TikTok

Product Marketing & Operations Manager (Gen AI)

TikTok$108K — $220K *
Consumer Technology
Less than 5 years of experience
Full Job Description
Responsibilities

Creativity is the soul of advertising. The TikTok Ads Creative and Ecosystem team develops world-leading tech solutions for ads creative production, interpretation, and optimization. Our mission is to empower and inspire advertisers, creators, and third parties within the ecosystem to create and deliver the most engaging creative experiences to end users. We are user-oriented and dedicated to technical excellence, striving to lead technological innovation in the ads tech and creative industry. Our goal is to power products and deliver value for our clients, creators, and the entire ecosystem. The TikTok Ads Creative and Ecosystem team is seeking an experienced Product Marketing and Operations Manager who will be focused on Partner Success. This role is critical in providing operational support throughout the product development lifecycle and ensuring success across key products and business initiatives. The ideal candidate will have a strong understanding of the generative AI landscape and a proven track record in business development or partnerships. Responsibilities: - Drive execution of go-to-market plans to support the launch and adoption of Generative AI products and new features - Analyze user behavior, inbound feedback, and market signals to surface insights that help shape product direction and decisions - Uncover new product and business opportunities through a mix of data-driven research, trend analysis, and competitive benchmarking - Collaborate closely with cross-functional teams-including Product, Engineering, UX, Communications, Sales, and Strategy-to align on priorities and bring features to market effectively - Support relationship-building efforts with external AI partners to enhance our product ecosystem and unlock co-development potential

Qualifications

Minimum Qualifications: - 3+ years of work experience in a product marketing/operations role in AI landscape, or roles in the tech/ad industry - Passion to learn and use AI products - Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals. - Analytical, data-sensitive, and goal-driven. - Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations, and constantly improving. Preferred Qualifications: - Great communicator and team player. - Comfortable navigating global organizational structures and aligning objectives with cross-functional teams.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $108000 - $220400 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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