Job Function: Marketing
Job Sub Function: Product Management
Job Category:Professional
All Job Posting Locations:Titusville, New Jersey, United States of America
Job Description:Johnson & Johnson is recruiting for a
Product Director, Established Products Group (EPG), to be based in
Titusville, New Jersey.
This position reports to the Group Product Director, Established Products Group.
The
Product Director will be a key commercial leader responsible for developing and executing marketing strategy across the Pulmonary Hypertension portfolio. The role will translate brand priorities, customer insights, and market dynamics into integrated, compliant, and insight-led plans that strengthen portfolio performance and support meaningful outcomes for patients and healthcare professionals.
The
Product Director will also help lead launch-readiness activities for potential Pulmonary Hypertension launches and major commercialization milestones. The successful candidate will combine strategic marketing judgment, disciplined execution, strong matrix leadership, and a customer-focused mindset to deliver measurable business impact in a complex specialty market.
KEY RESPONSIBILITIES- Lead the development and execution of integrated marketing strategies and plans across the Pulmonary Hypertension portfolio, aligned with brand strategy, customer needs, business objectives, and applicable legal, regulatory, and compliance requirements.
- Translate market dynamics, customer insights, competitive intelligence, and performance analytics into clear portfolio priorities, strategic recommendations, and actionable plans.
- Lead key marketing initiatives across personal and non-personal channels, including audience strategy, customer engagement, content development, media, field enablement, and performance optimization.
- Direct creative, media, and other external agency partners from briefing through execution, including scope, timelines, budget, quality, measurement, optimization, and issue resolution.
- Help lead commercial launch-readiness workstreams for potential Pulmonary Hypertension launches by supporting integrated plans, milestones, governance, decision pathways, risk and dependency management, and executive-ready updates.
- Partner with Compound Development Teams and cross-functional stakeholders to incorporate customer, market, access, supply, and commercial considerations into launch planning and commercialization decisions.
- Collaborate across Sales, Medical Affairs, Strategic Customer Group, Market Access, Finance, Pricing, Business Analytics, Marketing Services, Supply Chain, Sales Operations, Legal, Regulatory Affairs, HECOR, and HCC to align strategy and deliver key commercial priorities.
- Define success measures, monitor performance, assess marketing effectiveness, and use insights to optimize investments, tactics, and resource allocation.
- Develop clear, decision-ready communications and recommendations for EPG and senior leadership, including business updates, strategic reviews, performance assessments, and launch-readiness updates.
- Contribute to a high-performing, collaborative EPG culture by simplifying complexity, sharing best practices, challenging the status quo, and helping the team deliver with speed, quality, and accountability.
- Perform other duties as assigned as the Pulmonary Hypertension and EPG portfolio and business needs evolve.
QUALIFICATIONSRequired- A minimum of a bachelor's degree is required.
- A minimum of 5 years of relevant business experience, including pharmaceutical, biotechnology, healthcare, or other highly regulated industry experience.
- A minimum of 2 years of inline marketing experience, with proficiency in strategy development, tactical execution, project management, and performance measurement.
- Experience developing and executing customer-focused marketing plans across personal, digital, media, or non-personal channels.
- Experience leading external agencies or vendor partners and managing multiple priorities, budgets, and complex workstreams.
- Demonstrated ability to lead through influence and work effectively across a highly matrixed organization.
- Strong strategic thinking, analytical ability, business acumen, and judgment, with the ability to connect portfolio strategy to detailed execution.
- Excellent written, verbal, presentation, and facilitation skills, including the ability to communicate with senior leaders and drive alignment across diverse stakeholders.
- Proactive, adaptable, and comfortable operating in an evolving environment with ambiguity, competing priorities, and changing business needs.
- Working knowledge of pharmaceutical marketing and the legal, regulatory, medical, and healthcare compliance requirements that govern commercial activities.
Preferred- MBA or advanced degree in a related field.
- Experience in Pulmonary Hypertension, cardiovascular, specialty, or rare disease markets.
- Experience supporting a product launch, launch-readiness program, label expansion, or major commercialization milestone.
- Experience working with Compound Development Teams or supporting late-stage asset commercialization.
- Experience developing or executing omnichannel, digital, media, or non-personal promotion strategies in the pharmaceutical or healthcare industry.
- Experience in market access, pricing, contracting, finance, forecasting, or portfolio management.
- Experience translating complex clinical, customer, and market information into effective commercial strategies and communications.
- People leadership or demonstrated experience coaching and developing others.
LEADERSHIP PROFILE- Connects strategy to execution and maintains a strong focus on patient, customer, and business outcomes.
- Builds trust quickly and mobilizes cross-functional partners without relying on formal authority.
- Demonstrates strong customer orientation and uses insights to identify and address unmet needs.
- Balances strategic thinking with attention to detail, operational rigor, and follow-through.
- Navigates ambiguity, manages competing priorities, and maintains momentum in a rapidly evolving environment.
- Demonstrates curiosity, learning agility, sound judgment, and a commitment to collaboration.
OTHERThis position is based in Titusville, New Jersey. Travel may be required based on business needs.
If you are under 18 years of age, you (the candidate) may need to obtain the necessary working papers or other documentation required by state law to start the assignment, as well as get a parent's consent for the background check.
Required Skills:Preferred Skills:Brand Marketing, Brand Positioning Strategy, Communication, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Data Savvy, Execution Focus, Financial Analysis, Organizing, Presentation Development, Product Development Lifecycle, Product Improvements, Product Management, Product Portfolio Management, Product Strategies, Stakeholder Management, Strategic Thinking, Technical Credibility
The anticipated base pay range for this position is :$122,000.00 - $212,750.00
Additional Description for Pay Transparency:
Subject to the terms of their respective plans, employees are eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)).
This position is eligible to participate in the Company's long-term incentive program.
Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:
• Vacation -120 hours per calendar year
• Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado -48 hours per calendar year; for employees who reside in the State of Washington -56 hours per calendar year
• Holiday pay, including Floating Holidays -13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year
• Parental Leave - 480 hours within one year of the birth/adoption/foster care of a child
• Bereavement Leave - 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
• Caregiver Leave - 80 hours in a 52-week rolling period10 days
• Volunteer Leave - 32 hours per calendar year
• Military Spouse Time-Off - 80 hours per calendar year
For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits
