Principal Digital Strategist

Intellibright

$102K — $120K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in digital marketing, emphasizing revenue and integrated strategy
  • Proven track record of driving measurable business growth across multiple digital channels
  • Experience advising and presenting to senior and C-level stakeholders
  • Strong expertise in data storytelling for effective executive communication
  • Understanding of AI and analytics' impact on marketing strategies
  • High standards for accountability and ownership
  • Agency experience highly preferred

Responsibilities

  • Own revenue strategy and performance outcomes for mid-market and enterprise clients
  • Set strategic direction for Paid Search, SEO, Paid Social, and other digital channels
  • Cultivate executive-level client relationships as a trusted advisor
  • Enhance client retention through proactive leadership and continuous value creation
  • Drive portfolio growth based on performance insights
  • Translate business goals into revenue-focused integrated strategies
  • Align strategy with execution across different marketing teams

Benefits

  • 100% company-paid healthcare premiums (medical, dental, vision, life)
  • 401(k) safe harbor match up to 4% of pay, fully vested immediately
  • 28 days of combined PTO and holidays
  • Two weeks of work-from-anywhere without using PTO
  • Flexible start times between 7:00 and 9:00 AM and ample free parking
Full Job Description
The Opportunity

As a Principal Digital Strategist, you sit at the intersection of revenue, strategy, and executive decision making. You are the senior voice clients trust to shape direction, challenge assumptions, and turn complex performance data into clear, confident action.

This role is designed for someone who wants real ownership. You will guide strategy across paid and organic channels, influence C-level stakeholders, and ensure marketing investments translate directly into pipeline, sales, and revenue. You will not be executing day-to-day tactics. You will be setting the strategy that makes execution matter.

If you are energized by accountability, clarity, and measurable impact, this is a rare opportunity to operate as a true strategic partner inside a performance-driven agency.
What You Will Own
  • Revenue strategy and performance outcomes across a portfolio of mid-market and enterprise clients
  • Strategic direction across Paid Search, SEO, Paid Social, Organic Social, Display, and Connected TV
  • Executive-level client relationships, serving as a trusted strategic advisor
  • Client retention through proactive leadership, anticipation of risk, and continuous value creation
  • Growth within your portfolio, driven by performance insight rather than pitch
  • Clear points of view backed by data, with the confidence to defend them
  • Identification and resolution of funnel friction, performance plateaus, and cross-channel misalignment
  • Translation of business goals into integrated strategies tied directly to revenue
  • Alignment between strategy and execution by partnering closely with Paid Media, SEO, Creative, and Web teams
  • Executive-level QBRs, forecasting, and strategic planning conversations
How You Work
  • You lead with clarity, not noise
  • You form opinions and move forward without waiting for direction
  • You challenge assumptions using performance data, not instinct
  • You think in revenue, not channels
  • You elevate conversations from metrics to decisions
  • You take responsibility for outcomes and expect the same from others
Why This Role Matters

This is not a role for someone looking to manage tasks or maintain the status quo.

This is a role for someone who wants to own strategy, influence executives, and be directly accountable for revenue impact.

If you want a seat at the table where decisions are made, trust is earned, and outcomes matter, this is where you belong.

Requirements
Experience
  • 7 or more years of digital marketing experience with a strong focus on revenue, ROAS, and integrated strategy
  • Demonstrated ability to drive measurable business growth across Paid Search, SEO, Paid Social, Organic Social, Display, and Connected TV
  • Proven experience presenting to and advising senior and C-level stakeholders
  • Strong command of data storytelling, turning performance metrics into executive-level narratives and decisions
  • Practical understanding of how AI and advanced analytics are reshaping marketing strategy and optimization
  • High bar for thinking, accountability, and ownership
  • Agency experience strongly preferred
Working Conditions
  • Based in Austin, TX, with required in-office presence Monday, Wednesday, and Friday
  • Comfortable in a fast-moving, high-expectation environment focused on real outcomes
  • Collaborative by default; this role works closely with Paid Media, SEO, Creative, and Web

Benefits
Compensation
  • Base Salary: $102,000-$120,000, depending on experience
  • Uncapped variable tied to client retention and portfolio growth
  • Target On-Target Earnings: $150,000-$170,000

Base is guaranteed. Variable compensation is tied directly to the outcomes you own: keeping strong clients and growing them. There is no ceiling on it. We walk through the full structure early in the process so you can model it against your own track record.
Benefits
  • 100% company-paid healthcare premiums including medical, dental, vision, and life
  • 401(k) safe harbor match up to 4% of pay, 100% vested immediately
  • 28 days combined PTO and holidays
  • Two weeks of work-from-anywhere annually, taken as six waived in-office days, without spending PTO

Premiums are fully covered, not partially subsidized, and the 401(k) match vests immediately with no waiting period. Worth pricing against your current package line by line when you compare offers.
In the Office

Flexible start between 7:00 and 9:00 AM, so you are not fighting Austin traffic on someone else's schedule. Ample free parking on site. A comfortable office with music, healthy snacks kept stocked, and team lunches throughout the year.

Similar Jobs

More Jobs at Intellibright

More Business Services Jobs

Find similar Principal Digital Strategist jobs: