Principal Product Marketing Manager

Remedio

$130K — $180K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in product marketing, preferably in B2B technology and cybersecurity.
  • Proven success in crafting positioning and go-to-market strategies for enterprise software.
  • Experience enabling enterprise sales teams with effective messaging and competitive insights.
  • Strong storytelling and presentation abilities, adept at simplifying technical concepts.
  • Cross-functional collaboration experience with product, sales, and leadership teams.

Responsibilities

  • Develop corporate messaging and distinct market positioning for Remedio.
  • Create engaging narratives for CISOs, CIOs, and key decision-makers in cybersecurity.
  • Lead the go-to-market strategy for product launches and enhancements.
  • Design sales enablement materials such as pitch decks and battlecards.
  • Monitor cybersecurity trends and conduct competitive analyses to guide strategy.
  • Manage analyst relations and foster connections with key industry analysts.
  • Gather market feedback through customer interviews to inform product direction.

Benefits

  • Opportunity to define an emerging category in cybersecurity.
  • Collaborate with seasoned cybersecurity professionals and entrepreneurs.
  • Engage in shaping the narrative of a rapidly scaling company.
  • Make a significant impact on company growth and leadership.
  • Join a team dedicated to effectively reducing exposure through automated solutions.
Full Job Description
Description

Position Overview

Remedio is seeking a Principal Product Marketing Manager to define, communicate, and amplify our market leadership position.

This is a highly strategic role that sits at the intersection of product, sales, marketing, customers, analysts, and industry influencers. You will be responsible for developing compelling messaging, shaping category narratives, supporting analyst relations, enabling the sales organization, and translating complex technical capabilities into clear business value.

The ideal candidate combines deep cybersecurity expertise with exceptional storytelling skills and has experience supporting enterprise sales motions.

This role reports directly to the Chief Marketing Officer and will play a critical role in establishing Remedio as the category leader in autonomous remediation and exposure reduction.

Responsibilities

Market Positioning & Messaging

  • Develop and evolve Remedio's corporate messaging framework, value propositions, and differentiated market positioning.
  • Create compelling narratives that resonate with CISOs, CIOs, security leaders, infrastructure teams, and executive buyers.
  • Translate complex technical capabilities into clear business outcomes.
  • Ensure consistent messaging across all customer-facing channels and campaigns.

Product Launches & Go-to-Market

  • Lead positioning and go-to-market strategy for new products, capabilities, and platform enhancements.
  • Partner with Product Management to understand roadmap priorities and market opportunities.
  • Develop launch plans, messaging, content, and sales readiness materials.
  • Support integrated marketing campaigns that drive awareness, engagement, and pipeline.

Sales Enablement

  • Create and maintain sales enablement assets including:
  • Pitch decks
  • Battlecards
  • Solution briefs
  • Executive presentations
  • Competitive positioning guides
  • Objection handling frameworks
  • Partner with sales leadership to improve messaging effectiveness and win rates.
  • Support strategic opportunities and executive-level customer conversations.

Competitive Intelligence

  • Monitor cybersecurity market trends and competitive activity.
  • Develop competitive analyses and positioning against key vendors.
  • Maintain competitive battlecards and field guidance.
  • Identify emerging market opportunities and category shifts.

Analyst Relations

  • Support and help manage Remedio's analyst relations program.
  • Build relationships with key industry analysts including Gartner, Forrester, IDC, Enterprise Strategy Group, and other influential research firms.
  • Prepare briefing materials, analyst presentations, and follow-up communications.
  • Coordinate analyst inquiries, evaluations, and market research participation.
  • Partner with leadership to maximize analyst visibility and influence.

Customer & Market Insights

  • Conduct customer interviews and gather market feedback.
  • Develop customer stories, use cases, and proof points.
  • Identify trends in buyer behavior, competitive dynamics, and market needs.
  • Serve as the voice of the market within the organization.

Thought Leadership

  • Contribute to executive presentations, conference sessions, webinars, and industry content.
  • Help establish Remedio's point of view on exposure management, autonomous remediation, compliance, and AI governance.
  • Support speaking opportunities, media engagements, and strategic communications.


Requirements

Required Experience

  • 5+ years of product marketing experience in B2B technology - cybersecurity industry experience preferred.
  • Demonstrated success developing positioning, messaging, and go-to-market strategies for enterprise software solutions.
  • Experience supporting enterprise sales organizations with enablement and competitive positioning.
  • Strong presentation, writing, and storytelling skills.
  • Ability to simplify highly technical concepts into compelling business narratives.
  • Experience working cross-functionally with product, sales, customer success, and executive leadership.

Preferred Experience

  • Experience in one or more of the following markets:
  • Vulnerability Management
  • Exposure Management
  • Endpoint Security
  • Security Operations
  • Compliance and Governance
  • Risk Management
  • AI Security
  • Experience supporting analyst relations programs and analyst briefings.
  • Experience working with Gartner research processes and market evaluations.
  • Experience in high-growth cybersecurity companies.
  • Startup or scale-up experience preferred.

Personal Attributes

  • Strategic thinker with strong business acumen.
  • Exceptional communicator and storyteller.
  • Naturally curious about technology, cybersecurity, and market dynamics.
  • Comfortable operating in a fast-moving environment with ambiguity.
  • Self-starter capable of driving initiatives independently.
  • Collaborative team player who thrives in cross-functional environments.

Why Join Remedio

  • Help define an emerging category within cybersecurity.
  • Work directly with experienced cybersecurity leaders and entrepreneurs.
  • Shape the narrative of a rapidly growing company.
  • Make a measurable impact on company growth and market leadership.
  • Join a team focused on solving one of cybersecurity's most important challenges: reducing exposure through safe, autonomous remediation.

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