Product Manager, Verticals

Profound

$160K — $260K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in software product development, ideally in a fast-paced environment
  • Expertise in ads, eCommerce, marketing tech, or self-serve B2B SaaS
  • Proven ability to lead cross-functional teams and drive impact
  • Strong foundational understanding of enterprise go-to-market strategy or product design/marketing
  • Hands-on mentality with a willingness to support execution across various tasks
  • Proactive approach to seizing opportunities and energizing teams
  • Experience with startups or launching new product verticals is an asset

Responsibilities

  • Develop the strategy for high-growth segments like Shopping and Ads
  • Define usage of Profound for brand visibility improvement
  • Create a self-serve platform for customer onboarding and value extraction
  • Design capabilities for agencies managing multiple brand presences
  • Facilitate collaboration across engineering, design, and marketing teams
  • Enhance team efficiency for faster and quality outputs
  • Engage daily with customers for feedback and solution development
  • Collaborate with Sales and Marketing to craft compelling narratives

Benefits

  • Comprehensive benefits package including health and wellness programs
  • Equity sharing opportunities
  • Dynamic work environment fostering professional growth
  • In-office role promoting collaboration and innovation
Full Job Description
Product
• New York, New York
• In-office

As the Verticals PM, you will own Profound's highest-growth emerging segments: Shopping, Ads, self-serve, agencies, and new bets. You will go deep with customers in each segment, identify their specific unmet needs, and build solutions that are meaningfully differentiated from Profound's horizontal platform. This role is equal parts product strategy, customer obsession, and commercial instinct, and it's one of the most directly revenue-impactful roles at the company.

What You'll Do
  • Craft the strategy for Shopping, Ads, self-serve, agencies, and new verticals that accelerates Profound into becoming the essential platform for marketing teams in these segments
  • Define how retailers, advertisers, and agencies use Profound to track, understand, and improve their brand's visibility across AI-powered answer engines
  • Build the self-serve motion that lets customers onboard and extract value from Profound without high-touch sales, expanding reach and revenue
  • Develop product capabilities and workflows designed for agencies managing AI presence on behalf of multiple brands
  • Expedite execution across engineering, design, data, and marketing by creating clarity, making decisions, and managing scope
  • Optimize the team for velocity and quality shots on goal
  • Be in front of customers every day to do discovery, get feedback, and sell
  • Partner with Sales, Marketing, and Engagement teams so that we tell compelling stories to prospects and customers

Who You Are
  • 5 or more years of experience building excellent software products, ideally in a startup or fast-moving company
  • Domain expertise in ads, ecommerce, retail, marketing technology, agency workflows, or self-serve B2B SaaS
  • Ability to lead cross-functional teams through ambiguity, create clarity, and push teams to ship product and drive impact
  • Strong product fundamentals with a spike in one or more of enterprise go-to-market, design, development, or marketing
  • Willing to roll up your sleeves to help the team execute, whether that means creating prototypes, building dashboards, fixing issues in production, creating content, or responding to support tickets
  • You play on offense, creating and running toward opportunities and injecting energy into places where there is none
  • Experience as a founder, working at an early-stage startup, or launching zero-to-one vertical products is a plus

Location

This is an on-site role based in our Union Square, NYC office, designed for builders who thrive on speed, iteration, and meaningful impact.

For this role, the expected base salary range is $160,000 to $260,000. Profound's total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.

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