Salesforce Marketing Cloud Solution Engineer

Accendra Health, Inc.

• $120K — $150K *
US-AnywhereRemote in North Carolina, US
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience with Salesforce Marketing Cloud in a technical role.
  • Proficient in Marketing Cloud components like Journey Builder and Automation Studio.
  • Hands-on skills in AMPscript, SQL, and REST/SOAP APIs.
  • Strong understanding of data models and segmentation logic.
  • Experience integrating Marketing Cloud with Salesforce CRM or external systems.
  • Solid communication skills for interacting with both technical and non-technical teams.
  • Experience mentoring team members.

Responsibilities

  • Develop end-to-end Marketing Cloud architectures and data models.
  • Configure and deploy components within SFMC like Email Studio and Journey Builder.
  • Design data extensions and optimize data management processes.
  • Build custom solutions using AMPscript, SQL, and API frameworks.
  • Collaborate with marketing teams to gather requirements and convert them into technical specs.
  • Conduct testing and troubleshooting to ensure quality deployments.
  • Provide training and documentation for successful platform adoption.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • Paid time off plan and flexible spending accounts.
  • 401(k) retirement plan options.
  • Basic life insurance and short/long-term disability coverage.
  • Accident insurance and teammate assistance programs.
  • Paid parental leave and domestic partner benefits.
  • Programs supporting mental, physical, and financial well-being.
Full Job Description
Accendra Health is seeking an experienced and highly skilled Salesforce Marketing Cloud Solution Engineer join our team. The ideal candidate will have hands-on expertise in Salesforce development you will participate in Marketing Cloud implementations. While mostly focused on delivery, you may be involved across the entire project lifecycle. The Salesforce Marketing Cloud Solution Engineer plays a critical role in designing, architecting, and implementing scalable marketing automation solutions that drive personalized customer engagement. This role partners closely with business, outbound management, product, and technical teams to translate business requirements into robust SFMC configurations, ensuring organizations maximize the value of their Salesforce ecosystem.

The anticipated salary range for this position is $120,000 - $150,000 (per year). The actual compensation offered may vary based on job related factors such as experience, skills, education and location.

Responsibilities

Aspects of what we need
  • Solution Architecture & Design - Develop end-to-end Marketing Cloud architectures including data models, automation workflows, segmentation strategies, and cross-cloud integrations.
  • Platform Implementation - Configure and deploy SFMC components such as Email Studio, Journey Builder, Automation Studio, Mobile Studio, Advertising Studio, and CloudPages.
  • Data Management - Design and optimize data extensions, contact models, API integrations, and data ingestion processes to support dynamic personalization and automation.
  • Technical Development - Build custom solutions using AMPscript, SQL, SSJS, HTML/CSS, and API frameworks to support advanced personalization and automation.
  • Stakeholder Collaboration - Work with marketing and business teams to gather requirements, translate them into technical specifications, and deliver scalable solutions.
  • Quality Assurance & Testing - Conduct solution testing, troubleshoot issues, and ensure high-quality deployments across environments.
  • Enablement & Documentation - Provide training, documentation, and best-practice guidance to internal teams to ensure successful adoption and long-term platform health.
  • Cross-Cloud Integration - Partner with Salesforce CRM, CDP, and external system owners to ensure seamless data flow and unified customer experiences.
  • Performance Optimization - Monitor campaign performance, deliverability, and system health; recommend improvements to enhance efficiency and ROI.
  • Governance & Compliance - Ensure solutions adhere to data privacy regulations (GDPR, CCPA), security standards, and organizational governance frameworks.


Solution Implementation:
  • Collaborate with cross-functional teams to design, implement, and optimize Marketing Cloud solutions
  • Communicate project concepts and outcomes to client project stakeholders
  • Design and delivery of solutions in Email Studio including A / B testing
  • Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics
  • Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder. (Nice to have) proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement
  • Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines
  • Ensure adherence to best practices, coding standards, and security protocols
  • Troubleshoot and resolve issues, ensuring platform stability and performance
Qualifications
  • Minimum of 5 years of hands-on experience working with Salesforce Marketing Cloudin a technical or solution engineering capacity.
  • Strong proficiency withJourney Builder, Automation Studio, Email Studio, and Contact Builder, and ideally Mobile Studio and Cloud Pages
  • Hands-on experience with AMPscript, SQL,and REST/SOAP APIs.
  • Solid understanding of relational data models, segmentation logic, and marketing automation best practices.
  • Experience integrating Marketing Cloud with Salesforce Sales/Service Cloud or external systems.
  • Ability to translate business requirements into scalable technical solutions.
  • Strong communication skills with the ability to explain complex concepts to non-technical stakeholders.
  • Understanding how to build a custom preference center
  • Conceptual understanding, to be able to establish data models, work with API's and configurations
  • Excellent problem-solving, analytical, and troubleshooting skills
  • Strong communication and collaboration skills, with the ability to coordinate with cross-functional teams
  • Experience in mentoring team members
Additional Qualifications

The following areas would be a plus
  • Salesforce certifications such as:
  • o Marketing Cloud Email Specialist
  • o Marketing Cloud Administrator
  • o Marketing Cloud Developer
  • o Marketing Cloud Consultant (preferred)
  • Experience with Data 360


Teammate Benefits

As an Accendra Health employee, you have choices to fit your life. Our comprehensive benefits program is designed to meet you where you are - through all of life's stages. We've got you and your family covered with benefits that support your health, finances, and overall wellness.

Our benefits program includes:
  • Medical, dental, and vision care coverage
  • Paid time off plan
  • 401(k) Plan
  • Flexible Spending Accounts
  • Basic life insurance
  • Short-and long-term disability coverage
  • Accident insurance
  • Teammate Assistance Program
  • Paid parental leave
  • Domestic partner benefits
  • Mental, physical, and financial well-being programs


If you feel this opportunity could be the next step in your career, we encourage you to apply.

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