Sales Director - Senior Living

Monarch Communities

$85K — $95K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree preferred or 1-2 years related experience
  • Experience with elderly populations is preferred
  • Ability to make independent decisions
  • Strong interpersonal communication skills
  • Knowledge of relevant regulations for assisted living
  • Proficient in Microsoft Office with capacity to learn new software

Responsibilities

  • Conduct phone and direct calls as per marketing plan
  • Manage move-ins/move-outs for maximum revenue
  • Maintain an active wait list for prospective residents
  • Assist in developing and implementing marketing plans
  • Execute lead generation activities
  • Manage and understand lead tracking and marketing software
  • Assist in internal sales programs and community engagement
  • Stay informed on competitor activities
  • Communicate product information to team members
  • Ensure compliance with regulations and policies

Benefits

  • Health insurance (Medical/Rx, Dental, Vision)
  • Life and Disability Insurance (Short Term and Long Term)
  • 401(k) retirement plan with company match
  • Paid Time Off (PTO) and Holidays
  • Tuition reimbursement
  • Employee Assistance Program (EAP)
  • FSA for Commuter/Parking
  • Employee and Resident referral bonuses
Full Job Description
Job Description

The Sales & Marketing Director will report to the Regional Sales Director. This position is a full-time, exempt position.

Salary Range: $85,000 - $95,000 Yearly (Plus Commission)

Job Overview

Works closely with the Regional Sales Director in the development and execution of the marketing plan, ensuring to meet or exceed the sales budget and occupancy goals.

Responsibilities and Duties
  • Conducts phone and direct calls in accordance with the established marketing plan.
  • Manages all move-ins/move-outs to achieve maximum revenue performance for the community.
  • Actively maintains a meaningful wait list.
  • Assists in the development and implementation of marketing plans that will result in meeting or exceeding performance expectations.
  • Conducts lead generation activities to ensure adequate leads are produced in order to meet performance expectations.
  • Manages and maintains a working knowledge of the lead tracking and marketing software programs and systems.
  • Assists in the success of internal sales programs such as the resident/family referral and associate referral programs.
  • Maintains an active, working knowledge of current competitors.
  • Maintains and communicates current product information to the team members (pricing, program changes, promotional programs).
  • Maintains effective relationships with residents and their families. Attends resident functions as appropriate.
  • Participates in and attends all in-service training as scheduled
  • Ensures compliance with all Federal, State, and local regulations, as well as community policies and procedures
  • Other duties as assigned


Qualifications

Qualifications
  • Bachelor's Degree from a four-year college or university preferred, or one to two years related experience and/or training preferred.
  • Experience working with the elderly population preferred.
  • Ability to make independent decisions when circumstances warrant such action.
  • Demonstrate strong interpersonal communication skills.
  • Knowledge of federal and state regulations pertaining to assisted living.
  • Proficiency in computer skills, Microsoft Office (Windows, Outlook, Excel) with the ability to learn new applications.

Physical Abilities
  • While performing the duties of this job, the associate is often required to stand, walk, sit, use fine and gross motor skills, reach with hands and arms, balance, stoop, kneel, crouch, talk, hear, and smell.
  • An individual in this position will be required to lift or carry weight in up to 25 lbs. Intermittent physical activity includes lifting and supporting residents. The associate must use proper body mechanics.


Additional Information

Benefits Offered (Full Time):
  • Health Insurance: Medical/Rx, Dental, and Vision
  • Ancillary Benefits: Life Insurance/AD&D, Short Term Disability and Long-Term disability
  • Basic Life & Accidental Death & Dismemberment (AD&D) Insurance
  • FSA (Commuter/Parking)
  • Employee Assistance Program (EAP)
  • 401(k) Retirement with Company Match
  • Paid Time Off (PTO) and Holidays
  • Tuition Reimbursement

Other Compensation Programs:
  • Employee Referral Bonus
  • Resident Referral Bonus


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