Product Marketing Specialist

Siemens Energy

$70K — $95K *
Energy & Utilities
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in engineering, Marketing, Business, Engineering Technology, or Technical Writing
  • 5+ years of relevant industry experience in energy or related fields
  • Proven ability to translate complex technical systems into accessible messages
  • Customer-centric approach to marketing product value
  • Awareness of competitor offerings and market trends
  • Strong project management skills to handle multiple small projects

Responsibilities

  • Develop customer-facing marketing materials that communicate value propositions
  • Create internal sales enablement content with both technical and commercial depth
  • Lead global alignment with cross-functional teams to assess customer needs
  • Drive quote-and-delivery readiness through coordination with various stakeholders
  • Run multi-disciplinary reviews to finalize marketing content and resolve conflicts
  • Lead offering launches, ensuring field readiness and supporting execution

Benefits

  • Career growth and development opportunities
  • Supportive work culture
  • Company paid Health and wellness benefits
  • Paid Time Off and paid holidays
  • 401K savings plan with company match
  • Family building benefits
  • Parental leave
Full Job Description
A Snapshot of Your Day

As a Product Marketing Professional, you will support the growth of the Siemens Energy service business by commercializing new service products and bringing them successfully to market, with responsibilities spanning both customer-facing marketing execution and internal operational readiness.

You will develop customer-facing sales collateral and marketing materials that introduce new service offerings and clearly communicate their value proposition. This includes creating content that supports customer engagement and equips sales teams with a compelling, consistent story to support commercial discussions.

You will work behind the scenes with cross-functional teams across Siemens Energy's global organization to ensure new service offerings are fully prepared to be quoted, sold, and delivered. This includes aligning processes, systems, and stakeholders to support successful execution once products are launched.

How You'll Make an Impact
  • Develop customer-facing marketing materials (Product and Service Bulletins) that distill complex service offerings into a clear, compelling value proposition for customer decision makers
  • Create internal sales enablement content with the technical and commercial depth needed to sell, quote, and execute new service offerings
  • Lead global, cross-functional alignment with technical, commercial, and sales teams to define customer needs, quantify value, and assess fleet lifecycle and warranty impacts
  • Drive quote-and-delivery readiness by coordinating with engineering, parts, supply management, field service, warranty, and other stakeholders, including defining strategies for warranty or program-restricted units
  • Run multi-disciplinary reviews to finalize marketing content, resolve stakeholder conflicts, and balance liability, safety, technical integrity, and commercial risk
  • Lead offering launches with platform teams, ensuring field readiness by aligning quoting, execution, and ongoing support
What You Bring

Required:
  • Bachelor's degree in engineering, Marketing, Business, Engineering Technology, or Technical Writing
  • 5+ years of relevant industry experience (energy or comparable fields) or demonstrated advanced technical expertise. Candidates with more experience can be considered for a higher level, or less for a junior role.
  • Demonstrated ability to understand complex technical systems (e.g., power plant operations) and translate them into clear, accessible messaging for diverse technical and non-technical stakeholders.
  • Ability to view offerings from the customer's perspective and translate product value into clear, compelling marketing narratives that highlight benefits and influence informed buying decisions.
  • Demonstrates curiosity and initiative in understanding competitor offerings and market positioning, while actively learning and applying new digital tools to improve how information is presented and delivered to customers.
  • The ability to manage and drive multiple small projects simultaneously.
Preferred:
  • Mechanical, Aeronautical, or Electrical Engineering
About the Team

Our Gas Services division offers Low-emission power generation through service and decarbonization. Zero or low emission power generation and all gas turbines under one roof, steam turbines and generators. Decarbonization opportunities through service offerings, modernization, and digitalization of the fleet.

Rewards/Benefits
  • Career growth and development opportunities
  • Supportive work culture
  • Company paid Health and wellness benefits
  • Paid Time Off and paid holidays
  • 401K savings plan with company match
  • Family building benefits
  • Parental leave
Jobs & Careers: https://jobs.siemens-energy.com/jobs

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