Intuit Inc

Principal Product Marketing Manager, Emerging Mid Market Platform

Intuit Inc$205K — $277K *
Consumer Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS required; MBA preferred or equivalent experience
  • 12+ years in product marketing, product strategy, or management consulting; mid-market SaaS experience preferred
  • Expertise in defining long-range strategies using market intelligence
  • Experience collaborating with product management teams
  • Proven ability to influence in complex, matrixed environments
  • Exceptional communication and storytelling skills for executive presentations
  • Ability to operate independently with a track record of measurable outcomes
  • Familiarity with AI tools and incorporating them into workflows

Responsibilities

  • Partner with product to define multi-year strategy for Advanced
  • Analyze market and customer insights to refine target customer profiles
  • Shape strategic product roadmap in collaboration with leadership
  • Ensure cross-functional alignment on strategy among stakeholders
  • Build compelling business cases for future product direction
  • Translate strategy into narratives for Sales and incorporate field feedback

Benefits

  • Comprehensive health, dental, and vision coverage
  • Generous paid time off policy
  • 401(k) retirement plan with company matching
  • Employee stock purchase plan
  • Professional development and training opportunities
Full Job Description
Come join the QuickBooks Emerging Mid-Market Marketing Team as a Principal Product Marketing Manager. Intuit's Global Business Solutions Group (GBSG) is dedicated to delivering a portfolio of solutions that help businesses thrive at every stage of growth - from solopreneurs to mid-market - across accounting, payroll, time tracking, payments, bill pay, lending, and more.

The Emerging Mid-Market Marketing team is seeking a Principal Product Marketing Leader to define the future of QuickBooks Advanced, in service of one of Intuit's 3 Big Bets: Disrupt the Small Business Mid-Market. This is a strategic leadership role responsible for shaping where Advanced goes next as a product. The ideal candidate is a bold strategic thinker who translates market, product, and customer insight into durable, multi-year product strategy, and who can partner with product, go-to-market, and executive stakeholders to commit to that vision.

Responsibilities
  • Partner with product to define Advanced's multi-year strategy: Help set the strategic direction for where Advanced must go to win in mid-market, shaping the bets that drive long-term competitive position and growth
  • Sharpen who we win and why: Use market and customer insight to evolve our understanding of the ideal customer, keeping our targeting and value proposition ahead of an evolving market
  • Shape the roadmap at the strategic level: Partner with product leadership to prioritize around the bets that matter most for long-term competitive position
  • Drive cross-functional alignment: Act as the connective tissue between product, sales, and executive stakeholders, ensuring alignment on strategic direction and key decisions
  • Build the business case for the future state: Develop the insight and narrative that supports where Advanced should go next, and present that point of view to senior audiences
  • Enable the field to sell the vision: Partner with Sales to translate strategy into a compelling narrative, incorporating field feedback into our evolving direction


Qualifications
  • BA/BS required, MBA preferred, or equivalent work experience
  • 12+ years of experience in product marketing, product strategy, or management consulting, with a demonstrated track record of owning multi-year strategy; mid-market SaaS experience strongly preferred
  • Proven ability to define and defend long-range strategic bets using market intelligence and customer insight, with the judgment to sequence them pragmatically
  • Experience working with product management teams
  • Demonstrated track record influencing stakeholders across a complex, matrixed organization
  • Exceptional communication and storytelling skills, with comfort presenting at executive business reviews
  • Demonstrated ownership, independent judgment, and comfort operating in ambiguity, with a track record of driving measurable outcomes at the strategy level
  • Fluent in a range of AI tools with demonstrable experience incorporating them into your workflow

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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at ). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
The expected base pay range for this position is:
Mountain View $205,000 - $277,500

About Intuit Inc

Intuit offers business and financial management solutions for SMBs, financial institutions, consumers, and accounting professionals. The company’s product portfolio includes TurboTax, a software solution that offers free tax filing, efile taxes, and income tax returns; Quicken; QuickBooks; Mint.com, and more. It also offers end-to-end solutions for online tax preparation, download products, mobile tax prep, mortgage interest and property tax, corporations tax, military tax, and more. Intuit was founded by Tom Proulx and Scott Cook in 1983 and is based in Mountain View, California. The company serves customers in North America, Asia, Europe, and Australia with offices in the United States, Canada, India, U.K., and Singapore.

Intuit Inc Careers

Join the dynamic team at Intuit Inc, a global powerhouse in financial software, where innovation, leadership, and diversity training are at the heart of everything we do. This is an unparalleled opportunity to advance your career with a company that is committed to empowering communities and small businesses with innovative financial solutions.

Work You’ll Do

At Intuit Inc, you’ll be part of a culture that cherishes innovation and values the unique perspectives of its team members. You will collaborate with some of the brightest minds in the industry, using your skills to influence the future of technology and finance. Our team at Intuit Inc is driven by the mission to power prosperity around the world, and you can be at the forefront of this transformation.

Explore Job Opportunities and Growth

Intuit’s career paths are as diverse as the innovative solutions we provide to millions. From finance to software engineering, our job opportunities span across multiple disciplines. Whether you’re looking for a full-time position, an internship, or leadership roles, Intuit offers a world of opportunities for professional growth. Our hiring process is designed to identify and attract professionals who are not only skilled but are also passionate about making a difference.

Professional Development and Benefits

Invest in your future with Intuit’s industry-leading benefits and professional development opportunities. Our employees enjoy comprehensive benefits that ensure their personal and professional satisfaction, including health, wellness, and continuous learning perks. At Intuit, we also understand the importance of diversity training and leadership development, providing various programs that foster an inclusive environment.

Join Our Team

Embark on a journey of growth and innovation at Intuit Inc. Search open positions that match your skills and interests. We are looking for curious, creative, and solution-driven team players. Prepare your resume, ace the interview, and join a team that’s committed to creating solutions that power prosperity around the globe.

Networking and Career Advancement

At Intuit Inc, networking and internal mobility are encouraged to foster professional growth and innovation. Connect with leaders and peers through our various networking events, mentorship programs, and collaborative projects. With support at every step of your career, the opportunities at Intuit are limitless.

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Explore Careers at Intuit Inc

Discover the exciting and rewarding career opportunities awaiting you at Intuit Inc. Let your ambition lead you to success. Join us in our mission to power prosperity and contribute to our journey of continuous innovation.

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At Intuit Inc, every role is a chance to innovate, grow, and make an impact. Join us, and together let's shape the future of finance.
Learn more about Intuit Inc
Size
13,500 employees
Market Cap
$107.4 billion
Industry
Net Income
$1.7 billion
Founded
1983
5 Year Trend
+19.6%
Revenue
$7.7 billion
NASDAQ

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