Job Description
The Role

The Product Manager is responsible for building vertical-specific products, working with cross-functional teams, and deploying them to market to drive adoption. This role focuses on gathering requirements through launch across priority vertical capabilities including Healthcare, CPG/Commerce, Travel, Political, and strategic channels.

PMs at MiQ are the connective tissue between commercial needs and technical delivery. You will need to understand how data pipelines, identity solutions, and measurement frameworks work, not to build them yourself, but to translate them into clear product requirements and market-ready capabilities. Coding experience is a plus, not a prerequisite.

What You'll Do

Product Development

• Gather and prioritize product requirements from commercial and GTM stakeholders
• Lead the ideation, scoping, development, and launch of vertical-specific product capabilities
• Build and maintain short-term and long-term product roadmaps, kept current based on market feedback and evolving priorities
• Publish release notes and product updates to keep internal teams informed of what is live and what is coming
• Define product KPIs and metrics to track success and inform continuous iteration
• Ensure features meet market demand through structured testing cycles and feedback loops

Stakeholder Engagement

• Align with commercial and GTM teams including Sales, Trading, Account Management, Sales Engineering, Vertical Leads, and Sales Marketing to gather requirements and surface product needs
• Liaise with external data and measurement partners to facilitate audience activation, measurement workflows, and data connectivity required for product delivery
• Present product ideas, gather structured feedback, and represent product priorities in cross-functional conversations

Go-to-Market & Commercial Enablement

• Partner with GTM functions to support enablement by providing the right documentation, feature guides, and collateral as needed
• Maintain product roadmap visibility externally and internally, updating stakeholders on priorities and progress
• Track product adoption post-launch and surface insights back into the roadmap planning cycle

Technical Collaboration

• Translate complex data architectures and measurement frameworks into clear product specs and user-facing requirements
• Develop a working understanding of how data connectivity functions across the product stack, including vertical data sources, DSP exposure logs, bidstream signals, and API integrations
• Work closely with other PMs, Solutions Engineering and the Center of Excellence development team to scope, spec, and deliver product capabilities

What You'll Bring

• 2+ years of product management experience with demonstrated ownership of at least one product or multiple feature sets shipped to market
• Background in programmatic media, digital marketing, or advertising technology; campaign management experience strongly preferred
• Experience working with engineering, data science, and other technical teams as core delivery partners
• Experience presenting product ideas and gathering structured feedback from internal and external stakeholders

Knowledge

• Working knowledge of the ad tech ecosystem: CTV, Display, Audio, DSPs, SSPs, DMPs, Ad Servers and how they work together
• Understanding of measurement and attribution methodologies in digital media
• Familiarity with identity solutions and healthcare or vertical data partners is a strong plus
• Comfort working with data; SQL familiarity, ability to interpret pipeline outputs, and experience working alongside data science teams. Python or scripting experience a plus

Skills & Attributes

• Ability to multi-task and prioritize in a fast-paced, results-oriented environment
• Strong written and verbal communication skills; able to translate technical concepts for commercial audiences and vice versa
• Sharp analytical and problem-solving skills; ability to break down ambiguous requests into structured product requirements
• Collaborative working style with a track record of building relationships across functions
• Enthusiasm for adtech innovation and a drive to grow alongside the business

We've highlighted some key skills, experience and requirements for this role. But please don't worry if you don't meet every single one. Our talent team strives to find the best people. They might see something in your background that's a fit for this role, or another opportunity at MiQ.

If you have a passion for the role, please still apply.

What's in it for you
MiQ is incredibly proud to foster a welcoming culture. We do everything possible to make sure everyone feels valued for what they bring. With global teams committed to diversity, equity, and inclusion, we're always moving towards becoming an even better place to work.

Values:

Our values are so much more than statements. They unite MiQers in every corner of the world. They shape the way we work and the decisions we make. And they inspire us to stay true to ourselves and to aim for better. Our values are there to be embraced by everyone, so that we naturally live and breathe them. Just like inclusivity, our values flow through everything we do - no matter how big or small.

• We do what we love - Passion
• We figure it out - Determination
• We anticipate the unexpected - Agility
• We always unite - Unite
• We dare to be unconventional - Courage

Benefits:

Every region and office has specific perks and benefits, but every person joining MiQ can expect:

• A hybrid work environment
• New hire orientation with job specific onboarding and training
• Internal and global mobility opportunities
• Competitive healthcare benefits
• Bonus and performance incentives
• Generous annual PTO, paid parental leave, with two additional paid days to acknowledge holidays, cultural events, or inclusion initiatives
• Employee resource groups designed to connect people across all MiQ regions, drive action, and support our communities

Pay Transparency
For individuals assigned and/or hired to work in New York, MiQ is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At MiQ, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. While the base range of this position is within $120,000 - $160,000, the actual on target earnings of the role are in the $150,000 - $200,000 This range may vary for positions outside of New York as it has not been adjusted for the applicable geographic differential associated with the location where the position may be filled and does not take into account our bonus and commission structures.

Regardless of location, candidates can expect during the first few conversations with MiQ's Talent team and Hiring Managers to share any approved budget and details on our competitive bonus and commission packages. Please take a moment to view the MiQ I.D.E.A. Report to learn more about our approach to creating equitable compensation for our people.

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Pay Range