Product Marketing Manager

Pigment

$180K — $210K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years as a Product Marketing Manager in B2B SaaS
  • Proven experience in positioning and messaging
  • Experience crafting narratives for executive delivery
  • Strong interest in AI-driven products
  • Excellent written and verbal communication skills
  • Highly structured and autonomous worker
  • Collaborative mindset across departments
  • Comfortable using data to inform decisions

Responsibilities

  • Shape corporate messaging for consistency across all communications
  • Partner with leadership to craft keynote narratives and storytelling
  • Monitor AI and market trends to enhance company narrative
  • Own SPM positioning and go-to-market strategy
  • Manage product launches from beta to general availability
  • Ensure internal alignment on product messaging with Sales and Enablement
  • Measure messaging effectiveness and refine strategies accordingly

Benefits

  • Opportunities for professional development and growth
  • Collaborative and innovative work environment
  • Dynamic and fast-paced company culture
  • Access to advanced tools and technologies
  • Flexible working arrangements
Full Job Description
$180,000 - $210,000 a year

What You'll do:
  • Shape Pigment's corporate messaging, ensuring a coherent narrative across corporate, product, and go-to-market communications.
  • Partner with senior leadership and executives to shape keynote narrative and strategic storytelling for major company moments, both external and internal.
  • Stay informed on AI, market and competitive trends, and turn them into concrete recommendations that sharpen Pigment's narrative and strategic priorities.
  • Own positioning and go-to-market strategy for Sales Performance Management (SPM)
  • Manage product launches, working with the product team from beta to general availability (GA), own launch frameworks and coordinate all promotional activities.
  • Partner with Sales and Enablement to ensure internal alignment and readiness around product messaging.
  • Measure the effectiveness of messaging and launches using qualitative and quantitative signals, and continuously refine based on learnings.


Who You Are:
  • 6+ years as a Product Marketing Manager in a B2B SaaS company.
  • Proven experience owning positioning and messaging for a platform, product, or solution area.
  • Experience shaping narrative for executives, you've written content a senior leader actually delivered on stage.
  • Strong interest in and familiarity with AI-driven products or narratives, with the ability to communicate them credibly.
  • Comfortable holding multiple workstreams at once.
  • Excellent written and verbal communication skills, with confidence engaging senior and executive stakeholders directly.
  • Highly structured and autonomous, comfortable operating in ambiguous, fast-moving environments.
  • Collaborative mindset, able to influence across Product, Marketing, Sales, and Communications without formal authority.
  • Comfortable working with data and using it to support your recommendations.
  • Curious and eager to experiment with AI, and with new ways of working more broadly.
  • Fluent in English.

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