Product Growth & Enablement Manager - Consumer Directed Healthcare

Empower$114K — $165K *
US-AnywhereRemote in United States
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Finance, or a related field
  • 6+ years of experience in Product Management, Product Marketing, Commercialization, or Sales Enablement
  • Previous Consumer Directed Healthcare experience is strongly preferred
  • Experience supporting product launches and go-to-market initiatives
  • Strong communication, presentation, and stakeholder management skills
  • Demonstrated ability to influence without direct authority

Responsibilities

  • Execute commercialization plans for assigned products
  • Develop sales presentations, product guides, and other enablement materials
  • Support product launches and release readiness activities
  • Assist Sales and Relationship Management during complex client opportunities
  • Translate product capabilities into customer-focused value propositions
  • Deliver webinars, workshops, and educational sessions
  • Coordinate activities across Product, Marketing, Operations, Technology, Sales, and Client Success

Benefits

  • Medical, dental, vision and life insurance
  • 401(k) with generous company matching contributions
  • Tuition reimbursement up to $5,250/year
  • Business-casual environment with the option for casual dress
  • Generous paid time off and ten paid company holidays
  • Paid volunteer time of 16 hours per calendar year
  • Comprehensive leave of absence programs including paid parental leave
  • Inclusivity-focused Business Resource Groups (BRGs) available to all employees
Full Job Description
The Product Growth & Enablement Manager supports the commercialization, adoption, and ongoing success of Empower's Consumer Directed Healthcare (CDH) products. This role partners with Product Management, Sales, Marketing, Operations, Technology, Relationship Management, and Client Success to develop enablement materials, support product launches, deliver training, and gather market feedback that improves product adoption and client outcomes. The position serves as the operational link between product strategy and field execution, ensuring client-facing teams have the knowledge, tools, and resources needed to successfully position and support product solutions. What you will do • Execute commercialization plans for assigned products • Develop sales presentations, product guides, FAQs, competitive comparisons, and other enablement materials • Support product launches and release readiness activities • Assist Sales and Relationship Management during complex client opportunities • Translate product capabilities into customer-focused value propositions • Develop onboarding materials and product training • Deliver webinars, workshops, and educational sessions • Maintain current enablement content reflecting product enhancements • Improve enablement processes and organizational consistency • Coordinate activities across Product, Marketing, Operations, Technology, Sales, and Client Success • Gather customer feedback and competitive intelligence • Recommend improvements that enhance adoption and execution What you will bring • Bachelor's degree in Business, Marketing, Finance, or a related field • 6+ years of experience in Product Management, Product Marketing, Commercialization, Sales Enablement, Business Development, or related roles What will set you apart • Previous Consumer Directed Healthcare experience is strongly preferred • Experience supporting product launches and go-to-market initiatives • Strong communication, presentation, and stakeholder management skills • Demonstrated ability to influence without direct authority ***Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time, including CPT/OPT.*** What we offer you We offer an array of diverse and inclusive benefits regardless of where you are in your career. We believe that providing our employees with the means to lead healthy balanced lives results in the best possible work performance. • Medical, dental, vision and life insurance • Retirement savings - 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup • Tuition reimbursement up to $5,250/year • Business-casual environment that includes the option to wear jeans • Generous paid time off upon hire - including a paid time off program plus ten paid company holidays and three floating holidays each calendar year • Paid volunteer time - 16 hours per calendar year • Leave of absence programs - including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA) • Business Resource Groups (BRGs) - BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all. Base Salary Range $114,000.00 - $165,300.00 The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

About Empower

Empower is a retirement plan recordkeeping financial holding company based in Greenwood Village, Colorado, United States. It is the second-largest retirement plan provider in the United States.
Learn more about Empower

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