Fooda

Principal Product Manager

Fooda$120K — $150K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in product management
  • Cross-functional collaboration with engineering, data, and marketing
  • Experience in consumer-facing product development
  • Familiarity with two-sided marketplaces
  • Proficient in agile methodologies and tools like Jira
  • Skilled in customer/user interviews and data collection

Responsibilities

  • Manage and enhance consumer messaging across various platforms
  • Document and improve consumer journey throughout the lifecycle
  • Drive personalized messaging and consumer experience
  • Conduct A/B testing to evaluate messaging effectiveness
  • Collaborate with engineering and marketing teams throughout the project lifecycle
  • Prioritize and address security fixes for Fooda Point of Sale
  • Triage user issues and feature requests for Fooda Point of Sale

Benefits

  • Collaborative work environment with cross-functional teams
  • Opportunity to lead strategic product initiatives
  • Engagement in AI-driven product innovation
  • Focus on personal and professional development
  • Contributions that directly impact consumer engagement and satisfaction
Full Job Description
Who We Are Looking For
The Senior Product Manager, reporting to the Director of Product, is responsible for implementation of complex projects across Fooda's product services. This role will work closely with Data Science and Fooda's B2C marketing, as well Fooda's Engineering, QA and Operations teams to build a personalized, scalable consumer, client, and restaurant experience driving measured improvements to consumer engagement and increases to consumer spend, alongside championing AI-driven innovation to drive product growth, consumer and partner engagement.
Responsibilities
Consumer messaging
  • Manage and improve messaging in consumer-facing emails, push notifications, SMS, website, and mobile apps
  • Document, define, and drive improvements to consumer journey across lifecycle across onboarding, loyalty, reactivation sections of consumer lifecycle
  • Drive personalization in messaging and consumer experience
  • A/B test messaging variants to drive and measure impact
  • Work with engineering time and marketing team to drive improvements from project inception through release and post-release assessment of projects.
Fooda Point of Sale
  • Prioritize security fixes and improvements
  • Work with Fooda Point of Sale users to triage and prioritize raised issues and feature requests
  • Own next iteration of Fooda Point of Sale and payments integration
Cross-Functional Collaboration
  • Collaborate with Sales, Data, and Operations to drive product-led growth and innovation across user-facing surfaces.

Evaluation Metrics [Internal-Only]
  • Consumer Experience:
    • Improved performance of consume cohorts
    • Retention/Repeat-purchase rate (30, 90, 180 days)
    • Consumer/Stakeholder NPS / CSAT
  • Successful proposal, execution, and post-release impact analysis of assigned projects
  • Talent development of junior team members
  • Skill-redundancy index (each core capability covered by 62;2 people)
Requirements
  • 8+ years product management experience
  • Experience working cross-functionally with engineering, data, marketing teams
  • Experience with consumer-facing product development
  • Experience with two-sided marketplaces
  • Experience with agile methodologies and tools, e.g. Jira
  • Experience with customer / user interviews and data gathering
Join Us
As a Senior Product Manager, you'll lead strategic product initiatives that enhance the Fooda experience for consumers, restaurant partners, and clients. You'll partner cross-functionally with Engineering, Design, Data Science, and business leaders to identify opportunities, define product strategy, and deliver solutions that leverage data and AI to create more personalized, engaging experiences. If you're passionate about solving customer problems, measuring impact, and building products that scale, we'd love to talk.

About Fooda

Fooda is a food delivery service that partners with local restaurants to provide meals to employees at their workplace. The company was founded in 2011 and is headquartered in Chicago, Illinois. Fooda operates in over 20 cities and has partnerships with over 5,000 restaurants. The company's mission is to make it easy for people to enjoy great food at work.
Learn more about Fooda
Size
500 employees
Industry
Founded
2011

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