Regional Sales Director
New York / New England
Overview
The Regional Sales Director is responsible for driving revenue growth, developing strategic dealer partnerships, and expanding market share for Velocity's premium portfolio of restored vehicles within a designated region. This leadership role is accountable for regional profit and loss, cultivating strong client relationships, supporting dealer channels, and delivering a best-in-class sales experience. The ideal candidate will possess deep automotive industry knowledge, an entrepreneurial mindset, and a proven ability to lead regional sales initiatives. The Regional Sales Director serves as a brand ambassador and strategic advisor, playing a critical role in reinforcing Velocity's position as the leader in classic vehicle restoration.
Reports To
Vice President of Sales
Job Level
Individual Contributor
Duties and Responsibilities
- Actively sell and promote Velocity's complete portfolio of premium vehicles within their region having ultimate accountability of revenue, expenses, and profit within their region.
- Develop a robust dealer network within their region with focus on current customer locations and potential customer growth areas.
- Support dealers through sales team training, commercial strategy, marketing efforts, sales closing, customer vehicle specifications, and all other duties required to ensure success of the dealer channel within their region.
- Engage with high-potential clients by providing in-depth vehicles demonstrations, highlighting key features, and articulating the unique value propositions of our product lineup.
- Protect gross margin on vehicle sales by utilizing company-provided tools, such as margin calculators and trade in estimation websites.
- Establish and nurture long-term relationships with clients, enthusiasts, and other industry partners to broaden Velocity's market presence.
- Cultivate expert-level understanding of Velocity's entire vehicle range. Keep pace with industry advancements and innovations to effectively educate potential clients and strategic partners, ensuring Velocity's products maintain a competitive edge.
- Compile daily, weekly, and monthly activity/deal reports to present to the team.
- Drive your own lead generation and manage own sales pipeline to project potential revenue with relative accuracy.
- Work headquarter leads and direct retail sales.
- Act as a mentor, guide, and mature voice within the sales department, including assisting in the development of junior sales staff.
- Identify and attend industry events, trade shows, and networking functions to promote the company's services and expand market reach (with a clear ROI committed to and tracked for each event with an expense associated).
Required Skills and Abilities
- Strong knowledge of automotive dealership operations and sales channel development
- Exceptional interpersonal and communication skills with the ability to engage high-net-worth clients
- Must have sold products averaging $100,000 +
- Ability to deliver compelling product demonstrations and articulate complex value propositions
- Strategic thinker with solid business acumen and profit/loss management experience
- Skilled in sales pipeline management, forecasting, and CRM reporting
- Proficiency in leveraging digital tools for margin protection and trade-in evaluations
- Ability to mentor and support junior sales team members, fostering a high-performance culture
- Comfortable leading dealer training and supporting marketing and commercial strategies
- Highly organized with the ability to manage multiple projects and regional responsibilities
- Willingness to travel for dealer visits, trade shows, and networking events 50% + of the time.
- Passport required- ability to travel to Europe and Middle East
Education Background and Experience
- High School diploma or equivalent
- Valid driver's license with good driving record
- Proven track record in automotive sales or luxury product sales with regional accountability
Physical Demands (To include but not limited to)
- Prolonged periods of sitting at a desk or workstation.
- Occasional standing or walking within the office or shop, such as attending meetings, retrieving documents, or interacting with customers or employees.
- Occasionally lifting and carrying items, typically weighing up to 10-20 pounds.
- Frequent use of fingers and hands for typing, writing, and operating a computer.
- Using telephones, printers, copiers, and other office tools.
- Frequent need to focus on printed or digital material.
- Reviewing financial documents, schedules, or customer data with accuracy.
- Regular communication with customers, vendors, and team members, either in person, on the phone, or via video conferencing.
- Engaging with customers in person or over the phone, sometimes requiring extended periods of active listening and problem-solving.
- Prolonged exposure to hot or cold temperatures.
- Mild noise from office machines or nearby shop areas if the office is adjacent to the workshop. PPE may be required while walking through the shop.
- Moving around the office or between departments, sometimes requiring the ability to climb stairs.
- Safely operate a motor vehicle.
Benefits Include
- Compensation: Pay is based on experience and qualifications
- Health & Wellness: Health/Dental/Vision/Life/Disability/Aflac available after 60 days
- Retirement: 401(k) with company match after 6 months at next enrollment period
- Paid Time Off: Paid time off and paid holidays
- Additional Perks: Company sponsored events, tool program, merchandise discounts, friendly team environment
Job duties, salary, and benefits are subject to change throughout duration of employment with Velocity.
