Google

Principal Account Manager, LCS Programmatic Media

Google$124K — $181K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 8 years in programmatic account management at a DSP, SSP, publisher, or AdTech partner.
  • Experience with advertisers, agencies, or clients.
  • Preferred: Programmatic sales experience at an SSP, DSP, or publisher.
  • Preferred: Familiarity with analytics, data, and measurement products.
  • Preferred: Knowledge of client relationships in consumer, government, and entertainment sectors.
  • Preferred: Proven strategic and analytical sales techniques.

Responsibilities

  • Create account and campaign proposals aligning customer goals with Google ad solutions.
  • Build and maintain strong customer relationships to achieve mutual business goals.
  • Identify revenue opportunities within accounts and assess marketing effectiveness.
  • Collaborate with internal teams to optimize client campaigns and strategies.
  • Drive customer portfolio management to foster impactful long-term partnerships.

Benefits

  • Comprehensive health coverage and wellness programs.
  • Access to continuous learning and development opportunities.
  • Flexible work arrangements and remote work options.
  • Generous paid time off and parental leave policies.
Full Job Description
Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 8 years of experience in programmatic account management at a Demand-Side Platform (DSP), Sell-Side Platform (SSP), Publisher, or other AdTech partner.
  • Experience working with advertisers, agencies, or clients.

Preferred qualifications:
  • Experience in programmatic sales at a SSP, DSP, publisher, or other adtech partner.
  • Experience with analytics, data, and measurement products.
  • Knowledge of/experience working with clients in the consumer, government and entertainment space.
  • Demonstrated strategic and analytical sales approach to building client relationships.
  • Ability to work collaboratively in a team setting both internally and externally.


Responsibilities
  • Drive creation of large account and campaign-specific proposals for customers by translating customer objectives into KPIs and selecting Google ad solutions based on KPIs and work with internal stakeholders to conduct research and learn about account or campaign relationships to complete proposals.
  • Partner with customers and drive customer relationships in order to work towards mutual business objectives. Drive building, growing, and maintenance of customer portfolios to help manage customers and to drive high-impact and long-lasting relationships.
  • Identify and assess revenue and growth opportunities within assigned accounts, collaborating with internal stakeholders to determine the sales potential, marketing efficiency, and incremental investment required to achieve customer business outcomes.
  • Strategize opportunities for optimizations to fit into a larger strategic upsell. Utilize and facilitate internal connections and networks in order to expedite and optimize campaigns.


Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $124000 - $181000 (USD) 60% bonus target equity benefits

Learn more about benefits at Google .

About Google

Google is a multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search engine, cloud computing, software, and hardware. Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company has grown tremendously since then and has become one of the most valuable companies in the world. Google's mission is to organize the world's information and make it universally accessible and useful.
Learn more about Google
Size
156,500 employees
Market Cap
$1,115.4 billion
Industry
Net Income
$40.2 billion
Founded
1998
5 Year Trend
+23.3%
Revenue
$182.5 billion
NASDAQ

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