Product Marketing Director- AI Profitability

Integration Appliance, Inc.

$130K — $180K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in B2B product marketing, product management, or GTM strategy preferred in legal tech, professional services, or financial services industry.
  • Proven experience in defining and shaping market categories.
  • Exceptional storytelling skills linking technical capabilities to senior-level business outcomes.
  • Experience in packaging, pricing, or commercial strategy influence.
  • Strong cross-functional leadership skills with ability to align teams without direct authority.
  • Bachelor's degree required; MBA or advanced degree preferred.

Responsibilities

  • Own the market narrative for Intapp Time and Profitability, evolving its positioning.
  • Develop thought leadership programs that reshape AI, billing, and profitability discussions among firm leaders.
  • Collaborate with Product to influence roadmap priorities based on market and customer insights.
  • Create go-to-market strategy for Celeste-powered capabilities, covering packaging and pricing.
  • Oversee end-to-end product launches, ensuring compelling competitive narratives.
  • Establish market credibility through analyst engagement and ROI-driven storytelling.

Benefits

  • Professional development opportunities with training reimbursement.
  • Modern open offices designed for creativity and collaboration.
  • Complimentary lunches and fully stocked kitchens.
  • Comprehensive wellness and flexible time off programs.
  • Family-formation benefits and community support initiatives.
Full Job Description
Product Marketing Director - AI Profitability

Location: Palo Alto (Hybrid) | NYC (Hybrid) Hybrid | US Remote, possible

What You Will Own
  • The market narrative for Intapp Time and Profitability-evolving positioning from timekeeping to profitability intelligence and feeding buyer and competitive insights back into product strategy
  • Thought leadership programs that reshape how firm leaders think about AI, billing, and profitability-and drive pipeline as a result
  • Partner with Product to influence roadmap priorities based on market signals, competitive dynamics, and customer insight
  • Go-to-market strategy for Celeste-powered capabilities, including packaging, pricing, and commercial design
  • End-to-end product launches, including positioning, competitive narrative, and enablement across Sales, Customer Success, and Partners
  • Market credibility through analyst engagement, customer proof points, and ROI-driven storytelling


What You Will Need
  • 8+ years in B2B product marketing, product management, or GTM strategy (experience in legal tech, professional services, or financial services strongly preferred), with a career trajectory that demonstrates increasing scope, leadership, and strategic impact over time
  • A track record of shaping or redefining market categories-not just describing products
  • Exceptional storytelling that connects technical capabilities to business outcomes for senior buyers
  • Experience influencing packaging, pricing, or commercial strategy
  • Ability to lead cross-functionally and drive alignment without direct authority
  • Bachelor's degree required; MBA or advanced degree preferred


What You Will Gain

At Intapp, you'll get the opportunity to bring your talents and intellectual curiosity to create better outcomes for our people and our clients. You'll be part of a growing public company, with a modern work environment that's connected yet flexible and where your professional growth and well-being are top priorities. We'll collaborate and grow together, supporting each other in a positive, open atmosphere that fosters creativity, innovation, and teamwork.

Here, you will have the opportunity to:
  • Expand Your Skills: Unlock your potential with professional development opportunities supported by a community of experienced professionals. We offer reimbursement for training and continuing education to help you stay ahead in your career.
  • Enjoy Where You Work: Thrive in our modern, open offices designed to inspire creativity and collaboration. Our complimentary lunches and fully stocked kitchens ensure you have everything you need to stay energized throughout the day.
  • Support What Matters Most: Our comprehensive wellness and flexible time off programs and our benefits are designed to care for you and your family. Our family-formation benefits and support during your family-building journey ensure you have the resources you need when it matters most. We believe in giving back and supporting our communities with paid volunteer time off and a donation matching program for the causes you care about.


Join us and be a part of a collaborative and welcoming culture where your contributions are valued, and your professional growth is a priority. Together, we are building a company of long-term value that we can all be proud of.

#LI-AS1

Your actual base salary will be determined by factors such as relevant experience, geographic location, and internal equity. In addition to base salary, variable compensation and equity may also be included.

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