Sales Manager

Coric Equipment

$70K — $95K *
Transportation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 1-3 years of proven success in field sales and/or B2B sales.
  • Experience in building and managing a sales team for 1-3 years.
  • Strong communication and negotiation skills.
  • Excellent interpersonal and team-building abilities.
  • Analytical mindset with a focus on performance.

Responsibilities

  • Recruit, train, and lead a high-performing team of sales professionals.
  • Provide coaching and strategic direction to foster a high-performance culture.
  • Develop and execute an annual business plan with executive leadership.
  • Understand pricing strategies and proposal models for competitive deals.
  • Implement sales strategies to capture market share from larger competitors.
  • Maintain accurate CRM records and guide the team on pipeline management.
  • Ensure compliance with company policies and procedures across the sales organization.

Benefits

  • 401(k) matching for retirement savings.
  • Comprehensive health, dental, and vision insurance.
  • Health savings account to support medical expenses.
  • Life insurance and both short-term and long-term disability coverage.
  • Paid holidays, vacation, and sick days for work-life balance.
Full Job Description
Job Title: Field Sales Manager

Overview:
We are seeking a driven and experienced Field Sales Manager (Forklift Sales Manager) to lead our material handling sales efforts while actively growing and mentoring a high-performing sales team. This team is responsible for sales of New & Used Forklifts, Floor Care Equipment and various Material Storage solutions in Walled Lake, Michigan area.

Key Responsibilities:
  • Sales Leadership & Team Development
    1. Recruit, Train and Lead a team of Sales Professionals focused on selling and delivering material handling equipment to customers.
    2. Provide Coaching, Performance Management, and Strategic Direction to ensure team success while fostering a high-performance sales culture.
  • Product Knowledge
    1. Ability to master a full range of products to support and guide your team.
  • Annual Business Planning
    1. Develop and execute an annual business plan in partnership with Executive Leadership.
  • Pricing & Proposal Models
    1. Ensure deep understanding of pricing strategies and proposal models to support deals with accuracy and competitiveness.
  • Market Share Growth
    1. Implement sales strategies that capture market share from larger competitors by emphasizing value, service and responsiveness.
  • CRM & Sales Reporting
    1. Maintain and Monitor Accurate Record of all sales activities using CRM Tools.
    2. Guide your team in best practices for reporting and pipeline management.
  • Policy & Process Alignment
    1. Ensure Company policies and procedures are upheld, clearly communicated, and consistently implement across the sales organization.

Required Qualifications:
  • Proven Success in Field Sales (1-3 years) and/or B2B Sales (1-3 years)
  • Experience Building & Managing a Team (1-3 years)


Preferred Qualifications:
  • Prior Experience in Sales Leadership
  • Prior Experience in Material Handling Industry


Skills:
  • Excellent Communication and Negotiation Skills
  • Strong Interpersonal, Organizational and Team-Building Skills
  • Analytical Mindset
  • Ability to Travel to Support Team & Clients


Compensation:
  • Weekly pay via direct deposit


Benefits:
  • 401(k) matching
  • Dental insurance
  • Vision insurance
  • Health insurance
  • Health savings account
  • Life insurance
  • Short-term disability
  • Long-term disability
  • Paid Holidays
  • Paid time off
  • Sick days


Schedule:
  • Job Type: Full-time
  • Monday - Friday

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