Responsibilities- Influence Eightfold's partner strategy: Work closely with the Sales, Alliances, and Product Marketing teams to identify and prioritize key go to market partners; represent each partners joint marketing potential and commitment.
- Develop Partner Marketing strategies: Develop and implement a partner marketing strategy that supports business objectives and drives revenue growth.
- Generate pipeline: Drive overall development and implementation of partner-specific marketing plans that align with named account and revenue targets.
- Create compelling content: Collaborate with the demand generation, content and creative teams to develop and produce partner marketing assets including case studies, demand generation offers, joint solution briefs, webinars, events, and more to strengthen brand and grow demand.
- Drive performance optimization: Establish metrics and KPIs to track and measure the success of partner marketing initiatives and campaigns, and continually optimize programs to improve performance.
- Cultivate relationships: Manage and grow joint marketing commitments, activities and funding with prioritized partners. Through influence and compelling strategies, drive 'unfair mindshare' for Eightfold within partners' marketing teams.
- Ensure campaign alignment: Educate partners on Eightfold's campaign priorities to ensure Partner alignment to one or more campaigns; Integrate joint marketing tactics into the broader Eightfold marketing plan.
- Extend reach and amplify the Eightfold brand: Extend to and through partners with consistency and quality (on industry events, conferences, trade shows, partner materials, and more)
Qualifications- 6+ years of increasing responsibility in partner marketing, alliances, or business development in a technology company.
- Strong understanding of SaaS business models, enterprise software, and HR technology.
- Demonstrated experience developing and executing successful partner marketing campaigns and programs that drive revenue growth.
- Excellent communication, interpersonal, and relationship-building skills with the ability to work cross-functionally and influence outcomes.
- Analytical mindset with the ability to define metrics, analyze data, and make data-driven decisions.
- Strong project management skills with the ability to manage multiple initiatives simultaneously and drive projects to completion on time and within budget.
- Passion for innovation, technology, and delivering exceptional customer experiences.
We are a team of self-starters who excel in their fields. We believe in giving you responsibility, not a task. We want you to have ownership and pride in your work and see your work's positive impact on your colleagues, our customers, and the world. We believe in providing transparency and support so you can do the best work of your career.
Hybrid Work @ Eightfold: At Eightfold, we believe our best work happens when we collaborate closely, learn from one another, and build together. We follow a hybrid work model that combines flexibility with a strong emphasis on in-person collaboration to foster innovation, culture, and rapid execution.
Employees based near our Santa Clara, London, Bangalore, and Noida offices are expected to work from the office
three days per week, as we believe regular in-person engagement is essential to how we build high-impact products and strong teams.
Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses or commissions.
Please note that this role is only available in our HQ office in Santa Clara, CA. This role is hybrid. *Please note this role is open to SF Bay Area and categorized as hybrid. The base salary range below is provided for pay transparency. Base pay is only one piece of our total compensation package as this role may be eligible for bonuses and equity awards. Compensation varies depending on a number of factors including qualifications, skills, competencies, and experience. Zone is determined by location.
Zone A (SF Bay Area): Base Salary Range: $155,000 to $210,000
Our customer stories- https://eightfold.ai/customers/customer-stories/
Press- https://eightfold.ai/about/press
