Datadog

Product Marketing Manager - Incident Response

Datadog$123K — $164K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in product marketing or related fields, focusing on technical products
  • Ability to thrive in fast-paced, cross-functional teams
  • Proficient in identifying gaps and operationalizing solutions
  • Exceptional written and verbal communication skills for compelling content creation
  • Proactive self-starter with project ownership capabilities
  • Strategic thinker who is also hands-on in execution
  • Strong knowledge of engineering workflows and operational practices

Responsibilities

  • Drive go-to-market strategy for Incident Response products
  • Launch new features with effective messaging and collateral
  • Develop impactful sales enablement resources based on market insights
  • Collaborate with teams to execute marketing campaigns across various channels
  • Lead customer marketing efforts including case studies and testimonials
  • Identify new growth opportunities for product adoption
  • Lead cross-team projects on emerging opportunities

Benefits

  • Generous and competitive benefits package
  • Stock equity program for new hires and employee stock purchase plan
  • Continuous career development opportunities
  • Top-tier onboarding programs for new employees
  • Cross-departmental mentoring and buddy systems
  • Inclusive workplace culture supportive of diverse backgrounds
Full Job Description
Datadog Incident Response is an end-to-end incident operations solution native to Datadog's unified observability and security platform. It brings the entire incident lifecycle - from alert to resolution - together in one place so engineers can respond fast with confidence instead of losing time switching between disconnected monitoring, paging, and incident tools.

As a Product Marketing Manager (PMM) - Incident Response, you will develop go-to-market strategy for new products and features, create the content that enables our sales and partner teams, and touch on all areas of the business while helping move Datadog forward. We give our Product Marketing Managers the opportunity to collaborate, investigate, and idealize how we can gear our product strategy to yield the highest results.

What You'll Do:
  • Drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area.
  • Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs.
  • Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights.
  • Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events.
  • Drive customer marketing initiatives including case studies, testimonials, and storytelling that showcase customer value and outcomes.
  • Identify new growth opportunities and creative ways to accelerate adoption and expansion of Incident Response products.
  • Lead cross-team projects when opportunities arise.

Who You Are:
  • Experienced in product marketing, go-to-market strategy, or related roles (typically 3+ years) marketing highly technical products
  • Comfortable operating in a fast-paced, cross-functional environment with stakeholders across Product Management, Sales, Marketing, and Enablement
  • Strong problem solver who can identify gaps, propose solutions, and operationalize them into scalable programs
  • Strong written and verbal communicator with experience creating compelling content and delivering presentations
  • A proactive self-starter who takes ownership and drives projects from idea to execution
  • Able to balance strategic thinking with hands-on execution
  • Passionate about technology, with a solid understanding of modern engineering workflows, operational practices, and the tools/ processes teams commonly use to build, operate, and troubleshoot their systems

Bonus Points:
  • Domain expertise in Incident Response, Incident Management, On-Call, Service Management, ITSM, or Observability.
  • Experience marketing highly technical products to Developers, SREs, and IT decision-makers.

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your skills, we encourage you to apply.

Benefits & Growth:
  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

#LI-Hybrid

Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

The reasonably estimated yearly salary for this role at Datadog is:

$123,000-$164,000 USD

What You'll Do:
  • Drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area.
  • Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs.
  • Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights.
  • Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events.
  • Drive customer marketing initiatives including case studies, testimonials, and storytelling that showcase customer value and outcomes.
  • Identify new growth opportunities and creative ways to accelerate adoption and expansion of Incident Response products.
  • Lead cross-team projects when opportunities arise.

Who You Are:
  • Experienced in product marketing, go-to-market strategy, or related roles (typically 3+ years) marketing highly technical products
  • Comfortable operating in a fast-paced, cross-functional environment with stakeholders across Product Management, Sales, Marketing, and Enablement
  • Strong problem solver who can identify gaps, propose solutions, and operationalize them into scalable programs
  • Strong written and verbal communicator with experience creating compelling content and delivering presentations
  • A proactive self-starter who takes ownership and drives projects from idea to execution
  • Able to balance strategic thinking with hands-on execution
  • Passionate about technology, with a solid understanding of modern engineering workflows, operational practices, and the tools/ processes teams commonly use to build, operate, and troubleshoot their systems

Bonus Points:
  • Domain expertise in Incident Response, Incident Management, On-Call, Service Management, ITSM, or Observability.
  • Experience marketing highly technical products to Developers, SREs, and IT decision-makers.

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your skills, we encourage you to apply.

Benefits & Growth:
  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

#LI-Hybrid

Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

The reasonably estimated yearly salary for this role at Datadog is:

$123,000-$164,000 USD

About Datadog

Datadog is a monitoring and analytics platform for cloud-scale infrastructure and applications. The company was founded in 2010 by Olivier Pomel and Alexis Lê-Quôc and is headquartered in New York City. Datadog's platform assists organizations in improving agility, increasing efficiency, and providing end-to-end visibility across dynamic or high-scale infrastructures. The company's SaaS-based data analytics platform integrates and automates infrastructure monitoring, application performance monitoring, and log management to provide unified, real-time observability of customers' entire technology stack. Datadog's customers include Airbnb, Twilio, and The Washington Post.
Learn more about Datadog
Size
3,200 employees
Market Cap
$22.5 billion
Industry
Net Income
-$24.5 million
Founded
2010
Revenue
$603.4 million
NASDAQ

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