eMarketer

Media Content Analyst/Writer

eMarketer$80K — $90K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of experience in B2B/B2C digital content creation for a media company or related field.
  • Ability to craft compelling narratives from research and industry insights.
  • Strong familiarity with digital marketing, advertising, media, commerce, and technology.
  • Experience with generative AI tools and large language models for content creation.
  • Skill in presenting or moderating podcasts, webinars, and panels.
  • Exceptional written communication, research, and storytelling abilities.
  • Capacity to manage multiple projects under tight deadlines.

Responsibilities

  • Research, develop, and write diverse media content including newsletters and articles.
  • Analyze proprietary and third-party data for content development and sponsored research.
  • Utilize generative AI tools to increase content quality and efficiency.
  • Measure content performance and suggest improvements for audience engagement.
  • Moderate webinars and represent the company at industry events as a subject matter expert.
  • Engage audiences across professional and social media platforms, particularly LinkedIn.
  • Stay informed on the latest in digital marketing and technology sectors.

Benefits

  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave.
  • Comprehensive medical, dental, and vision insurance plans.
  • Matched and vested 401(k) plan.
  • Access to financial planning, family planning, and mental health services.
  • Commuter benefits and phone reimbursement along with gym membership discounts.
Full Job Description
We're hiring a Media Content Analyst / Writer to join our Media Team at EMARKETER.
The Role and Team

As a Media Content Analyst / Writer, you will play a key role in creating the content that introduces audiences to EMARKETER's trusted data, forecasts, and analysis. You'll research, analyze, and develop compelling content across newsletters, articles, reports, webinars, podcasts, and custom research programs, helping marketers, advertisers, and technology leaders make smarter business decisions. This role is ideal for a curious, data-driven storyteller who is passionate about digital marketing, media, commerce, and emerging technology trends.

This is a hybrid role based out of our New York City office, with regular in-office expectations.

Applicants must be authorized to work in the United States without visa sponsorship now or in the future and be within commuting distance of our New York City office. Relocation assistance is not available.
The Ideal Candidate Is
  • A passionate storyteller: Translates complex research, data, and industry trends into engaging content and actionable insights for professional audiences.
  • An AI-forward content creator: Embraces generative AI and emerging technologies to improve content quality, research workflows, and production efficiency.
  • An analytical thinker: Goes beyond reporting facts to identify trends, uncover insights, and provide meaningful context for readers and clients.
  • A confident communicator: Enjoys presenting ideas and research findings through webinars, podcasts, events, and other audience-facing channels.
  • A collaborative team player: Thrives in a fast-paced environment, welcomes feedback, and enjoys partnering across editorial, research, sales, and marketing teams.
Key Responsibilities
  • Research, develop, and write content for newsletters, articles, white papers, custom research reports, and other media initiatives.
  • Analyze proprietary and third-party data to support sponsored research programs and content development.
  • Leverage generative AI tools to enhance content creation, research, and operational efficiency.
  • Measure content performance and recommend optimizations to improve audience engagement and business impact.
  • Moderate webinars, participate in podcasts, and represent EMARKETER at industry events as a subject matter expert.
  • Build and engage audiences for your insights across professional and social media channels, particularly LinkedIn.
  • Stay current on developments across digital marketing, advertising, media, commerce, and technology sectors.
Desired Skills & Experience
  • 3-5 years of experience creating B2B or B2C digital content for a media company, publisher, research firm, or content marketing organization.
  • Proven ability to develop compelling narratives from research, data, and industry insights.
  • Strong knowledge of the digital marketing, advertising, media, commerce, and technology landscape.
  • Experience using generative AI tools and large language models (LLMs) to support content creation and research workflows.
  • Experience presenting or moderating podcasts, webinars, panels, or industry events.
  • Exceptional written communication, research, and storytelling skills.
  • Ability to balance multiple projects and deadlines in a fast-paced environment.
Salary & Benefits
  • Base salary: $80,000-$90,000 (dependent on skills, experience, and competencies)
  • Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
  • Comprehensive medical, dental, and vision insurance plans
  • Matched and vested 401(k) plan
  • Access to resources for financial planning guidance, family planning services, mental health support, and Employee Assistance Programs (EAP)
  • Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more


Salary for the role is commensurate with experience and depends on a number of factors, including a candidate's qualifications, skills, competencies and experience.

US pay range

$80,000-$90,000 USD

If this sounds like a great job for you, please apply online and tell us a bit about why you're a good fit for the role.
Please note that for all positions at EMARKETER, there is an exercise component specific to the role to reduce selection bias in our recruiting process and test how you apply knowledge.

About eMarketer

eMarketer is a market research company that provides insights and trends related to digital marketing, media and commerce. The company was founded in 1996 and is headquartered in New York City. eMarketer's research is based on data from thousands of sources, including surveys, interviews, and publicly available data. The company's clients include marketers, advertisers, and media companies who use eMarketer's insights to inform their strategies and decision-making. eMarketer is known for its accurate and reliable research, and is considered a leading authority on digital marketing trends.
Learn more about eMarketer
Size
200 employees
Industry
Founded
1998

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