Aprimo

Partner Manager (Remote)

Aprimo$125K — $135K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years managing partnerships or sales in DAM or Martech
  • Proven track record of exceeding sales targets
  • Experience developing and growing partnerships
  • Experience executing go-to-market strategies
  • Familiarity with partner relationship dynamics

Responsibilities

  • Drive leads generated from partner relationships
  • Exceed revenue goals from partner referrals
  • Build and maintain relationships with key partners
  • Identify and onboard new partners for revenue growth
  • Collaborate on joint go-to-market strategies
  • Optimize partnership engagement models for growth
  • Educate partners on Aprimo's solutions and strategies

Benefits

  • Medical, dental, vision coverage starting day one
  • Health savings and flexible spending accounts
  • 401(K) matching contributions
  • Paid parental leave for both maternity and paternity
  • Employee Assistance Program for mental health resources
Full Job Description
Position Title: Partner Manager

Location: Virtual, United States

Employment Type: Full-Time

Onsite, Remote/Flexible, or Hybrid: Remote

Department: Sales

Hiring Manager: Senior Director of Partnerships

Travel: Moderate (Up to 25%)

Benefits: Medical, dental, vision, HSA, FSA, 401(K), life insurance, parental leave, and mental health resources all beginning on first day of employment. See Benefits section below for more details.

POSITION SUMMARY:

Aprimo is hiring a Partner Manager to join our Global Partnerships Team. The Partner Manager will work closely with Sales, Product, Strategy, Professional Services, Marketing, G&A, and current and future partners to build out the next phase of Aprimo's partner ecosystem. This is both a partner relationship and a revenue-generating role, reporting directly to the Senior Director of Partnerships, and ultimately to the Senior Vice President of Global Sales.

The Aprimo Partnerships Team accelerates Aprimo's business across the world through partner engagements - including referral and influence channels. You'll manage a book of business consisting of Global and Regional Systems Integrators, Agencies, and Software Providers/ISVs (PIM, CMS and creative software providers). You'll be responsible for sourcing, maintaining, growing, and executing strategies with your partners to ultimately drive new opportunities for Aprimo and your partners.

WHAT YOU WILL BE RESPONSIBLE FOR:

  • Drive Partner Generated Leads from your book of partners.
  • Exceed targeted revenue goals through referred business opportunities from your partners.
  • Partner Management: Build and manage relationships with key SI/ISV partners, aligning business objectives and ensuring effective collaboration on joint initiatives.
  • Outbound prospect to identify new partners for Aprimo and successfully onboard them to our program and advance their ability to drive revenue with us.
  • Go-to-Market Collaboration: Work with both SI/GSI and ISV partners on joint go-to-market strategies, including co-selling, product integrations, and joint marketing efforts to expand Aprimo's reach and revenue.
  • Partnership Optimization: Identify and assess opportunities to optimize partnership engagement models, ensuring consistent value delivery and revenue growth.
  • Partner Sales Enablement: conduct consistent and recurring activities to educate and enable your partners with Aprimo's Go-to-market messaging and demonstrate our solution.
  • Negotiation & Agreements: Lead negotiations and formalize partnership agreements, ensuring alignment on objectives and execution plans for joint initiatives, including co-marketing and co-selling agreements.
  • Partner Support: Work closely with internal teams (Sales, Product, Marketing) to ensure partners are equipped with the necessary tools, materials, and support to effectively promote, sell, and support Aprimo's solutions.
  • Market Intelligence: Stay informed about evolving trends in digital asset management, partner ecosystems, and competitive landscapes to identify and leverage new opportunities for growth.
  • Proficiency with AI: Confident navigating ChatGPT and similar platforms to boost everyday efficiency. Experience using AI tools to support agentic operations in your day-to-day work.
  • Additional responsibilities and duties as required


CANDIDATE QUALIFICATIONS & WHY YOU'RE A GREAT FIT FOR THE ROLE:

  • The Essentials
  • A minimum of 3 years of experience with either managing partnerships and/or sales for DAM (digital asset management) or Martech organizations
  • Prior proven experience in DAM or Martech is required
  • Previous history of exceeding sales targets is required
  • Successful track record of developing and growing partnerships is preferred
  • Experience executing go-to-market strategies


APRIMO BENEFITS WE OFFER:

  • Target Compensation: Annual base salary target of $125,000 to $135,000, and OTE of $170,000 to $180,000, depending on job related knowledge, skills, and level of experience. This is a general guideline only and not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) responsibilities of the job, education, experience, knowledge, skills and abilities, as well as internal equity, alignment with market data, or other law.
  • Competitive benefits coverage that begins on the first day of employment, and includes:
    • Medical benefits with low premiums and choice of two programs (PPO or High Deductible)
    • Dental benefits with choice of two programs (PPO or HMO)
    • Vision benefits program
    • Health savings account (HSA)
    • Flexible spending accounts (FSA) for medical care, dependent care, and commuter/transit benefits
    • 401(K) savings plan that matches the first 4% of compensation at 100%, and the next 2% at 50%
    • Basic life insurance covered at 100% and twice the base salary, with additional voluntary/optional coverage available
    • Disability insurance covered at 100% for 10 weeks for short term disability and covered at 50% for long term disability
    • For both biological and adoptive parents, maternity leave is paid at 100% for up to twelve weeks and paternity leave is paid at 100% for six weeks
    • Employee Assistance Program (EAP) that provides employees with mental health resources and therapy consulting


PHYSICAL REQUIREMENTS:

  • Must be able to remain in stationary position, often standing or sitting for prolonged periods and performing sedentary work that primarily involves sitting/standing
  • Must be able to move about to accomplish tasks or moving from one worksite to another
  • Must be able to perform light physical work that includes lifting or moving objects up to 20 lbs. or medium work that includes moving objects up to 50 pounds on occasion
  • Must be able to communicate with others to exchange information, including conveying detailed or important spoken instructions to others accurately, loudly, or quickly
  • Must possess the ability to receive detailed information through oral communication at normal speaking levels
  • Must be able to repeat motions that may include the wrists, hands and/or fingers (i.e., repeated typing, etc.)
  • The worker is required to have close visual awareness to perform an activity and to assess the accuracy, neatness and thoroughness of the work assigned, such as: preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading.
  • This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, etc.

About Aprimo

Aprimo is a marketing software and services company that provides solutions for content, operations, and performance. The company was founded in 1998 and is headquartered in Indianapolis, Indiana. Aprimo's software helps marketers plan, create, distribute, and measure their content across multiple channels. The company has over 500 employees and serves customers in various industries, including financial services, healthcare, retail, and technology. Aprimo has received several awards for its products and services, including the 2020 MarTech Breakthrough Award for Best Content Marketing Platform.
Learn more about Aprimo
Size
500 employees
Industry
Founded
1998

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