Intuit Inc

Performance Marketing Manager II

Intuit Inc • $88K — $105K *
Charlotte, NC 28269In-Person
Finance & Insurance
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's Degree (MBA preferred)
  • 2+ years of experience in paid search

Responsibilities

  • Co-own strategy and lead execution for the paid search portfolio
  • Drive new member acquisition through efficient CAC in paid search
  • Manage and grow brand search to protect and maximize performance
  • Design and run landing page and A/B creative testing programs
  • Conduct keyword research to identify opportunities and optimize spend
  • Utilize AI, specifically Claude, for insights and optimization decisions
  • Collaborate with various teams to enhance targeting and messaging
  • Present insights on growth and strategy to key stakeholders

Benefits

  • Competitive compensation package
  • Potential for cash bonuses and equity rewards
  • Access to various employee benefits
Full Job Description
The paid growth marketing team at Credit Karma supports company growth by owning the strategy and execution of our marketing campaigns across a wide range of verticals and acquisition efforts. The team oversees testing and growth across paid search, programmatic and direct site buys/partnerships. As a Performance Marketing Manager, Paid Search at Credit Karma, you will own the strategy, testing and growth of a portion of our paid search portfolio. Your remit spans personal loans paid and acquisition paid search - driving personal loans leads and new members to Credit Karma at an efficient CAC. This role will also oversee our brand search efforts. You will be a key contributor and stakeholder in growing performance across these channels, with a strong emphasis on rigorous testing and the use of AI to accelerate insights and decision-making.

Responsibilities
  • Co-own strategy and lead execution for a portion of our paid search portfolio, spanning personal loans paid search, acquisition paid search, and brand search
  • Drive new member acquisition through paid search at an efficient CAC, balancing volume and efficiency across the portfolio
  • Own and grow brand search, protecting and maximizing performance across branded terms
  • Design and run landing page testing and A/B creative testing programs to continuously improve conversion and performance
  • Conduct keyword research and manage the search portfolio to identify new opportunities and optimize spend
  • Leverage AI - especially Claude - to drive insights, automate analysis, and accelerate optimization decisions
  • Partner closely with product marketing, analytics, and in-house creative to ensure best-in-class targeting and messaging for our members and non-members
  • Present out to key stakeholders on channel growth, testing results, and paid search strategy
  • Analyze performance and identify trends and levers for optimization


Qualifications
  • Bachelors Degree (MBA preferred)
  • 2+ years of experience in paid search


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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at ). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

About Intuit Inc

Intuit offers business and financial management solutions for SMBs, financial institutions, consumers, and accounting professionals. The company’s product portfolio includes TurboTax, a software solution that offers free tax filing, efile taxes, and income tax returns; Quicken; QuickBooks; Mint.com, and more. It also offers end-to-end solutions for online tax preparation, download products, mobile tax prep, mortgage interest and property tax, corporations tax, military tax, and more. Intuit was founded by Tom Proulx and Scott Cook in 1983 and is based in Mountain View, California. The company serves customers in North America, Asia, Europe, and Australia with offices in the United States, Canada, India, U.K., and Singapore.

Intuit Inc Careers

Join the dynamic team at Intuit Inc, a global powerhouse in financial software, where innovation, leadership, and diversity training are at the heart of everything we do. This is an unparalleled opportunity to advance your career with a company that is committed to empowering communities and small businesses with innovative financial solutions.

Work You’ll Do

At Intuit Inc, you’ll be part of a culture that cherishes innovation and values the unique perspectives of its team members. You will collaborate with some of the brightest minds in the industry, using your skills to influence the future of technology and finance. Our team at Intuit Inc is driven by the mission to power prosperity around the world, and you can be at the forefront of this transformation.

Explore Job Opportunities and Growth

Intuit’s career paths are as diverse as the innovative solutions we provide to millions. From finance to software engineering, our job opportunities span across multiple disciplines. Whether you’re looking for a full-time position, an internship, or leadership roles, Intuit offers a world of opportunities for professional growth. Our hiring process is designed to identify and attract professionals who are not only skilled but are also passionate about making a difference.

Professional Development and Benefits

Invest in your future with Intuit’s industry-leading benefits and professional development opportunities. Our employees enjoy comprehensive benefits that ensure their personal and professional satisfaction, including health, wellness, and continuous learning perks. At Intuit, we also understand the importance of diversity training and leadership development, providing various programs that foster an inclusive environment.

Join Our Team

Embark on a journey of growth and innovation at Intuit Inc. Search open positions that match your skills and interests. We are looking for curious, creative, and solution-driven team players. Prepare your resume, ace the interview, and join a team that’s committed to creating solutions that power prosperity around the globe.

Networking and Career Advancement

At Intuit Inc, networking and internal mobility are encouraged to foster professional growth and innovation. Connect with leaders and peers through our various networking events, mentorship programs, and collaborative projects. With support at every step of your career, the opportunities at Intuit are limitless.

Stay Connected

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Explore Careers at Intuit Inc

Discover the exciting and rewarding career opportunities awaiting you at Intuit Inc. Let your ambition lead you to success. Join us in our mission to power prosperity and contribute to our journey of continuous innovation.

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At Intuit Inc, every role is a chance to innovate, grow, and make an impact. Join us, and together let's shape the future of finance.
Learn more about Intuit Inc
Size
13,500 employees
Market Cap
$107.4 billion
Industry
Consumer Technology
Net Income
$1.7 billion
Founded
1983
5 Year Trend
+19.6%
Revenue
$7.7 billion
NASDAQ
INTU
* Ladders Estimates

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