The roleThis is a high-impact role where you'll help shape what we build, in what order, and how successful the rollouts are.
Broccoli is at an exciting growth stage with constant product tradeoffs. New products to build. A steady stream of feature requests from existing customers. Two different customer profiles: enterprise operators and independent SMBs. Plus rapid expansion into new verticals within home services. Every week involves hard calls about what gets built and what doesn't. You'll own prioritization and execution for your product area, working closely with the founders and leadership team to make sure it fits the broader roadmap.
We are especially looking for someone who can do two things well. First: get deep into our customers' businesses. We build with design partners, embedding with their teams and truly understanding their businesses. We prioritize based on which AI agents will have the biggest P&L impact for them. Second: know what's possible with AI. Customers ask for what they've seen SaaS products do. You should be building toward what AI makes possible, which is almost always something far better than what anyone thought to request.
What you'll own- Contribute to the roadmap for foundational capabilities that fuel our next generation of AI agents, from initial concept through launch.
- Partner directly with customers to identify new opportunities for AI to reshape their workflows, enable automation, and improve their overall experience.
- Build tools that give contractors real control over how their AI agents handle calls, bookings, and follow-ups - tailored to their specific trade, service area, and way of doing business.
- Turn promising ideas into well-defined product specs, then collaborate with engineering and design to bring them to life.
Who we're looking forMust-haves- High-agency: you bring structure to ambiguity, move without being told, and own outcomes end to end
- Strong business judgment: you get to the real need underneath a customer request and prioritize based on P&L impact, not loudest voice
- AI-first: you default to asking what's now possible, not what's been done before, and you've built agents or AI-powered workflows yourself
- Excited to work in-office five days a week to collaborate closely with the founders and the team
Strong plus- Former founder, or a PM who has operated like one: you've made calls with incomplete information, owned outcomes, and stayed close to customers throughout
- Experience at a high-growth B2B startup (Series A to C)
- Home services or field service management experience
Not a fit- PM experience primarily in process management, stakeholder alignment, or sprint facilitation
- Never owned a product outcome end to end
