TikTok

Sales Vertical Manager, Specialty Retail - Global Business Solutions (New York)

TikTok$135K — $213K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in digital advertising, ad sales, or brand marketing
  • 3+ years managing a team of individual contributors
  • Experience with advertisers throughout the campaign funnel
  • Proficient in building relationships with marketing decision-makers
  • Strong data analysis skills for campaign performance insights
  • Ability to troubleshoot technical problems effectively
  • Experience with ad verification partners (IAS, DV, MOAT)

Responsibilities

  • Drive strategy and revenue growth for the sales team
  • Develop targeted sales narratives that meet client needs
  • Utilize product knowledge to identify revenue opportunities
  • Implement a Customer First methodology in sales consultative efforts
  • Mentor team members on account planning and strategy
  • Stay informed on vertical market trends and customer opportunities
  • Manage and develop a team of Brand Partnerships Managers

Benefits

  • Access to medical, dental, and vision insurance from day one
  • 401(k) savings plan with company match
  • Paid parental leave and short/long-term disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 paid sick days per year
  • 17 days of Paid Personal Time with increasing accruals by tenure
Full Job Description
Responsibilities

About the Team: The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands. About the Role: The Sales Vertical Manager is responsible for driving strategy and revenue for a team of individual contributors covering a list of named accounts. They will serve as the advocate for their clients both internally and externally. They will grow and develop Brand Partnerships Managers to become strategic advisors to their clients. Success in this role requires a focus on people and relationship management, client education, campaign measurement, and the ability to tell a strong story that shows TikTok's ability to deliver against revenue goals. Responsibilities: - Deliver on revenue targets and steer the team to increased growth potential - Prioritize sales narratives that address the needs of the clients - Deep understanding of product to drive enhancements to unlock revenue - Bring a consultative approach that will align around a Customer First methodology - Provide thought-leadership and mentorship to your team on overall account planning - Develop and maintain a strong understanding of key vertical market trends and customer opportunities - Develop, mentor and manage a team of individual contributors

Qualifications

Minimum Qualifications: - 7+ years of direct experience in digital advertising, ad sales, or brand marketing Preferred Qualifications: - 3+ Years of experience managing individual contributors of varying experience - Experience managing advertisers throughout the funnel with a deep understanding of their challenges and objectives - Experience building relationships with top marketing decision-makers at brands and agencies - Ability to analyze data and identify insights to assess campaign performance - Ability to proactively troubleshoot and problem solve quickly and through the proper escalation channels - Experience diagnosing and solving technical problems with product and engineering teams - Ability to effectively translate technical language to non-technical stakeholders - Experience with ad verification partners (IAS, DV, MOAT)

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $135000 - $213715 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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