Capgemini

Martech Functional Consultant

Capgemini$96K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-6 years of experience as a Business Analyst in Martech or campaign management.
  • Familiarity with Offer Management platforms like Naehas is advantageous.
  • Strong knowledge of customer segmentation and campaign lifecycle.
  • Experience with Adobe Experience Platform or Salesforce Marketing Cloud.
  • Excellent analytical, problem-solving, and communication skills.
  • Ability to work within Agile methodologies and collaborate effectively with cross-functional teams.

Responsibilities

  • Collaborate with business stakeholders to gather functional and non-functional requirements.
  • Translate business needs into user stories, process flows, and acceptance criteria.
  • Work closely with solution architects and developers to align business goals with technical implementation.
  • Participate in client workshops to define campaign and offer strategies.
  • Assist in UAT planning and execution to ensure solutions fulfill business expectations.
  • Analyze campaign performance data to offer insights and recommendations.
  • Maintain detailed documentation for business processes and platform usage.

Benefits

  • Paid time off including vacation, personal days, and sick leave, based on employee grade.
  • Medical, dental, and vision coverage available.
  • Retirement savings plans such as a 401(k) in the U.S.
  • Life and disability insurance provided.
  • Employee assistance programs for support.
  • Additional benefits may be offered based on local policy and eligibility.
Full Job Description
Job Location : Atlanta, GA

Job Description

  • 3 to 6 years of experience as a Business Analyst, preferably in Martech or campaign management domains.
  • Familiarity with Naehas or similar Offer Management platforms is a strong plus.
  • Strong understanding of customer segmentation, personalization, and campaign lifecycle.
  • Experience working with Adobe Experience Platform, Salesforce Marketing Cloud, or similar tools.
  • Excellent analytical, problem-solving, and communication skills.
  • Ability to work in Agile environments and collaborate with cross-functional teams.
  • Ability to Collaborate with business stakeholders to gather and document functional and non-functional requirements.
  • Translate business needs into clear user stories, process flows, and acceptance criteria.
  • Work closely with solution architects and developers to ensure alignment between business goals and technical implementation.
  • Participate in client workshops and support the definition of campaign and offer strategies.
  • Assist in UAT planning and execution, ensuring solutions meet business expectations.
  • Analyze data and campaign performance to provide insights and recommendations.
  • Maintain documentation for business processes, configurations, and platform usage


The base compensation range for this role in the posted location is 96366 to 150000

Capgemini provides compensation range information in accordance with applicable national, state, provincial, and local pay transparency laws. The base compensation range listed for this position reflects the minimum and maximum target compensation Capgemini, in good faith, believes it may pay for the role at the time of this posting. This range may be subject to change as permitted by law.

The actual compensation offered to any candidate may fall outside of the posted range and will be determined based on multiple factors legally permitted in the applicable jurisdiction.

These may include, but are not limited to: Geographic location, Education and qualifications, Certifications and licenses, Relevant experience and skills, Seniority and performance, Market and business consideration, Internal pay equity.

It is not typical for candidates to be hired at or near the top of the posted compensation range.

In addition to base salary, this role may be eligible for additional compensation such as variable incentives, bonuses, or commissions, depending on the position and applicable laws.

Capgemini offers a comprehensive, non-negotiable benefits package to all regular, full-time employees. In the U.S. and Canada, available benefits are determined by local policy and eligibility and may include:
  • Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave
  • Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
  • Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
  • Life and disability insurance
  • Employee assistance programs
  • Other benefits as provided by local policy and eligibility

Important Notice: Compensation (including bonuses, commissions, or other forms of incentive pay) is not considered earned, vested, or payable until it becomes due under the terms of applicable plans or agreements and is subject to Capgemini's discretion, consistent with applicable laws. The Company reserves the right to amend or withdraw compensation programs at any time, within the limits of applicable legislation.

About Capgemini

Capgemini is a global leader in consulting, digital transformation, technology and engineering services. The company is headquartered in Paris, France and operates in over 50 countries. Capgemini provides a range of services including strategy and transformation, application services, technology services, and engineering services. The company serves clients in a variety of industries including automotive, consumer products, financial services, healthcare, and retail.
Learn more about Capgemini
Industry
Founded
1967
NASDAQ

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