About the Role

UCCU has committed to building member-facing digital products in-house, the first product is greenlit and in discovery, a dedicated Product Designer is already in seat, and this role has direct executive sponsorship. What we do not have yet is someone to drive products from concept through launch.

This is a ground-floor role. You will set the early standard for how UCCU builds product, and as the practice succeeds it will grow around you: more products, more product managers, and eventually dedicated product leadership. You will help shape that growth rather than control all of it. If building the first version of one sounds like the most interesting thing you could do this year, this role is built for you.

This is a strategy and execution role, and it comes with a reality worth knowing up front: product management is new here. Some of your colleagues will be working with a PM for the first time, and part of your job is defining what the role means at UCCU: explaining your craft, holding your ground on decision rights, and building the process you need rather than inheriting it. You will define the vision, write the detailed requirements, make the hard scope calls, and sit in the room with engineers and designers until it ships.

Your first initiative is a member-facing digital product, delivered natively within our digital banking platform, that is already a priority for the organization. Some of this work is already in motion, and your job is to bring focus and ownership to it, make the decisions that have been waiting on a single accountable owner, and carry it across the finish line. The timeline is aggressive: measured in months, not years.

What's Already in Place

You will not be starting from zero. Already in place:
• A dedicated Product Designer (UX/UI), hired and working
• An in-house engineering team with an established AWS integration platform powering our digital banking features
• Discovery and validation for the first product, underway now, which you will inherit, pressure-test, and own
• A named executive sponsor for the first product

What You Will Own
• New Product Development. Take member-facing digital products from concept through discovery, MVP, launch, and optimization, including reviving initiatives that have stalled or changed direction. Own the success metrics for each, end to end.
• Product Decisions and Scope. Be the single accountable owner for what gets built, in what order, and what is explicitly out of scope. Make the trade-off calls (feature depth versus timeline, build versus defer) and document them so the team is never guessing.
• Detailed Requirements and Acceptance Criteria. Translate feature concepts into clear, testable requirements that engineering can estimate and build against. Define what "done and working correctly" means for every feature, including edge cases, so the team is not left filling gaps with guesses.
• Cross-Functional Leadership. Partner with Engineering, Product Design, Marketing, the Online Banking platform team, Compliance, Legal, and senior leadership to align on requirements, platform capabilities, regulatory constraints, and go-to-market. Drive decisions to closure in a collaborative, council-oriented culture without letting them stall.
• Regulatory-Aware Product Design. Build products in a regulated environment. Partner closely with Compliance and Legal so products meet applicable federal and state requirements, and design product flows that satisfy those constraints rather than fight them. Our members expect us to safeguard their privacy and handle their data responsibly, and meeting that expectation is a core part of all projects.
• Member and User Insight. Conduct user research, journey mapping, and usability testing, and turn findings into requirements that genuinely improve the member experience. Some products may require designing for very different audiences at the same time.
• Data-Informed Prioritization. Define product metrics and instrumentation up front. Use adoption, engagement, and funnel data to prioritize the backlog and quantify impact after launch.
• Executive Communication. Present roadmap, trade-offs, risks, and results to senior leadership. Translate data and user insight into clear narratives, make the investment case, and influence strategic decisions.
• Building the Practice. Establish repeatable product practices (discovery, scoping, roadmapping, launch) that outlast any single product, and execute clean handoffs of mature products so you can move on to the next build.

The First Six Months

This role moves quickly. The following is an illustration of the early arc, not a fixed contract:
• Months 1 to 2: Inherit and pressure-test the discovery and validation work already completed. Lock down remaining scope decisions, personas, and user journeys. Partner with Compliance and Legal on the regulatory and verification approach. Produce requirements the development team can estimate against.
• Months 2 to 4: Drive design and build alongside the Product Designer and engineering. Make scope calls, manage the backlog, and keep decisions moving toward launch on an aggressive timeline.
• Months 4 to 6: Land an MVP launch. Establish the metrics and feedback loops that show how the product is performing.
• Beyond launch: As the product matures, transition steady-state ownership to its long-term owners and turn your focus to the next major in-house build.

Performance Measurements
• Product Outcomes: adoption, activation, and engagement against the targets defined for each product.
• Delivery: on-scope, on-schedule delivery of roadmap commitments, with clear documented decisions and acceptance criteria.
• Member Experience: voice-of-member feedback, task-success and satisfaction scores, and qualitative usability insight.
• Cross-Functional Effectiveness: partner satisfaction across Engineering, Design, Compliance, Legal, Marketing, and platform teams, with decisions reached and documented rather than deferred.
• Practice and Handoff: quality and reusability of product practices established, and successful transition of mature products with minimal knowledge loss.

Qualifications

Education
• Bachelor's degree in a related field, or equivalent practical experience.

Experience Required
• 6 years minimum of product management experience, with a demonstrated track record of taking digital products from concept to launch, not just optimizing existing ones.
• Direct experience shipping consumer-facing financial, fintech, or other regulated digital products. Banking or credit union experience is a strong plus.
• Proven ability to own product decisions and scope as the single accountable owner, and to drive cross-functional alignment to closure.
• Experience building on or integrating with a third-party platform or SDK and coordinating with an internal engineering team and backend services.
• Comfort taking over in-flight or previously stalled initiatives and bringing them to a successful launch.
• Works a regular and predictable schedule.

Knowledge / Skills
• Excellent at translating concepts into clear, testable requirements and acceptance criteria, the detail engineers can estimate and build against.
• AI-native by default. You already use modern AI tools daily to accelerate research, prototyping, requirements, and documentation. Our engineering team builds with AI every day, and this role is expected to keep pace.
• Strong grasp of UX and UI best practices, responsive design, and WCAG accessibility standards, with the ability to partner closely with a Product Designer.
• Comfortable working within regulatory constraints and partnering with Compliance and Legal to design compliant product flows.
• Data-informed mindset, defining metrics and instrumentation and using product analytics to prioritize and measure impact.
• Fluent in agile practices: roadmapping, backlog refinement, user-story and acceptance-criteria writing, and sprint ceremonies.
• Self-directed and comfortable with ambiguity, able to establish process and structure where little exists today.
• Passionate about UCCU's mission to be the most loved, most trusted, and most utilized credit union in the nation.
• Bonus points for experience establishing a product practice from scratch, integrations with core banking systems, or building youth and family financial products.

Location & Work Model

Provo, Utah. This is a full-time, on-site role at UCCU headquarters. You will be in the room with the engineers, designer, and stakeholders you work with every day, and for a role built on establishing relationships and decision authority, that proximity matters.

About UCCU

Utah Community Credit Union is a member-owned financial cooperative founded in 1955, now with more than $3.5 billion in assets and 25 branches across Utah and growing fast. We are investing in building our own digital products because our members deserve experiences designed for them, not off-the-shelf.