Marketing Services Coordinator

Cerity Partners

$80K — $95K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2–5 years in marketing operations, project management, or client services
  • Expert at managing multiple campaigns with high concurrent requests
  • Strong written communication for stakeholder updates
  • Comfortable working within defined processes and guidelines
  • Sound judgment in applying scope and compliance policies
  • Detail-oriented with experience in task management tools
  • Strong Excel and PowerPoint skills
  • Ability to work collaboratively and resourcefully

Responsibilities

  • Serve as the primary contact for inbound marketing requests
  • Review and categorize requests by service type and urgency
  • Assess submissions against scope and policy to determine action
  • Gather missing information before routing or executing requests
  • Execute or coordinate approved marketing requests using templates
  • Maintain accurate records of all requests in project management system
  • Communicate policy and compliance issues to stakeholders clearly

Benefits

  • Health, dental, and vision insurance starting on day 1
  • 401(k) with a 4% company match
  • Flexible PTO policy
  • Parental Leave
  • Financial assistance for advanced education
  • Opportunities for community service and involvement
  • Commuter benefits
Full Job Description

Position Summary: 

The Marketing Services Coordinator is a high-volume, process-driven execution role responsible for managing inbound marketing requests from advisors and internal business units across the firm. Requests span a defined range of marketing services — including materials creation and review, ads, advisor bio updates, mass email sends, and event asset support — and are submitted through a centralized intake form.

This role is the first and primary point of contact for all requestors. The right candidate is organized, service-oriented, and thrives in a structured environment where clear policies and SLAs govern the work. They apply sound judgment to assess each request against defined scope, compliance guidelines, and resource constraints — moving work forward when appropriate, and professionally redirecting when it is not. This role values reliability, consistency, and proactive communication above all else.

Primary Responsibilities

  • Request Intake & Triage
    • Serve as the primary point of contact for all inbound marketing requests submitted via the firm’s marketing intake form
    • Review and categorize requests by service type, business unit, and urgency; confirm receipt and set expectations with requestors promptly
    • Assess each submission against established scope, SLA, and marketing policy to determine the appropriate course of action
    • Gather missing information from requestors where needed before routing or executing
    • Escalate requests that require team discussion, are complex, or come from VIPs
  • Execution & Delivery
    • Execute or coordinate execution of approved requests by selecting from a defined library of marketing solutions and templates
    • Manage concurrent requests across advisor and business unit queues with accuracy and adherence to turnaround standards
    • Coordinate with internal team members (design, digital, content, compliance) as needed to fulfill requests within SLA
    • Maintain accurate status records for all open requests in the firm’s project management system (Asana)
    • Build and maintain dashboards and intake reports that provide visibility into request volume, SLA performance, and recurring patterns
  • Scope & Policy Management
    • Apply established scope, compliance, and resource policies to determine when a request can proceed as submitted, requires modification, or falls outside what marketing can support
    • Communicate out-of-scope or non-compliant requests to stakeholders clearly and professionally, citing the applicable policy or guideline
    • Escalate borderline or ambiguous requests to the appropriate marketing lead rather than making unilateral exceptions
    • Document recurring scope issues and surface patterns to inform team process improvement
  • Stakeholder Communication
    • Own and manage the firmwide Marketing resources intranet page
    • Provide consistent, on-script status updates throughout the lifecycle of each request
    • Manage stakeholder expectations professionally when timelines shift or requests require redirection
    • Build credibility with advisors and internal teams as a reliable, responsive point of contact for marketing support
    • Represent the marketing team professionally in all written and verbal communication

Required Qualifications:

  • 2–5 years of experience in a marketing operations, marketing coordinator, account services, project management or client services role
  • Demonstrated ability to project manage multiple campaigns with high volumes of concurrent requests or projects with accuracy and professionalism
  • Strong written communication skills — able to produce clear, professional stakeholder updates and policy-based responses
  • Comfort working within defined processes and systems; not reliant on creative latitude to perform well
  • Sound judgment to apply scope and compliance policies accurately, including the confidence to professionally decline or redirect requests that fall outside defined parameters
  • Detail-oriented and organized; experience using a task management platforms (Asana, Monday.com, Workfront, or similar)
  • Strong command of Excel and PowerPoint
  • Proficiency with project management tools such as Asana, Monday.com or Jira.
  • Ability to work collaboratively, resourcefully, and with a calm, solutions-oriented approach
  • Degree in Marketing, Communications, Business, or a related field a plus

Preferred Qualifications:

  • Experience in financial services, professional services, or another regulated industry
  • Familiarity with marketing compliance considerations (e.g., SEC/FINRA advertising guidelines) or demonstrated ability to learn quickly
  • Experience with CRM or marketing platforms (Salesforce, HubSpot, Marketo, or similar)
  • Background in agency traffic coordination, shared services, or internal creative operations
  • Experience working in a matrixed organization with multiple internal stakeholder types

Compensation Range:

$80,000 - $95,000

Why Cerity Partners:

Our people drive our success by working together to deliver exceptional service to our clients. Below is a glimpse of the key elements of our total rewards package:

  • Health, dental, and vision insurance – day 1!
  • 401(k) savings and investment plan options with 4% match
  • Flexible PTO policy
  • Parental Leave
  • Financial assistance for advanced education and professional designations
  • Opportunity to give back time to local communities
  • Commuter benefits

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