National Account Manager

FNA Group

$90K — $110K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience in sales or account management.
  • Familiarity with consumer products, especially in outdoor power equipment and home improvement sectors is advantageous.
  • Strong written and verbal communication skills for effective collaboration.
  • In-depth knowledge of retail sales processes, merchandising, and pricing strategies.
  • Proficient analytical and financial skills for data-driven decision-making.
  • Willingness to travel as required by the role.

Responsibilities

  • Collaborate with merchants and customer support teams to drive growth and brand awareness.
  • Act as the main point of contact for assigned retail accounts.
  • Create and oversee annual account plans that align with company and customer goals.
  • Conduct customer meetings and strategic planning sessions to assess business performance.
  • Identify avenues for increasing distribution and market share.
  • Manage forecasts for assigned products and highlight promotional opportunities.
  • Analyze sales data, inventory, and customer trends for strategic decisions.
  • Prepare and deliver presentations and business reviews for retail partners.

Benefits

  • Remote work opportunity from a home office in the southeastern US.
  • Collaboration with cross-functional teams for professional growth.
  • Engagement in strategic planning and account management.
  • Access to ongoing training and development in sales processes.
Full Job Description
Job Description:

As a National Accounts Manager for FNA Group, you will report to the VP of Retail Sales and will be responsible for developing and growing key retail partnerships within the company's consumers portfolio. You will lead our sales initiatives with our customers in efforts of growing our business. Additionally, you will interface with FNA Group Demand Planning, Marketing, and Product teams in developing selling strategies, launching new products and aligning our forecast in efforts of delivering incremental business for your customers while maintaining targeted volume and profitability levels. The National Accounts Manager can work remotely from a home office in the southeastern United States.

Responsibilities:
  • Work directly with your merchant while collaborating cross-functionally with each of your customer support teams with a purpose of delivering growth, expanded margins and brand awareness.
  • Serve as the primary contact for your assigned retail accounts.
  • Develop and manage annual account plans aligned with our company and our customers' objectives.
  • Lead customer meetings, business line reviews, PLR and strategic planning sessions for your customers.
  • Identify opportunities to expand distribution, assortment, revenue and market share.
  • Responsible for forecasting of assigned product lines, both units and dollars, plus incremental promotional opportunities.
  • Analyze POS, shipments, inventory, pricing, promotional performances and customer trends.
  • Lead and prepare weekly/monthly recaps highlighting sales, forecasting updates, and opportunities ensuring both customers and FNA teams are aligned.
  • Develop presentations, business reviews and strategic analyses for your customers.


Qualifications:
  • Minimum of 3 years of sales, account management or customer management experience.
  • Experience in consumer products, durable goods, outdoor power equipment and home improvement related categories a plus.
  • Excellent written and verbal communication skills, including the ability to interact with colleagues across all levels of an organization.
  • Strong understanding of retail sales, merchandising, pricing, promotions and POS.
  • Analytical and financial capabilities.
  • Travel is required.


Education/Certification:
  • Bachelor's degree preferred.
  • Business, Finance, Marketing or related fields.

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