Abbott

Marketing Specialist

Abbott • $81K — $141K *
Alameda, CA 94501In-Person
Healthcare
Less than 5 years of experience
Reposted Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's Degree
  • 1+ years of experience in HCP marketing
  • Proficient in Microsoft Word, PowerPoint, Excel, and database management
  • Excellent oral and written communication skills
  • Detail-oriented

Responsibilities

  • Support operational, marketing, and digital platforms for PCP and endocrinology teams
  • Develop and create marketing resources with agencies and graphic designers
  • Manage print and fulfillment of marketing materials for efficient delivery
  • Lead monthly Field Insights Team meetings to gather feedback and provide summaries to leadership
  • Maintain the Veeva CLM library and communicate material updates to field teams
  • Lead priority projects to support field communications and marketing initiatives
  • Organize vendor agreements and manage vendor onboarding and budget tracking

Benefits

  • Comprehensive health and wellness benefits
  • Opportunities for professional development
  • Support for work-life balance
  • Collaborative and innovative work environment
  • Diverse career advancement opportunities
Full Job Description
JOB DESCRIPTION:

The Opportunity

The Marketing Specialist, US HCP Marketing works out of our Alameda, CA location in the Diabetes Care division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We're revolutionizing the way people monitor their glucose levels with our new sensing technology.

What You'll Work On
  • Provides operational, marketing and digital platform support across PCP and endocrinology teams and serves as a key communicator with the field team
  • Responsible for the development and creation of marketing resources. Works with agencies and graphic design partners to build engaging materials that comply with brand standards and Regulatory requirements.
  • Manage the print and fulfillment of Marketing materials, ensuring approved materials are delivered to the end user in an efficient manner. Collect reports on print fulfillment and look for trends to optimize and manage spend
  • Lead the monthly Field Insights Team (FIT) meeting to capture field feedback on marketing strategies and resource plans. Facilitate a two-way dialog with marketing and sales to maintain a strong collaboration. Demonstrate curiosity and connection with the FIT team throughout the year and capture feedback. Send a monthly summary to Leadership of feedback collected.
  • Maintain the Veeva CLM library of marketing resources, assuring that materials are current and approved. Communicate to the US Field Teams, announcing when new materials are available, and when items need to be removed from distribution as needed.
  • Lead various priority projects as needed to support timely field communications, launches or other marketing initiatives
  • Organize and execute vendor agreements - Responsible for vendor management including vendor onboarding, vendor agreements, generation of purchase orders, and budget tracking
  • Comply with regulations and requirements, company policy, operating procedures, processes, and task assignments


Key Success Factors.
  • Project management skills-ability to manage multiple projects and programs and can successfully orchestrate the appropriate stakeholders to support timely execution of initiatives
  • Excellent communication skills-ability to synthesize information into key insights and excels at verbal communications with various levels of leadership
  • Strong team player-ability to work as a key member of the marketing team who is accountable to global strategic marketing leadership team as well as the product division and geographical marketing
  • Analytical skills-ability to apply internal and external insights to adjust forecasts, plans and marketing strategy as needed


Required Qualifications
  • Bachelor's Degree
  • At least 1 year of experience in HCP marketing


Preferred Qualifications
  • Excellent oral and written communication skills
  • Detail oriented
  • Ability to interact and communicate effectively with internal stakeholders
  • Ability to interact and communicate in a professional manner with external customers and vendors
  • Proficient in Microsoft word, powerpoint, excel, and database management
  • Familiar with a variety of marketing activities, practices, and regulations preferred
  • Familiar with the healthcare industry and regulations preferred


Apply Now

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: https://abbottbenefits.com/

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life.

The base pay for this position is
$81,500.00 - $141,300.00
In specific locations, the pay range may vary from the range posted.

JOB FAMILY:
Marketing Support

DIVISION:
ADC Diabetes Care

LOCATION:
United States > Alameda : Plaza 6 Building

ADDITIONAL LOCATIONS:

WORK SHIFT:
Standard

TRAVEL:
Yes, 20 % of the Time

MEDICAL SURVEILLANCE:
No

SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

About Abbott

Abbott Careers

Joining Abbott means becoming part of a globally diverse team dedicated to making a lasting impact on human health. As a leader in healthcare innovation, Abbott provides a dynamic workplace where careers flourish through growth, leadership, and diversity training.

Opportunities at Abbott

Explore a world of opportunities with our team. Whether you're seeking job opportunities in engineering, marketing, research, or healthcare, Abbott offers a variety of positions that allow professionals to grow their careers. Our commitment to diversity and innovation is evident in every aspect of our work, fostering an inclusive culture that values each team member's contribution.

Work You'll Do

At Abbott, every role contributes to our mission of helping people live fuller lives through better health. From groundbreaking research in medical devices to advancements in pharmaceuticals, our team is at the forefront of healthcare innovation. By joining Abbott, you are not just accepting a job; you are embarking on a path of professional and personal growth.

Internship Programs

Kickstart your career with an Abbott internship. Our programs provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Interns at Abbott work on projects that matter, gaining the experience and knowledge necessary to succeed in their future careers.

Professional Development

Abbott is dedicated to the continuous professional development of its employees. With access to cutting-edge technology, leadership programs, and diversity training, our team members are equipped to lead and innovate within the healthcare industry. We support your career journey with robust training programs, mentorship, and opportunities for networking and professional growth.

Benefits and Culture

Our employees enjoy comprehensive benefits designed to support their life and well-being. From health insurance to retirement plans, we ensure our team has everything they need to thrive. Abbott's culture is built on a foundation of respect and integrity, united by a shared commitment to improving health outcomes.

Join Our Team

Discover the impact you can make with a career at Abbott. We are hiring individuals who are passionate, curious, and driven to lead. Search open positions that match your skills and interests on our Jobs page. Prepare your resume, sharpen your interview skills, and get ready to join a team that's at the cutting edge of healthcare solutions.

Stay Connected

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Explore Abbott

With a commitment to improving life through innovation, leadership, and diversity, Abbott is a place where you can fulfill your potential. See what exciting and rewarding opportunities await at Abbott by exploring our career opportunities today.

SEARCH ABBOTT JOBS

Join us in our mission to make the world a healthier place through innovation, leadership, and diversity. Your journey to a fulfilling career at Abbott starts here.
Learn more about Abbott
Size
113,000 employees
Market Cap
$189 billion
Industry
Healthcare
Net Income
$4.4 billion
Founded
1944
5 Year Trend
+15.6%
Revenue
$34.6 billion
NASDAQ
ABT
* Ladders Estimates

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