YETI Holdings, Inc.

Project/Program Manager

YETI Holdings, Inc.$70K — $95K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree required.
  • 2+ years of project management experience in marketing or ad agency, preferably in consumer goods.
  • Strong understanding of product lifecycle and launches preferred.
  • Ability to manage multiple projects in a fast-paced environment.
  • Proven success in planning and stakeholder management.
  • Outstanding communication and problem-solving skills.
  • Ability to build and maintain relationships with diverse stakeholders.

Responsibilities

  • Lead planning and execution of marketing programs for new product launches.
  • Develop and maintain project documentation including scopes and timelines.
  • Collaborate cross-functionally with stakeholders in product, sales, ecommerce, legal, and customer experience.
  • Analyze stakeholder needs and proactively recommend solutions for project gaps and risks.
  • Build productive relationships with marketing stakeholders and 3rd party vendors.
  • Partner with creative and content teams on campaign initiatives.
  • Monitor project progress and communicate updates to stakeholders.

Benefits

  • Comprehensive benefits package including health insurance.
  • Opportunities for professional development and growth.
  • Access to a collaborative and entrepreneurial work environment.
  • Employee discounts on YETI products.
Full Job Description
The Marketing Program Manager, reporting to the Director, Marketing Operations, plays a key role in the execution of YETI’s new product launches. This role serves as a partner to cross-functional teams, brings a marketing-first perspective to product development teams and ensures seamless execution of go-to-marketing campaigns.. The ideal candidate is a proactive problem solver, skilled communicator, collaborative, and thrives in a fast-paced environment.

Responsibilities:
  • Lead the planning and execution of marketing programs for new product launches, ensuring alignment with Brand strategy.
  • Develop and maintain all project related documentation, including scopes, requirements, timelines, and stakeholder communications
  • Work cross-functionally with multiple stakeholders across: product, sales, ecommerce, legal, and customer experience, and all areas of Brand Marketing.
  • Analyze stakeholder needs, identify project gaps, risks and dependencies, and proactively recommend solutions to ensure successful outcomes
  • Build productive business relationships with all marketing stakeholders, including 3rd party vendors
  • Partner with creative and content teams on Brand, Seasonal and other campaign initiatives
  • Monitor project progress, adjust plans as needed, and communicate updates to all stakeholders at key milestones

Qualifications and Attributes:
  • Bachelor’s Degree required
  • At least 2 years of project management experience in marketing or ad agency, preferably in the consumer goods industry focused on go-to-market campaigns for products
  • Strong understanding of product lifecycle and launches is strongly preferred
  • Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment
  • Demonstrated success in planning and stakeholder management
  • Outstanding communication and problem-solving skills
  • Proven ability to build and maintain relationships with diverse stakeholders
  • Desire and ability to be a team player who appreciates a unique, entrepreneurial and collaborative environment
  • Resourceful self-starter who is comfortable with ambiguity
  • Energetic, friendly and self-motivated attitude

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Benefits & Perks:

Click to learn about the benefits and perks we offer at YETI.

About YETI Holdings, Inc.

YETI Holdings, Inc. designs, markets, and distributes products for the outdoor and recreation market under the YETI brand in the United States, Canada, Australia, and Japan. The company offers hard and soft coolers, as well as storage, transport, outdoor living, and associated accessories. It also provides drinkware products, including colsters, lowballs, stackable pints, mugs, tumblers, bottles, and jugs, as well as accessories comprising bottle straw caps, tumbler handles, and jug mounts under the Rambler brand. The company sells its products through independent retailers, including outdoor specialty, hardware, and sporting goods stores, as well as through Website and online retailers.
Learn more about YETI Holdings, Inc.
Size
823 employees
Market Cap
$3.4 billion
Industry
Net Income
$155.8 million
Founded
2015
5 Year Trend
+11.5%
Revenue
$1 billion
NASDAQ

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