Fanatics

Narrative Designer - Sports

Fanatics$120K — $140K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience in narrative design, writing, or worldbuilding for games or related media.
  • Strong ability to develop original worlds, characters, and narrative frameworks.
  • Experience working in collaborative, cross-functional environments.
  • Ability to balance creative vision with system constraints.
  • Excellent writing skills across both short-form and long-form content.
  • Passion for fantasy, sci-fi, and worldbuilding-driven storytelling.

Responsibilities

  • Develop foundational lore, cosmology, and narrative structure of new TCG worlds.
  • Define factions, cultures, characters, and conflicts that can evolve over time.
  • Establish tone, themes, and emotional identity of each franchise.
  • Partner with Game Design to ensure mechanics and narrative reinforce each other.
  • Collaborate with Art and Creative teams on visual storytelling and world cohesion.
  • Develop approaches for how story is expressed through card names, flavor text, and mechanics.
  • Write flavor text, card names, and supporting narrative content.

Benefits

  • Opportunity to create entirely new worlds expressed through millions of cards.
  • Work closely with teams across Creative, Design, Product, and Marketing for narrative consistency.
  • Engage in early ideation, shaping concepts before they become fully defined.
  • Support external storytelling efforts across various mediums.
Full Job Description
Role Summary

We're seeking a Narrative Designer to help bring the world of sports to life within a trading card game.

Sports has its own energy, mythology, and language. The work is about translating that into a game in ways that feel authentic and earned.

You'll work closely with Creative, Game Design, and Art to develop narrative systems that live inside the cards themselves - where mechanics, visuals, and writing reinforce one another.

The ideal candidate brings sharp storytelling instincts, a systems mindset, and a serious, lifelong relationship with sports - the kind of knowledge that comes from years of paying close attention, not from research.

What You'll Do

Bring the Spirit of Sports to the Card Frame
  • Translate the emotional weight of sports into card-level storytelling.
  • Capture the voice, cadence, and texture of how sports are talked about - by fans, by broadcasters, by the people inside the game.
  • Help shape the editorial tone and identity of the product over time.


Integrate Creative with Game and Product
  • Partner with Game Design so mechanics and narrative reinforce one another.
  • Collaborate with Art and Creative to align visual and written storytelling, including writing art descriptions used by illustrators.
  • Contribute to set themes, narrative arcs, and standout moments across releases.


Create and Support Narrative Content
  • Write flavor text, card names, and supporting narrative content.
  • Contribute to internal style guides, voice documents, and editorial standards.
  • Support external storytelling efforts (web, marketing, potential media extensions).


What You Bring
  • A deep, lived knowledge of sports fandom - history, culture, eras, players, and the texture of how the game is followed and talked about.
  • 3+ years of experience in narrative design, writing, journalism, or editorial work - ideally with a meaningful body of work in or around sports.
  • Excellent writing across both short-form (flavor text, headlines, captions) and long-form (features, voice guides, editorial frameworks).
  • A systems mindset - the ability to think about how individual pieces accrue into something larger, and how editorial choices compound over time.
  • Comfort balancing creative vision with system constraints, and working in collaborative, cross-functional environments.


Preferred Qualifications
  • A background in sports writing, journalism, broadcasting, or publishing.
  • A genuine passion for sports card collecting and trading card games.
  • Experience working on trading card games, tabletop games, or live service games.
  • Experience contributing to franchise, brand, or editorial development at scale.


The salary range represents base pay only and does not include short-term or long-term incentive compensation. This salary range is specific to Seattle and may not be applicable to other locations. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. For information about our benefits, please visit https://benefitsatfanatics.com/

Seattle Salary Range

$120,000-$140,000 USD

By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.

About Fanatics

Fanatics is a leading retailer of licensed sports merchandise. The company was founded in 1995 and has grown to become the largest online retailer of officially licensed sports merchandise in the world. Fanatics offers a wide range of products, including jerseys, hats, and other apparel, as well as collectibles and memorabilia. The company has partnerships with all major sports leagues and teams, as well as with individual athletes. Fanatics is committed to providing a seamless shopping experience for its customers and has invested heavily in technology and logistics to ensure fast and reliable delivery.
Learn more about Fanatics
Size
5,000 employees
Industry
Founded
1995

Similar Jobs

More Jobs at Fanatics

More Media Jobs

Find similar Narrative Designer - Sports jobs: