Mythical Games

Product Marketing Manager

Mythical Games$77K — $106K *
US-AnywhereRemote in United States
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of marketing experience with product marketing expertise
  • Experience in brand, partnerships, or general marketing, preferably in a startup
  • Ability to independently scope, plan, and execute marketing initiatives
  • Strong marketing judgment with a hands-on approach
  • Fluency with AI tools for efficiency in marketing tasks
  • Self-starter mindset identifying initiatives proactively
  • Depth in product marketing with a generalist’s perspective across other domains
  • Experience in gaming, entertainment, or consumer products required

Responsibilities

  • Own product marketing, including positioning and go-to-market planning
  • Drive product launches from narrative development through execution
  • Serve as a liaison between Product, Studio, and Marketing teams
  • Initiate and execute product marketing, brand, and partnership initiatives
  • Adapt marketing strategies across multiple products and priorities
  • Shape brand marketing with social-native content across owned platforms
  • Execute brand and licensing partnership activations
  • Collaborate with Growth and Lifecycle teams for aligned marketing efforts
  • Coordinate CRM strategies for product launches
  • Provide regular status updates on marketing initiatives

Benefits

  • Medical, dental, and vision coverage
  • 401(k) retirement plan
  • Flexible paid time off (PTO)
  • Paid holidays and parental leave
  • Wellness and work-life benefits
  • Participation in Corporate Bonus and Equity Plans
Full Job Description
We're looking for a Product Marketing Manager to own product marketing across our growing portfolio. This role will turn what our teams build into clear positioning, messaging, and go-to-market execution that lands in a fast-changing, social, and creator-driven landscape.

This role reports directly to the Senior Marketing Manager and serves as a key connection point between Product, Studio, and Marketing teams. Today, the role will support products such as FIFA Rivals and DMarket, with the opportunity to flex across new products, brand, partnerships, and content as the portfolio evolves.

The ideal candidate is an experienced, self-directed marketer who can take an initiative - whether assigned or self-identified - from planning through execution with minimal oversight. Working within the overarching strategy set by the Senior Marketing Manager, this person will anchor in product marketing while also flexing across brand, partnerships, and content as priorities shift.

This role requires strong, experience-driven marketing judgment, the ability to operate independently in a fast-paced startup environment, and fluency with AI and modern marketing tools to work efficiently and scale output.

This role is open to candidates based in Arizona, Colorado, Florida, Illinois, Kansas, Maryland, Missouri, New Jersey, and Texas.

At this time, we are not able to consider candidates located outside of these states for this opening. Applicants must be legally authorized to work in the United States and must not require current or future visa sponsorship.

What You'll Do:
  • Own product marketing across the portfolio, including positioning, messaging, and go-to-market planning.
  • Drive launches end to end, from narrative development through execution.
  • Serve as a connection point between Product, Studio, and Marketing teams, translating product roadmaps into positioning, go-to-market strategy, and launch plans.
  • Initiate or take on product marketing, brand, and partnership initiatives, scoping each into a clear plan and executing end to end.
  • Flex across multiple products and workstreams as priorities and timing shift, applying product marketing rigor across the portfolio rather than to a single title.
  • Shape brand and non-performance marketing, including social-native, creator-style content across owned channels such as blogs, social accounts, and campaigns outside of paid and user acquisition.
  • Activate and help execute brand and licensing partnerships sourced at the studio level, coordinating across internal teams and external partners.
  • Partner closely with Growth and Lifecycle teams to align brand and product marketing with acquisition and retention efforts.
  • Coordinate lifecycle and CRM touchpoints that support launches and partnerships.
  • Provide clear, regular updates on the status and impact of product marketing, brand, and partnership workstreams.

What We're Looking For:
  • 4+ years of marketing experience, with demonstrated product marketing experience across positioning, messaging, and go-to-market.
  • Experience across brand, partnerships, or general marketing, ideally including time in a fast-paced or startup environment.
  • Demonstrated ability to independently scope, plan, and execute marketing initiatives from concept through delivery with minimal oversight.
  • Strong marketing judgment grounded in hands-on experience, with the ability to make sound decisions in ambiguous situations.
  • Fluency with AI tools to drive efficiency and scale output.
  • A genuine self-starter who identifies and drives the right next move rather than waiting to be handed one.
  • Depth in product marketing paired with a generalist's range across brand, partnerships, and content.
  • A feel for social-native, creator-style content and what makes a product socially legible and shareable, even if execution is shared across the team.
  • Experience working cross-functionally with Product, Creative, or Studio teams to bring products to market.
  • Excellent communication and organizational skills, with the ability to manage multiple workstreams and shifting priorities.
  • Background in gaming, entertainment, or consumer products is required.
  • Enterprise software experience is a plus.

Compensation and Benefits:

The annual base salary range for this role is $77,000-$106,000 USD.

This range applies to eligible remote locations for this role. Final compensation will depend on a variety of factors, including work location, education, qualifications, competencies, relevant work experience, business needs, and market demands.

Base salary is one component of Mythical's total compensation package. This role may also be eligible for additional compensation, including participation in Mythical's Corporate Bonus and Equity Plan, subject to plan terms and eligibility requirements.

Eligible employees may participate in a comprehensive benefits program that includes medical, dental, vision, a 401(k), flexible PTO, paid holidays, parental leave, and additional wellness and work-life benefits.

Application Process:

Applications will be reviewed on a rolling basis. This posting will remain open until the position is filled.

About Mythical Games

Mythical Games is a video game studio that specializes in blockchain technology. The company was founded in 2018 by a group of gaming industry veterans who have worked on popular titles such as Call of Duty, World of Warcraft, and Guitar Hero. Mythical Games is focused on creating games that allow players to truly own and control their in-game assets through the use of blockchain technology. The company's first game, Blankos Block Party, is a multiplayer party game that features collectible vinyl toys that can be bought, sold, and traded on the blockchain. Mythical Games has received funding from top investors in the gaming and blockchain industries, including Galaxy Digital, Javelin Venture Partners, and Alumni Ventures Group.
Learn more about Mythical Games
Size
50 employees
Industry
Founded
2018

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