Home can offer.

Future-Proof Your Career

Advance your career with limitless opportunities at Leaf Home. Ambition is the only limit to how far team members can go, supported by comprehensive training, development programs, and certification support.

Explore Leaf Home's Impact

From transforming residential safety standards to enhancing customer service protocols, Leaf Home is at the forefront of the home solutions industry. The company's commitment to excellence and innovation has positioned it as a leader in the market.

The Leaf Home Commitment to Diversity and Inclusion

Leaf Home's dedication to diversity and inclusion ensures a welcoming environment for all team members. Through diversity training and a culture that celebrates unique perspectives, Leaf Home fosters an inclusive workplace where everyone can thrive.

Stay Connected

Join the Team

Search open positions that match your skills and interests. Leaf Home looks for passionate, curious, creative, and solution-driven team players. SEARCH LEAF HOME JOBS

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who shape Leaf Home.

READ CAREERS BLOG

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Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Leaf Home.
Learn more about Leaf Home
Size
1,001 employees
Industry
Real Estate & Construction
* Ladders Estimates

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