Overview
The Performance Marketing Analyst is a critical role as a part of an integrated SharkNinja analytics & media team and essential in driving the profitable growth of the business. You will collaborate to maintain the strategy, development, and execution of paid marketing campaigns across the SharkNinja portfolios.
You'll coordinate with other channel owners on the Digital Media team as well as other departments such as Digital Experience, Brand, Product Marketing, Research and UX, Finance and more to keep activations collaborative, organized, on schedule and impactful to the growth of the SharkNinja brands.
This is an excellent position for a Paid Media Analyst looking to grow their skills in performance marketing and optimization in a fast-paced, results-oriented environment and a blue-sky mentality.
Responsibilities
- Drive day-to-day analysis of paid campaigns to meet overall ROAS targets and revenue goals
- Identify and recommend opportunities that challenge the norm to drive more efficient customer acquisition search, social and affiliate.
- Co-create best in class campaign strategy with the Media Team, that will maximize SharkNinja ROI as well as deliver education and innovation to the business.
- Collaborate cross-functionally to integrate paid campaigns with omni-channel strategy and plans.
- Provide reporting and insights on all campaigns and forecasting for new product launches.
- Manage timelines, budgets, forecasts, billing, and deliverables with key partners and agencies.
Requirements
- Positive, professional, enthusiastic, and team-oriented attitude
- 2-3 years of analytics or paid media experience, with a strong preference for performance analytics experience, either at a brand or an agency
- Proactive, resourceful, and driven problem solver. Able to analyze data to find unique and insightful ways to help improve campaign efficiencies and grow the business
- Attention to detail and ability to multi-task. Must be organized, proactive and able to work in a fast-paced, dynamic environment
- Experience in SQL and Google Analytics
- Fluency with Microsoft Office Suite/Excel a must.
Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
Pay Range
$72,800-$111,600 USD
